Volkswagen Touareg Volkswagen Touareg 2017 BMW 3-Series BMW 3-Series 2009

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Volkswagen Touareg vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Touareg vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $49,095

BMW 3-Series 328i   
Difference: $4,610

Lowest Total Invoice: $45,240

BMW 3-Series 328i   
Difference: $5,878

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172009
ModelTouaregTouareg3-Series
TrimWolfsburg EditionExecutive328i
Body4dr SUV4dr SUV4dr Wagon
Base Price $52,795 $60,195 $35,400
Base Invoice $50,208 $57,247 $32,750
Obstacle detection, rear     750
Steering-linked headlights     800
Navigation system     2,100
Premium Package     3,350
Cold Weather Package     900
Satellite radio - one year subscription     595
Proximity key     500
Sunshades, second row     250
iPod integration     400
HD radio     350
Metallic paint (extra cost)     475
Adaptive cruise control     2,400
Obstacle detection, rear     685
Steering-linked headlights     730
Navigation system     1,910
Premium Package     3,050
Cold Weather Package     820
Satellite radio - one year subscription     540
Proximity key     455
Sunshades, second row     230
iPod integration     365
HD radio     315
Metallic paint (extra cost)     430
Adaptive cruise control     2,135
Options (change) 0 0 12,870
Options (change) 0 0 11,665
Destination 910 910 825
Total Price $53,705 $61,105 $49,095
Total Invoice $51,118 $58,157 $45,240

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 3-Series

Lowest Adjusted Price: Volkswagen Touareg Wolfsburg Edition
Lowest Adjusted Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $975
TrueDelta Adjusted Invoice Difference: $562
Model Year201720172009
ModelTouaregTouareg3-Series
TrimWolfsburg EditionExecutive328i
Body4dr SUV4dr SUV4dr Wagon
Engine280hp V6280hp V6230hp I6
TransmissionT8T8M6
DrivetrainAWDAWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8620, 10?, 10
Tire (rear if not all the same)275/45-20275/40-21205/55-16
Total Price$53,705$61,105$49,095
Adjustments for Features-5,585-6,9100
Feature-Adjusted Total Price$48,120$54,195$49,095
Cost Above Minimum$0$6,075$0
Total Invoice$51,118$58,157$45,240
Adjustments for Features-5,316-6,5770
Feature-Adjusted Total Invoice$45,802$51,580$45,240
Cost Above Minimum$0$5,778$0

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Features Comparison: Volkswagen Touareg vs. BMW 3-Series

Model Year201720172009
ModelTouaregTouareg3-Series
TrimWolfsburg EditionExecutive328i
Body4dr SUV4dr SUV4dr Wagon
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300 
6-speed manual  $150
AWD$1700$1700 
RWD  $0
Accessories 
AC power outlet$100$100 
Adaptive cruise control  $600
Adaptive cruise control, all-speed$850$850 
Hands-free trunk or liftgate$100$100 
Power liftgate$350$350 
Remote window/roof operation  $15
Sunshades, second row $125$125
Tilt/telescoping steering wheel, manual$250 $250
Tilt/telescoping steering wheel, power $350 
Brakes, Airbags, and Other Safety 
Around view cameras $500 
Automatic braking, low-speed$200$200 
Blind spot warning system$200$200 
Forward collision warning$200$200 
Hill descent control$250$250 
Lane departure warning$200$200 
Rearview camera$200  
Rollover sensor$50$50 
Secondary collision brake assist$25$25 
Temporary spare tire$150$150 
Tires, run-flat  $150
Wide-view front camera $150 
Cargo Management 
Cargo area partition net  $40
Class III trailer hitch$250$250 
Liftglass or two-piece tailgate  $150
Ski sack  $50
Storage compartment under front seat(s)$50$50 
Trailering equipment (7 wire)$150$150 
Climate Control 
Rear air vents$100$100 
Rear air vents with manual controls  $150
Exterior 
Deep-tinted rear windows$275$275 
Rear bumper protector$40$40 
Rear spoiler$200$200 
Infotainment 
Aux input  $50
Bluetooth audio streaming$25$25 
DVD-compatible player$0$0 
Satellite radio$200$200 
Satellite radio - one year subscription  $250
SD Card slot$25$25 
Surround sound $250 
Telematics service, such as OnStar  $200
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming passenger-side mirror  $75
Cornering lights$50$50 
Headlight washers  $50
Mirror tilt-down in reverse  $25
Power-folding mirrors  $50
Seats and Interior Trim 
Aluminum trim$100  
Cooled or ventilated front seats$300$300 
Door sill trim plates$100$100 
Floor mats$75$75 
Heated second row seats $200 
Manual fore-aft adjuster, second row seats$75$75 
Manual recliner, second row seats$75$75 
Metal pedals$75$75 
Power release, second row seats$50$50 
Wood trim $300$300
Suspension, Wheels, and Tires 
Alloy wheels $350$350
Polished alloy wheels$350  
Total Value of Features$8,690$10,015$3,105
Value of Feature Adjustments$5,585$6,910$0
Value of Feature Adjustments-5,316-6,5770

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Specifications Comparison: Volkswagen Touareg vs. BMW 3-Series

Model Year20172009
ModelTouareg3-Series
Body4dr SUV4dr Wagon
Wheelbase113.9 in108.7 in
Length188.8 in178.2 in
Width76.4 in71.5 in
Height68.2 in55.8 in
Curb Weight4,697 lb.3,463 lb.
Fuel Capacity22.5 gal.15.9 gal.
Row 1 Headroom39.6 in38.5 in
Row 1 Shoulder Room59.8 in55.4 in
Row 1 Legroom41.4 in41.5 in
Row 2 Headroom38.9 in38.0 in
Row 2 Shoulder Room56.7 in55.1 in
Row 2 Legroom34.9 in34.6 in
Cargo Volume,
Minimum
32.1 ft324.8 ft3
Cargo Volume,
Maximum
70.9 ft358.0 ft3

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Option Package Details
BMW 3-Series 328i

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Total Requested400100%
Total Not Requested00%
Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
Total Requested740100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power tilt adjuster, passenger seat100Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat50Yes
Total Requested245086%
Total Not Requested40014%
Cold Weather Package
FeatureValueRequested?
Heated steering wheel100Yes
Heated front seats200Yes
Rear seat pass-through100Yes
Headlight washers50No
Ski sack50No
Total Requested40080%
Total Not Requested10020%

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