Hyundai Tucson Hyundai Tucson 2014 Kia Optima Kia Optima 2018

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Hyundai Tucson vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Tucson vs. Kia Optima Invoice Comparison

Lowest Total Price: $29,700

Kia Optima EX   
Difference: $730

Lowest Total Invoice: $27,638

Kia Optima EX   
Difference: $1,137

Calculate Payments

  Down Payment Interest Rate Term
Model Year201420182018
ModelTucsonOptimaOptima
TrimLimitedEXSX
Body4dr SUV4dr Sedan4dr Sedan
Base Price $26,200 $25,600 $30,500
Base Invoice $24,887 $23,902 $28,380
Technology Package 2,650    
Cargo net 50 50 50
Cargo tray 100 80 80
Cargo mat 95    
Floor mats 110    
Remote start 350 425 425
Premium Package   2,300  
Universal garage door opener   350 350
Technology Package 2,412    
Cargo net 41 42 42
Cargo tray 80 67 67
Cargo mat 76    
Floor mats 88    
Remote start 316 353 353
Premium Package   2,088  
Universal garage door opener   291 291
Options (change) 3,355 3,205 905
Options (change) 3,013 2,841 753
Destination 875 895 895
Total Price $30,430 $29,700 $32,300
Total Invoice $28,775 $27,638 $30,028

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Hyundai Tucson dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Hyundai Tucson vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $105
TrueDelta Adjusted Invoice Difference: $546
Model Year201420182018
ModelTucsonOptimaOptima
TrimLimitedEXSX
Body4dr SUV4dr Sedan4dr Sedan
Engine182hp I4185hp I4245hp I4
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)360, 7?, 6?, 6
Tire (rear if not all the same)225/55-18215/55-17235/45-18
Total Price$30,430$29,700$32,300
Adjustments for Features-6250-1,800
Feature-Adjusted Total Price$29,805$29,700$30,500
Cost Above Minimum$0$0$800
Total Invoice$28,775$27,638$30,028
Adjustments for Features-5910-1,673
Feature-Adjusted Total Invoice$28,184$27,638$28,355
Cost Above Minimum$0$0$717

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Features Comparison: Hyundai Tucson vs. Kia Optima

Model Year201420182018
ModelTucsonOptimaOptima
TrimLimitedEXSX
Body4dr SUV4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Proximity trunk or liftgate opener $125$125
Remote app$25  
Brakes, Airbags, and Other Safety 
911 assist $25$25
Blind spot warning system $200$200
Cross-traffic warning, rear $100$100
Hill descent control$250  
Knee airbag, driver $75$75
Obstacle detection, rear $250$250
Temporary spare tire$150 $150
Vehicle health reports $0$0
Cargo Management 
Cargo cover$75  
Roof rails$250  
Climate Control 
Ionizing air filtration$50  
Rear wiper$175  
Wiper de-icer$25  
Exterior 
Black exterior trim (optional)  $0
Bodyside cladding (gray/black)$250  
Deep-tinted rear windows$275  
Laminated front side windows $200$200
Painted brake calipers (optional)  $0
Rear spoiler$200 $200
Infotainment 
Android Auto support $100$100
App support $0$0
Apple CarPlay support $100$100
CD player$125  
HD radio$50  
MP3-compatible player$50  
Navigation system$600  
SMS text-to-speech reader $25$25
Telematics service, such as OnStar, with navigation$225  
Traffic information$25  
Voice control for external devices $0$0
Voice control for nav and audio$100  
Instruments, Lights, and Mirrors 
Approach detection $25$25
Compass $0$0
Fog lights$125 $125
Interior ambient lighting $150$150
LED headlights  $1000
Power-folding mirrors $50$50
Steering-linked headlights  $150
Seats and Interior Trim 
Cooled or ventilated front seats $300$300
Door sill trim plates$100  
Manual recliner, second row seats$75  
Memory system, driver seat $200$200
Metal pedals  $75
Power 4-way lumbar adjuster, driver seat $150$150
Power fore-aft adjuster, passenger seat $100$100
Power height adjuster, passenger seat $100$100
Power lumbar adjuster, driver seat$100  
Power lumbar adjuster, passenger seat $100$100
Power recliner, passenger seat $100$100
Power tilt adjuster, passenger seat $100$100
Suspension, Wheels, and Tires 
Adaptive dampers - mechanical$100  
Alloy wheels$350$350 
Electronic systems calibration selector $200$200
Machined alloy wheels  $350
Performance steering system (optional)  $0
Sport suspension (upgrade)  $0
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$4,850$4,225$6,025
Value of Feature Adjustments$625$0$1,800
Value of Feature Adjustments-5910-1,673

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Specifications Comparison: Hyundai Tucson vs. Kia Optima

Model Year20142018
ModelTucsonOptima
Body4dr SUV4dr Sedan
Wheelbase103.9 in110.4 in
Length173.2 in191.1 in
Width71.7 in73.2 in
Height65.2 in57.7 in
Curb Weight3,233 lb.3,220 lb.
Fuel Capacity15.3 gal.18.5 gal.
Row 1 Headroom39.4 in39.8 in
Row 1 Shoulder Room57.1 in58.1 in
Row 1 Hip Room55.5 in56.0 in
Row 1 Legroom41.2 in45.5 in
Row 2 Headroom39.1 in37.8 in
Row 2 Shoulder Room55.1 in56.4 in
Row 2 Hip Room53.4 in56.0 in
Row 2 Legroom38.7 in35.6 in
Cargo Volume,
Minimum
25.7 ft315.9 ft3
Cargo Volume,
Maximum
55.8 ft315.9 ft3

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Option Package Details
Hyundai Tucson Limited

Technology Package
FeatureValueRequested?
Navigation system600No
Panoramic sunroof1200Yes
Voice control for nav and audio100No
Unbranded, 360W, 7 speakers (with subwoofer)350No
Traffic information25No
HD radio50No
Bluetooth audio streaming25Yes
LED tail lights (optional)0No
Total Requested122552%
Total Not Requested112548%

Option Package Details
Kia Optima EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested250100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Power lumbar adjuster, passenger seat100No
Auto-dimming rearview mirror150Yes
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200Yes
Interior ambient lighting150No
Rear reading lights0No
Total Requested135060%
Total Not Requested90040%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0No
Total Requested100100%
Total Not Requested00%

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