| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Ford Focus Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Ford Focus Invoice Comparison
Lowest Total Price: $25,350 Ford Focus SEL | |||||
| Difference: $2,350 | |||||
Lowest Total Invoice: $23,434 Ford Focus SEL | |||||
| Difference: $2,321 | |||||
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| Model Year | 2011 | 2011 | 2011 | 2012 | 2012 |
| Model | Optima | Optima | Optima | Focus | Focus |
| Trim | EX | EX Turbo | Hybrid | SEL | Titanium |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $22,700 | $24,700 | $26,500 | $20,105 | $21,805 |
| Base Invoice | $21,210 | $23,080 | $24,760 | $18,766 | $20,313 |
| Technology Package | 2,000 | 2,000 | |||
| Premium Package | 2,250 | 2,150 | 1,395 | 1,295 | |
| Premium Technology Package | 5,000 | ||||
| Winter Package | 470 | 470 | |||
| Navigation system | 795 | 795 | |||
| MyFord Touch and Sony Package | 995 | ||||
| Sunroof | 795 | 795 | |||
| Technology Package | 1,785 | 1,785 | |||
| Premium Package | 2,010 | 1,920 | 1,214 | 1,127 | |
| Premium Technology Package | 4,465 | ||||
| Winter Package | 409 | 409 | |||
| Navigation system | 692 | 692 | |||
| MyFord Touch and Sony Package | 866 | ||||
| Sunroof | 692 | 692 | |||
| Options (change) | 4,250 | 4,150 | 5,000 | 4,450 | 3,355 |
| Options (change) | 3,795 | 3,705 | 4,465 | 3,873 | 2,920 |
| Destination | 750 | 750 | 750 | 795 | 795 |
| Total Price | $27,700 | $29,600 | $32,250 | $25,350 | $25,955 |
| Total Invoice | $25,755 | $27,535 | $29,975 | $23,434 | $24,028 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Focus dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Ford Focus
| Lowest Adjusted Price and Invoice: Ford Focus SEL | |||||
| TrueDelta Adjusted Price Difference: $905 | |||||
| TrueDelta Adjusted Invoice Difference: $974 | |||||
| Model Year | 2011 | 2011 | 2011 | 2012 | 2012 |
| Model | Optima | Optima | Optima | Focus | Focus |
| Trim | EX | EX Turbo | Hybrid | SEL | Titanium |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 200hp I4 | 274hp I4 | 166hp I4 H | 160hp I4 | 160hp I4 |
| Transmission | T6 | T6 | T6 | S6 | M5 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | 355, 10 | 355, 10 |
| Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 215/55-17 | 215/50-17 | 215/50-17 |
| Total Price | $27,700 | $29,600 | $32,250 | $25,350 | $25,955 |
| Adjustments for Features | -2,095 | -1,945 | -2,720 | -650 | 0 |
| Feature-Adjusted Total Price | $25,605 | $27,655 | $29,530 | $24,700 | $25,955 |
| Cost Above Minimum | $0 | $2,050 | $3,925 | $0 | $1,255 |
| Total Invoice | $25,755 | $27,535 | $29,975 | $23,434 | $24,028 |
| Adjustments for Features | -1,948 | -1,809 | -2,528 | -601 | 0 |
| Feature-Adjusted Total Invoice | $23,807 | $25,726 | $27,447 | $22,833 | $24,028 |
| Cost Above Minimum | $0 | $1,919 | $3,640 | $0 | $1,195 |
Features Comparison: Kia Optima vs. Ford Focus
| Model Year | 2011 | 2011 | 2011 | 2012 | 2012 |
| Model | Optima | Optima | Optima | Focus | Focus |
| Trim | EX | EX Turbo | Hybrid | SEL | Titanium |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | ||
| 6-speed automated manual | $1100 | ||||
| 5-speed manual | $0 | ||||
| FWD | $0 | $0 | $0 | $0 | $0 |
| Accessories | |||||
| Heated steering wheel | $100 | $100 | $100 | ||
| Proximity key | $250 | $250 | $250 | $250 | |
| Brakes, Airbags, and Other Safety | |||||
| 911 assist | $25 | $25 | |||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | ||
| Obstacle detection, rear | $250 | $250 | |||
| Rearview camera | $200 | $200 | $200 | ||
| Safety key | $5 | $5 | |||
| Temporary spare tire | $150 | $150 | $150 | $150 | |
| Torque vectoring, brake-based | $100 | $100 | |||
| Vehicle health reports | $0 | $0 | |||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | $50 | $50 | ||
| Rear seat pass-through | $100 | ||||
| Climate Control | |||||
| Rain-sensing wipers | $175 | $175 | |||
| Rear air vents | $100 | $100 | $100 | ||
| Variable intermittent wipers | $75 | $75 | $75 | ||
| Exterior | |||||
| Body kit | $0 | ||||
| Bright-finished exhaust tip(s) | $25 | $25 | |||
| Panoramic sunroof | $1200 | $1200 | $1200 | ||
| Rear spoiler | $200 | $200 | |||
| Sunroof | $900 | $900 | |||
| Infotainment | |||||
| HD radio | $50 | $50 | |||
| Navigation, turn-by-turn | $25 | $25 | |||
| SD Card slot | $25 | $25 | |||
| SMS text-to-speech reader | $25 | $25 | |||
| Traffic + travel information | $25 | $25 | |||
| Traffic information | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | |||
| Wi-Fi hotspot capability | $0 | $0 | |||
| Instruments, Lights, and Mirrors | |||||
| Detailed driving style feedback | $100 | ||||
| Interior ambient lighting | $150 | $150 | $150 | $150 | |
| Large energy flow and fuel economy display | $25 | ||||
| Speaker lights | $100 | $100 | $100 | ||
| Spotter mirror(s) | $50 | $50 | |||
