The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $20,225 Ford Focus SE | |||||
Difference: $5,475 | |||||
Lowest Total Invoice: $18,634 Ford Focus SE | |||||
Difference: $5,336 | |||||
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Model Year | 2011 | 2011 | 2011 | 2008 | 2008 |
Model | Optima | Optima | Optima | Focus | Focus |
Trim | EX | EX Turbo | Hybrid | SE | SES |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $22,700 | $24,700 | $26,500 | $15,585 | $16,925 |
Base Invoice | $21,210 | $23,080 | $24,760 | $14,508 | $15,727 |
Premium Package | 2,250 | 2,150 | |||
Premium Technology Package | 5,000 | ||||
Deluxe Package | 395 | ||||
Driver's Group | 415 | ||||
SYNC | 395 | ||||
Universal garage door opener | 455 | 455 | |||
Antilock brakes (ABS) | 385 | 385 | |||
Satellite radio | 195 | 195 | |||
Heated front seats | 115 | 115 | |||
Leather seating surfaces | 695 | 695 | |||
Interior ambient lighting | 295 | 295 | |||
Sunroof | 625 | 625 | |||
Premium Package | 2,010 | 1,920 | |||
Premium Technology Package | 4,465 | ||||
Deluxe Package | 344 | ||||
Driver's Group | 361 | ||||
SYNC | 344 | ||||
Universal garage door opener | 396 | 396 | |||
Antilock brakes (ABS) | 335 | 335 | |||
Satellite radio | 170 | 170 | |||
Heated front seats | 100 | 100 | |||
Leather seating surfaces | 605 | 605 | |||
Interior ambient lighting | 257 | 257 | |||
Sunroof | 544 | 544 | |||
Options (change) | 2,250 | 2,150 | 5,000 | 3,970 | 2,765 |
Options (change) | 2,010 | 1,920 | 4,465 | 3,456 | 2,407 |
Destination | 750 | 750 | 750 | 670 | 670 |
Total Price | $25,700 | $27,600 | $32,250 | $20,225 | $20,360 |
Total Invoice | $23,970 | $25,750 | $29,975 | $18,634 | $18,804 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Focus dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Ford Focus SES | |||||
TrueDelta Adjusted Price Difference: $635 | |||||
TrueDelta Adjusted Invoice Difference: $776 | |||||
Model Year | 2011 | 2011 | 2011 | 2008 | 2008 |
Model | Optima | Optima | Optima | Focus | Focus |
Trim | EX | EX Turbo | Hybrid | SE | SES |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 200hp I4 | 274hp I4 | 166hp I4 H | 140hp I4 | 140hp I4 |
Transmission | T6 | T6 | T6 | M5 | M5 |
Drivetrain | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 6 | ?, 6 | 550, 12 | ?, 4 | ?, 4 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 215/55-17 | 205/50-16 | 205/50-16 |
Total Price | $25,700 | $27,600 | $32,250 | $20,225 | $20,360 |
Adjustments for Features | -4,905 | -4,755 | -6,480 | 0 | -200 |
Feature-Adjusted Total Price | $20,795 | $22,845 | $25,770 | $20,225 | $20,160 |
Cost Above Minimum | $0 | $2,050 | $4,975 | $65 | $0 |
Total Invoice | $23,970 | $25,750 | $29,975 | $18,634 | $18,804 |
Adjustments for Features | -4,575 | -4,436 | -6,023 | 0 | -185 |
Feature-Adjusted Total Invoice | $19,395 | $21,314 | $23,952 | $18,634 | $18,619 |
Cost Above Minimum | $0 | $1,919 | $4,557 | $15 | $0 |
Model Year | 2011 | 2011 | 2011 | 2008 | 2008 |
Model | Optima | Optima | Optima | Focus | Focus |
Trim | EX | EX Turbo | Hybrid | SE | SES |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | ||
5-speed manual | $0 | $0 | |||
FWD | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||
Heated steering wheel | $100 | $100 | $100 | ||
Proximity key | $250 | $250 | $250 | ||
Tilt steering wheel, manual | $150 | $150 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | ||
Brakes, Airbags, and Other Safety | |||||
4-wheel disc brakes | $150 | $150 | $150 | ||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | ||
Brake assist | $50 | $50 | $50 | ||
Rearview camera | $200 | ||||
Stability control | $400 | $400 | $400 | ||
Temporary spare tire | $150 | $150 | $150 | $150 | |
Cargo Management | |||||
Air-conditioned storage compartment | $50 | $50 | $50 | ||
Overhead sunglass holder | $25 | $25 | $25 | ||
Rear seat pass-through | $100 | ||||
Climate Control | |||||
Automatic climate control, front | $200 | $200 | $200 | ||
Dual-zone climate control | $125 | $125 | $125 | ||
Interior air filter | $0 | $0 | $0 | ||
Intermittent wipers | $0 | $0 | |||
Rear air vents | $100 | $100 | $100 | ||
Variable intermittent wipers | $75 | $75 | $75 | ||
Exterior | |||||
Body kit | $0 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
Panoramic sunroof | $1200 | $1200 | $1200 | ||
Rear spoiler | $200 | $200 | |||
Sunroof | $900 | $900 | |||
Infotainment | |||||
Bluetooth audio streaming | $25 | ||||
Navigation system | $600 | ||||
