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Hyundai Santa Fe vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Santa Fe vs. Kia Optima Invoice Comparison

Lowest Total Price: $31,640

Hyundai Santa Fe Limited   
Difference: $310

Lowest Total Invoice: $29,725

Kia Optima SX   
Difference: $7

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102013
ModelSanta FeOptima
TrimLimitedSX
Body4dr SUV4dr Sedan
Base Price $26,645 $26,800
Base Invoice $25,030 $25,040
Premium Package 2,250 2,950
3.5L V6 1,950  
Navigation system   1,400
Premium Package 2,093 2,635
3.5L V6 1,814  
Navigation system   1,250
Options (change) 4,200 4,350
Options (change) 3,907 3,885
Destination 795 800
Total Price $31,640 $31,950
Total Invoice $29,732 $29,725

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Hyundai Santa Fe dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Hyundai Santa Fe vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $340
TrueDelta Adjusted Invoice Difference: $612
Model Year20102013
ModelSanta FeOptima
TrimLimitedSX
Body4dr SUV4dr Sedan
Engine276hp V6274hp I4
TransmissionT6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)20/26 MPG22/34 MPG
Audio (watts, speakers)605, 10550, 12
Tire (rear if not all the same)235/60-18225/45-18
Total Price$31,640$31,950
Adjustments for Features0-650
Feature-Adjusted Total Price$31,640$31,300
Total Invoice$29,732$29,725
Adjustments for Features0-605
Feature-Adjusted Total Invoice$29,732$29,120

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Features Comparison: Hyundai Santa Fe vs. Kia Optima

Model Year20102013
ModelSanta FeOptima
TrimLimitedSX
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0$0
Accessories 
AC power outlet$100 
Proximity key $250
Brakes, Airbags, and Other Safety 
911 assist $25
Brake assist $50
Rollover sensor$50 
Temporary spare tire$150 
Vehicle health reports $0
Cargo Management 
Air-conditioned storage compartment $50
Roof rack$300 
Trailering equipment (4 wire)$125 
Climate Control 
Ionizing air filtration$50 
Rear wiper$175 
Wiper de-icer$25 
Exterior 
Body kit $0
Bodyside cladding (gray/black)$250 
Bright-finished exhaust tip(s) $25
Deep-tinted rear windows$275 
Panoramic sunroof $1200
Sunroof$900 
Infotainment 
App support $0
HD radio $50
Surround sound$250 
Instruments, Lights, and Mirrors 
Interior ambient lighting $150
Power-folding mirrors $50
Speaker lights $100
Turn signals on or near mirrors $25
Xenon HID headlights $500
Seats and Interior Trim 
Aluminum trim $100
Cooled or ventilated front seats $300
Door sill trim plates$100 
Heated second row seats $200
Illuminated door sill trim plates $200
Leather seating surfaces$900 
Memory system, driver seat $200
Metal pedals $75
Partial leather seating sufaces $450
Power fore-aft adjuster, passenger seat $100
Power recliner, passenger seat $100
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$4,750$5,400
Value of Feature Adjustments$0$650
Value of Feature Adjustments0-605

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See a complete comparison of Hyundai Santa Fe vs. Kia Optima features.

Specifications Comparison: Hyundai Santa Fe vs. Kia Optima

Model Year20102013
ModelSanta FeOptima
Body4dr SUV4dr Sedan
Wheelbase106.3 in110.0 in
Length184.1 in190.7 in
Width74.4 in72.1 in
Height67.9 in57.3 in
Curb Weight3,902 lb.3,385 lb.
Fuel Capacity18.0 gal.18.5 gal.
Row 1 Headroom40.2 in40.0 in
Row 1 Shoulder Room59.5 in57.2 in
Row 1 Hip Room55.8 in54.7 in
Row 1 Legroom42.6 in45.5 in
Row 2 Headroom39.6 in37.6 in
Row 2 Shoulder Room58.6 in55.7 in
Row 2 Hip Room55.0 in54.5 in
Row 2 Legroom36.8 in34.7 in
Cargo Volume,
Minimum		34.2 ft315.4 ft3
Cargo Volume,
Maximum		78.2 ft315.4 ft3

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See a complete comparison of Hyundai Santa Fe vs. Kia Optima specs.

Option Package Details
Hyundai Santa Fe Limited

Premium Package
FeatureValueRequested?
Navigation system600Yes
Rearview camera200Yes
Surround sound250No
Voice control for nav and audio100Yes
Traffic information25Yes
Infinity, 605W, 10 speakers (with subwoofer)350No
Total Requested92561%
Total Not Requested60039%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
Media drive, small5No
App support0No
Total Requested42514%
Total Not Requested260586%

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