| Xenon HID headlights | $500 | ||||
| Seats and Interior Trim | |||||
| All-weather floor mats | $75 | $75 | |||
| Cooled or ventilated front seats | $300 | $300 | $300 | ||
| Folding second row seats | $300 | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | $200 | ||
| Illuminated door sill trim plates | $200 | ||||
| Manual lumbar adjuster, driver seat | $50 | $50 | |||
| Memory system, driver seat | $200 | $200 | $200 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | ||
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | ||
| Suspension, Wheels, and Tires | |||||
| Touring suspension (upgrade) | $0 | ||||
| Total Value of Features | $4,925 | $4,775 | $5,550 | $3,480 | $2,830 |
| Value of Feature Adjustments | $2,095 | $1,945 | $2,720 | $650 | $0 |
| Value of Feature Adjustments | -1,948 | -1,809 | -2,528 | -601 | 0 |
Specifications Comparison: Kia Optima vs. Ford Focus
| Model Year | 2011 | 2012 |
| Model | Optima | Focus |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.0 in | 104.3 in |
| Length | 190.7 in | 178.5 in |
| Width | 72.1 in | 71.8 in |
| Height | 57.3 in | 57.7 in |
| Curb Weight | 3,207 lb. | 2,908 lb. |
| Fuel Capacity | 18.5 gal. | 12.4 gal. |
| Row 1 Headroom | 40.0 in | 38.3 in |
| Row 1 Shoulder Room | 57.2 in | 55.6 in |
| Row 1 Hip Room | 54.7 in | 53.9 in |
| Row 1 Legroom | 45.5 in | 41.9 in |
| Row 2 Headroom | 37.6 in | 38.0 in |
| Row 2 Shoulder Room | 55.7 in | 53.7 in |
| Row 2 Hip Room | 54.5 in | 52.7 in |
| Row 2 Legroom | 34.7 in | 33.2 in |
| Cargo Volume | 15.4 ft3 | 13.2 ft3 |
Option Package Details
Kia Optima EX
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Rearview camera | 200 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 750 | 58% |
| Total Not Requested | 550 | 42% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Total Requested | 200 | 8% |
| Total Not Requested | 2200 | 92% |
Option Package Details
Kia Optima EX Turbo
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Rearview camera | 200 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 750 | 58% |
| Total Not Requested | 550 | 42% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Total Requested | 200 | 8% |
| Total Not Requested | 2200 | 92% |
Option Package Details
Kia Optima Hybrid
| Premium Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | No |
| Heated steering wheel | 100 | No |
| Compass | 0 | Yes |
| 215/55HR17 tires | 400 | No |
| Voice control for nav and audio | 100 | Yes |
| Interior ambient lighting | 150 | Yes |
| Illuminated door sill trim plates | 200 | No |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Total Requested | 2200 | 38% |
| Total Not Requested | 3650 | 62% |
Option Package Details
Ford Focus SEL
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Total Requested | 675 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Rain-sensing wipers | 100 | No |
| Obstacle detection, rear | 250 | No |
| 215/50HR17 tires | 400 | No |
| Power height adjuster, driver seat | 50 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Manual lumbar adjuster, driver seat | 50 | Yes |
| Center armrest(s), second row | 50 | Yes |
| Leather seating surfaces | 900 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Total Requested | 1400 | 65% |
| Total Not Requested | 750 | 35% |
| Winter Package | ||
| Feature | Value | Requested? |
| Heated mirrors | 25 | Yes |
| Heated front seats | 200 | Yes |
| All-weather floor mats | 75 | No |
| Perimeter approach lighting | 25 | No |
| Total Requested | 225 | 69% |
| Total Not Requested | 100 | 31% |
| MyFord Touch and Sony Package | ||
| Feature | Value | Requested? |
| Satellite radio | 200 | Yes |
| HD radio | 50 | No |
| Sony, 355W, 10 speakers (with subwoofer) | 350 | No |
| SD Card slot | 25 | No |
| Wi-Fi hotspot capability | 0 | No |
| A/V input jacks | 25 | No |
| Total Requested | 200 | 31% |
| Total Not Requested | 450 | 69% |
Option Package Details
Ford Focus Titanium
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Total Requested | 675 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Rain-sensing wipers | 100 | No |
| Obstacle detection, rear | 250 | No |
| 215/50HR17 tires | 400 | No |
| Power height adjuster, driver seat | 50 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Manual lumbar adjuster, driver seat | 50 | Yes |
| Center armrest(s), second row | 50 | Yes |
| Leather seating surfaces | 900 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Total Requested | 1400 | 65% |
| Total Not Requested | 750 | 35% |
| Winter Package | ||
| Feature | Value | Requested? |
| Heated mirrors | 25 | Yes |
| Heated front seats | 200 | Yes |
| All-weather floor mats | 75 | No |
| Perimeter approach lighting | 25 | No |
| Total Requested | 225 | 69% |
| Total Not Requested | 100 | 31% |
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