The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $31,715 Hyundai Ioniq Limited | ||
Difference: $5,650 | ||
Lowest Total Invoice: $30,241 Hyundai Ioniq Limited | ||
Difference: $4,424 | ||
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Model Year | 2018 | 2018 |
Model | Optima | Ioniq |
Trim | Hybrid EX | Limited |
Body | 4dr Sedan | 4dr Hatch |
Base Price | $30,990 | $27,550 |
Base Invoice | $28,752 | $26,311 |
Technology Package | 5,000 | |
Universal garage door opener | 350 | |
Cargo net | 50 | 50 |
Cargo tray | 80 | 105 |
Ultimate Package | 3,000 | |
Floor mats | 125 | |
Technology Package | 4,618 | |
Universal garage door opener | 291 | |
Cargo net | 42 | 41 |
Cargo tray | 67 | 84 |
Ultimate Package | 2,820 | |
Floor mats | 100 | |
Options (change) | 5,480 | 3,280 |
Options (change) | 5,018 | 3,045 |
Destination | 895 | 885 |
Total Price | $37,365 | $31,715 |
Total Invoice | $34,665 | $30,241 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Hyundai Ioniq dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Hyundai Ioniq Limited | ||
TrueDelta Adjusted Price Difference: $3,775 | ||
TrueDelta Adjusted Invoice Difference: $2,684 | ||
Model Year | 2018 | 2018 |
Model | Optima | Ioniq |
Trim | Hybrid EX | Limited |
Body | 4dr Sedan | 4dr Hatch |
Engine | 154hp I4 H | 104hp I4 H |
Transmission | T6 | S6 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 39/46 MPG | 57/59 MPG |
Audio (watts, speakers) | 630, 10 | ?, 8 |
Tire (rear if not all the same) | 215/55-17 | 225/45-17 |
Total Price | $37,365 | $31,715 |
Adjustments for Features | -1,875 | 0 |
Feature-Adjusted Total Price | $35,490 | $31,715 |
Total Invoice | $34,665 | $30,241 |
Adjustments for Features | -1,740 | 0 |
Feature-Adjusted Total Invoice | $32,925 | $30,241 |
Model Year | 2018 | 2018 |
Model | Optima | Ioniq |
Trim | Hybrid EX | Limited |
Body | 4dr Sedan | 4dr Hatch |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
6-speed automated manual | $1100 | |
FWD | $0 | $0 |
Accessories | ||
Adaptive cruise control | $600 | |
Adaptive cruise control, all-speed | $850 | |
Heated steering wheel | $100 | |
Proximity trunk or liftgate opener | $125 | |
Remote app | $25 | |
Sunshades, second row | $125 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Lane departure prevention, steering-based | $200 | |
Pedestrian detection | $50 | |
Rollover sensor | $50 | |
Cargo Management | ||
Cargo cover | $75 | |
Climate Control | ||
Interior air filter | $0 | |
Ionizing air filtration | $50 | |
Exterior | ||
Body kit | $0 | |
Laminated front side windows | $200 | |
Panoramic sunroof | $1200 | |
Rear spoiler | $200 | |
Sunroof | $900 | |
Infotainment | ||
App support | $0 | |
SMS text-to-speech reader | $25 | |
Surround sound | $250 | |
Telematics service, such as OnStar, with navigation | $225 | |
Voice control for external devices | $0 | |
Wireless charging station | $75 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Auto-dimming headlights | $200 | |
Digital instruments | $0 | |
LED headlights | $1000 | |
Xenon HID headlights | $500 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Door sill trim plates | $100 | |
Heated second row seats | $200 | |
Manual height adjuster, passenger seat | $50 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power recliner, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Electronic systems calibration selector | $200 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $6,425 | $4,550 |
Value of Feature Adjustments | $1,875 | $0 |
Value of Feature Adjustments | -1,740 | 0 |
Model Year | 2018 | 2018 |
Model | Optima | Ioniq |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 110.4 in | 106.3 in |
Length | 191.1 in | 176.0 in |
Width | 73.2 in | 71.7 in |
Height | 57.7 in | 56.9 in |
Curb Weight | 3,486 lb. | 2,996 lb. |
Fuel Capacity | 18.5 gal. | 11.9 gal. |
Row 1 Headroom | 39.8 in | 39.1 in |
Row 1 Shoulder Room | 58.1 in | 56.1 in |
Row 1 Hip Room | 56.0 in | 0.0 in |
Row 1 Legroom | 45.5 in | 42.2 in |
Row 2 Headroom | 37.8 in | 37.4 in |
Row 2 Shoulder Room | 56.4 in | 55.0 in |
Row 2 Hip Room | 56.0 in | 0.0 in |
Row 2 Legroom | 35.6 in | 35.7 in |
Cargo Volume, Minimum | 15.9 ft3 | 26.5 ft3 |
Cargo Volume, Maximum | 15.9 | 0.0 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | Yes |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming headlights | 200 | No |
Blind spot warning system | 200 | Yes |
LED headlights | 1000 | No |
Cross-traffic warning, rear | 100 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1800 | 30% |
Total Not Requested | 4175 | 70% |
Ultimate Package | ||
Feature | Value | Requested? |
Memory system, driver seat | 200 | Yes |
Cargo cover | 75 | No |
Obstacle detection, rear | 250 | Yes |
Rear air vents | 100 | Yes |
Navigation system | 600 | Yes |
Steering-linked headlights | 150 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Wireless charging station | 75 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Adaptive cruise control | 600 | Yes |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention, steering-based | 200 | No |
Pedestrian detection | 50 | No |
Total Requested | 2825 | 79% |
Total Not Requested | 750 | 21% |