Volkswagen Touareg Volkswagen Touareg 2017 BMW 3-Series BMW 3-Series 2013

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Volkswagen Touareg vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Touareg vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $51,300

BMW 3-Series 328i   
Difference: $9,805

Lowest Total Invoice: $47,310

BMW 3-Series 328i   
Difference: $10,847

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720132013
ModelTouareg3-Series3-Series
TrimExecutive328i335i
Body4dr SUV4dr Sedan4dr Sedan
Base Price $60,195 $36,850 $43,150
Base Invoice $57,247 $34,080 $39,880
Premium Package   3,100 2,200
Harman/Kardon 600W 16 speakers   875 875
Driver Assistance Package   1,900 1,900
Driver Assistance Plus   700 700
Navigation system   2,150 2,150
Steering-linked headlights   900  
Cold Weather Package   950 950
Adaptive cruise control, all-speed   2,400 2,400
Metallic paint (extra cost)   550 550
Premium Package   2,820 2,000
Harman/Kardon 600W 16 speakers   795 795
Driver Assistance Package   1,730 1,730
Driver Assistance Plus   635 635
Navigation system   1,955 1,955
Steering-linked headlights   820  
Cold Weather Package   865 865
Adaptive cruise control, all-speed   2,185 2,185
Metallic paint (extra cost)   500 500
Options (change) 0 13,525 11,725
Options (change) 0 12,305 10,665
Destination 910 925 925
Total Price $61,105 $51,300 $55,800
Total Invoice $58,157 $47,310 $51,470

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $4,005
TrueDelta Adjusted Invoice Difference: $5,327
Model Year201720132013
ModelTouareg3-Series3-Series
TrimExecutive328i335i
Body4dr SUV4dr Sedan4dr Sedan
Engine280hp V6240hp I4300hp I6
TransmissionT8M6T8
DrivetrainAWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)620, 10600, 16600, 16
Tire (rear if not all the same)275/40-21225/50-17225/45-18
Total Price$61,105$51,300$55,800
Adjustments for Features-5,8000-1,150
Feature-Adjusted Total Price$55,305$51,300$54,650
Cost Above Minimum$0$0$3,350
Total Invoice$58,157$47,310$51,470
Adjustments for Features-5,5200-1,061
Feature-Adjusted Total Invoice$52,637$47,310$50,409
Cost Above Minimum$0$0$3,099

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Features Comparison: Volkswagen Touareg vs. BMW 3-Series

Model Year201720132013
ModelTouareg3-Series3-Series
TrimExecutive328i335i
Body4dr SUV4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 $1300
6-speed manual $150 
AWD$1700  
RWD $0$0
Accessories 
AC power outlet$100  
Power liftgate$350  
Proximity key$250  
Remote app $25$25
Remote window/roof operation $15$15
Sunshades, second row$125  
Tilt/telescoping steering wheel, manual $250$250
Tilt/telescoping steering wheel, power$350  
Brakes, Airbags, and Other Safety 
Automatic braking, low-speed$200  
Hill descent control$250  
Knee airbag, driver $75$75
Knee airbag, passenger $75$75
Rollover sensor$50  
Secondary collision brake assist$25  
Temporary spare tire$150  
Tires, run-flat $150$150
Cargo Management 
Cargo cover$75  
Class III trailer hitch$250  
Rear seat pass-through$100  
Roof rails$250  
Storage compartment under front seat(s)$50  
Trailering equipment (7 wire)$150  
Climate Control 
Rear air vents$100  
Rear air vents with manual controls $150$150
Rear wiper$175  
Engine / Motor 
Automatic start / stop $150$150
Regenerative braking $0$0
Exterior 
Deep-tinted rear windows$275  
Panoramic sunroof$1200  
Rear bumper protector$40  
Rear spoiler$200  
Sunroof $900$900
Infotainment 
Aux input $50$50
iPod integration$100  
Satellite radio$200  
Satellite radio - one year subscription $250$250
SD Card slot$25  
SMS text-to-speech reader $25$25
Telematics service, such as OnStar $200$200
USB port $25$25
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Auto-dimming passenger-side mirror $75$75
Cornering lights$50  
Headlight washers $50$50
Mirror tilt-down in reverse $25$25
Power-folding mirrors $50$50
Seats and Interior Trim 
Cooled or ventilated front seats$300  
Door sill trim plates$100  
Manual fore-aft adjuster, second row seats$75  
Manual recliner, second row seats$75  
Metal pedals$75  
Power release, second row seats$50  
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$8,765$2,965$4,115
Value of Feature Adjustments$5,800$0$1,150
Value of Feature Adjustments-5,5200-1,061

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Specifications Comparison: Volkswagen Touareg vs. BMW 3-Series

Model Year20172013
ModelTouareg3-Series
Body4dr SUV4dr Sedan
Wheelbase113.9 in110.6 in
Length188.8 in182.5 in
Width76.4 in71.3 in
Height68.2 in56.3 in
Curb Weight4,697 lb.3,361 lb.
Fuel Capacity22.5 gal.15.8 gal.
Row 1 Headroom39.6 in40.3 in
Row 1 Shoulder Room59.8 in55.1 in
Row 1 Legroom41.4 in42.0 in
Row 2 Headroom38.9 in37.7 in
Row 2 Shoulder Room56.7 in55.1 in
Row 2 Legroom34.9 in35.1 in
Cargo Volume,
Minimum
32.1 ft313.0 ft3
Cargo Volume,
Maximum
70.9 ft313.0 ft3

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Option Package Details
BMW 3-Series 328i

Harman/Kardon, 600W, 16 speakers (with subwoofer)
FeatureValueRequested?
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Surround sound250Yes
Satellite radio - one year subscription250No
Total Requested25029%
Total Not Requested60071%
Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Sunroof900Yes
Total Requested220090%
Total Not Requested25010%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500Yes
Wide-view front camera150Yes
Total Requested1250100%
Total Not Requested00%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Telematics service, such as OnStar200No
Total Requested76575%
Total Not Requested25025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%

Option Package Details
BMW 3-Series 335i

Harman/Kardon, 600W, 16 speakers (with subwoofer)
FeatureValueRequested?
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Surround sound250Yes
Satellite radio - one year subscription250No
Total Requested25029%
Total Not Requested60071%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested130084%
Total Not Requested25016%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500Yes
Wide-view front camera150Yes
Total Requested1250100%
Total Not Requested00%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Telematics service, such as OnStar200No
Total Requested76575%
Total Not Requested25025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%

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