Kia Optima Kia Optima 2016 Hyundai Tucson Hyundai Tucson 2018

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Kia Optima vs. Hyundai Tucson Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Hyundai Tucson Invoice Comparison

Lowest Total Price: $33,180

Hyundai Tucson Limited   
Difference: $2,890

Lowest Total Invoice: $31,402

Hyundai Tucson Limited   
Difference: $2,093

Calculate Payments

  Down Payment Interest Rate Term
Model Year201620162018
ModelOptimaOptimaTucson
TrimSXSX LimitedLimited
Body4dr Sedan4dr Sedan4dr SUV
Base Price $29,940 $36,040 $29,425
Base Invoice $27,865 $33,435 $27,926
Universal garage door opener 350 350  
Premium Technology Package 4,800    
Cargo net 50 50 50
Cargo tray 80 80 100
Ultimate Package     2,500
Floor mats     125
Universal garage door opener 291 291  
Premium Technology Package 4,380    
Cargo net 42 42 41
Cargo tray 67 67 80
Ultimate Package     2,275
Floor mats     100
Options (change) 5,280 480 2,775
Options (change) 4,780 400 2,496
Destination 850 850 980
Total Price $36,070 $37,370 $33,180
Total Invoice $33,495 $34,685 $31,402

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Hyundai Tucson dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Hyundai Tucson

Lowest Adjusted Price and Invoice: Hyundai Tucson Limited
TrueDelta Adjusted Price Difference: $3,350
TrueDelta Adjusted Invoice Difference: $2,528
Model Year201620162018
ModelOptimaOptimaTucson
TrimSXSX LimitedLimited
Body4dr Sedan4dr Sedan4dr SUV
Engine245hp I4245hp I4175hp I4
TransmissionT6T6S7
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 10630, 10315, 8
Tire (rear if not all the same)235/45-18235/45-18245/45-19
Total Price$36,070$37,370$33,180
Adjustments for Features0-300-460
Feature-Adjusted Total Price$36,070$37,070$32,720
Cost Above Minimum$0$1,000$0
Total Invoice$33,495$34,685$31,402
Adjustments for Features0-278-435
Feature-Adjusted Total Invoice$33,495$34,407$30,967
Cost Above Minimum$0$912$0

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Features Comparison: Kia Optima vs. Hyundai Tucson

Model Year201620162018
ModelOptimaOptimaTucson
TrimSXSX LimitedLimited
Body4dr Sedan4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
7-speed automated manual  $1200
FWD$0$0$0
Accessories 
Adaptive cruise control, all-speed$850$850 
Cruise control  $150
Hands-free trunk or liftgate  $100
Power liftgate  $350
Proximity trunk or liftgate opener$125$125 
Remote app  $25
Sunshades, second row$125$125 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Around view cameras $500 
Hill descent control  $250
Knee airbag, driver$75$75 
Pedestrian detection  $50
Rearview camera$200 $200
Cargo Management 
Cargo mat$40$40 
Cargo shelf, height-adjustable  $100
Roof rails  $250
Climate Control 
Ionizing air filtration  $50
Rear wiper  $175
Exterior 
Bodyside cladding (gray/black)  $250
Deep-tinted rear windows  $275
Laminated front side windows$200$200 
Painted brake calipers (optional)$0$0 
Wheel-lip moldings  $75
Infotainment 
App support$0$0 
Apple CarPlay support  $100
SMS text-to-speech reader$25$25 
Telematics service, such as OnStar, with navigation  $225
Traffic + travel information  $25
Traffic information$25$25 
Voice control for external devices$0$0 
Instruments, Lights, and Mirrors 
Approach detection$25$25 
Auto-dimming headlights$200$200 
Fog lights  $125
Interior ambient lighting$150$150 
Power-folding mirrors$50$50 
Seats and Interior Trim 
Heated front row armrests$100$100 
Heated front seats  $200
Manual recliner, second row seats  $75
Memory system, driver seat$200$200 
Metal pedals$75$75 
Power 4-way lumbar adjuster, driver seat$150$150 
Power lumbar adjuster, driver seat  $100
Power lumbar adjuster, passenger seat$100$100 
Upholstered instrument cluster hood  $50
Suspension, Wheels, and Tires 
Alloy wheels  $350
Machined alloy wheels$350$350 
Performance steering system (optional)$0$0 
Sport suspension (upgrade)$0$0 
Transmission 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$4,290$4,590$4,750
Value of Feature Adjustments$0$300$460
Value of Feature Adjustments0-278-435

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Specifications Comparison: Kia Optima vs. Hyundai Tucson

Model Year20162018
ModelOptimaTucson
Body4dr Sedan4dr SUV
Wheelbase110.4 in105.1 in
Length191.1 in176.2 in
Width73.2 in72.8 in
Height57.7 in64.8 in
Curb Weight3,220 lb.3,301 lb.
Fuel Capacity18.5 gal.16.4 gal.
Row 1 Headroom39.8 in39.6 in
Row 1 Shoulder Room58.1 in57.1 in
Row 1 Hip Room56.0 in55.6 in
Row 1 Legroom45.5 in41.5 in
Row 2 Headroom37.8 in39.2 in
Row 2 Shoulder Room56.4 in55.1 in
Row 2 Hip Room56.0 in54.5 in
Row 2 Legroom35.6 in38.2 in
Cargo Volume,
Minimum
15.9 ft331.0 ft3
Cargo Volume,
Maximum
15.961.9 ft3

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Option Package Details
Kia Optima SX

Premium Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700No
Upgraded stability control0No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200Yes
Rear reading lights0No
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Heated second row seats200Yes
Surround sound250Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Rear cross-traffic detection100Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Total Requested365073%
Total Not Requested135027%

Option Package Details
Hyundai Tucson Limited

Ultimate Package
FeatureValueRequested?
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Obstacle detection, rear250Yes
Upgraded instruments0No
Panoramic sunroof1200Yes
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Rear reading lights0No
Pedestrian detection50No
Total Requested340099%
Total Not Requested501%

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