SMS text-to-speech reader | $25 | $25 | |||
Voice control for audio system | $25 | $25 | |||
Voice control for external devices | $0 | $0 | |||
Voice control for nav and audio | $100 | ||||
Instruments, Lights, and Mirrors | |||||
Automatic headlights | $125 | $125 | $125 | ||
Detailed driving style feedback | $100 | ||||
Illuminated visor mirror, driver | $50 | $50 | $50 | ||
Illuminated visor mirror, passenger | $50 | $50 | $50 | ||
Interior ambient lighting | $150 | $150 | $150 | $150 | |
Large energy flow and fuel economy display | $25 | ||||
Outside temperature display | $50 | $50 | $50 | ||
Speaker lights | $100 | $100 | $100 | ||
Trip computer | $150 | $150 | $150 | ||
Turn signals on or near mirrors | $25 | $25 | $25 | ||
Visor mirror, driver | $10 | $10 | |||
Visor mirror, passenger | $10 | $10 | |||
Xenon HID headlights | $500 | ||||
Seats and Interior Trim | |||||
Center armrest(s), second row | $50 | $50 | $50 | ||
Cooled or ventilated front seats | $300 | $300 | $300 | ||
Folding second row seats | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | ||
Illuminated door sill trim plates | $200 | ||||
Manual height adjuster, driver seat | $50 | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | ||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | ||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | ||
Power height adjuster, driver seat | $100 | $100 | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | ||
Power recliner, driver seat | $100 | $100 | $100 | ||
Power recliner, passenger seat | $100 | $100 | $100 | ||
Power tilt adjuster, driver seat | $100 | $100 | $100 | ||
Suspension, Wheels, and Tires | |||||
Touring suspension (upgrade) | $0 | $0 | |||
Total Value of Features | $6,700 | $6,550 | $8,275 | $1,795 | $1,995 |
Value of Feature Adjustments | $4,905 | $4,755 | $6,480 | $0 | $200 |
Value of Feature Adjustments | -4,575 | -4,436 | -6,023 | 0 | -185 |
Model Year | 2011 | 2008 |
Model | Optima | Focus |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 102.9 in |
Length | 190.7 in | 175.0 in |
Width | 72.1 in | 66.7 in |
Height | 57.3 in | 58.6 in |
Curb Weight | 3,207 lb. | 2,624 lb. |
Fuel Capacity | 18.5 gal. | 13.5 gal. |
Row 1 Headroom | 40.0 in | 39.2 in |
Row 1 Shoulder Room | 57.2 in | 53.5 in |
Row 1 Hip Room | 54.7 in | 50.4 in |
Row 1 Legroom | 45.5 in | 41.7 in |
Row 2 Headroom | 37.6 in | 38.3 in |
Row 2 Shoulder Room | 55.7 in | 53.7 in |
Row 2 Hip Room | 54.5 in | 50.9 in |
Row 2 Legroom | 34.7 in | 36.1 in |
Cargo Volume | 15.4 ft3 | 13.8 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 200 | 8% |
Total Not Requested | 2200 | 92% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 200 | 8% |
Total Not Requested | 2200 | 92% |
Premium Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | No |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Xenon HID headlights | 500 | No |
Heated steering wheel | 100 | No |
Compass | 0 | Yes |
215/55HR17 tires | 400 | No |
Voice control for nav and audio | 100 | No |
Interior ambient lighting | 150 | Yes |
Illuminated door sill trim plates | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 1500 | 26% |
Total Not Requested | 4350 | 74% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Antilock brakes (ABS) | ||
Feature | Value | Requested? |
Antilock brakes (ABS) | 400 | Yes |
Traction control | 100 | Yes |
Total Requested | 500 | 100% |
Total Not Requested | 0 | 0% |
Deluxe Package | ||
Feature | Value | Requested? |
Touring suspension (upgrade) | 250 | No |
Heated mirrors | 25 | Yes |
Manual height adjuster, driver seat | 50 | Yes |
Fog lights | 125 | Yes |
205/50HR16 tires | 400 | No |
Bright-finished exhaust tip(s) | 25 | Yes |
Total Requested | 225 | 26% |
Total Not Requested | 650 | 74% |
Driver's Group | ||
Feature | Value | Requested? |
Audio controls on steering wheel | 125 | Yes |
Cruise control | 150 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Total Requested | 575 | 100% |
Total Not Requested | 0 | 0% |
SYNC | ||
Feature | Value | Requested? |
Bluetooth cell phone link | 100 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
USB port | 25 | Yes |
Voice control for audio system | 25 | No |
Total Requested | 125 | 71% |
Total Not Requested | 50 | 29% |
Antilock brakes (ABS) | ||
Feature | Value | Requested? |
Antilock brakes (ABS) | 400 | Yes |
Traction control | 100 | Yes |
Total Requested | 500 | 100% |
Total Not Requested | 0 | 0% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |