Kia Optima Kia Optima 2018 Kia Niro Kia Niro 2020

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Kia Optima vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Niro Invoice Comparison

Lowest Total Price: $32,270

Kia Niro Touring   
Difference: $4,840

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018202020202020
ModelOptimaNiroNiroNiro
TrimHybrid EXTouringTouring Special EditionEX Premium
Body4dr Sedan4dr SUV4dr SUV4dr SUV
Base Price $30,990 $30,790 $30,790 $32,790
Technology Package 5,000      
Cargo net 50 50 50 50
Cargo tray 80 80 80 80
Cargo mat 95 95 95 95
Floor mats   135 135 135
Premium Package       5,300
Technology Package 4,618      
Cargo net 42 42 42 42
Cargo tray 67 67 67 67
Cargo mat 78 78 78 78
Floor mats   108 108 108
Premium Package       4,917
Options (change) 5,225 360 360 5,660
Options (change) 4,805 295 295 5,212
Destination 895 1,120 1,120 1,120
Total Price $37,110 $32,270 $32,270 $39,570

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Kia Niro dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro Touring
TrueDelta Adjusted Price Difference: $4,565
TrueDelta Adjusted Invoice Difference: $32,472
Model Year2018202020202020
ModelOptimaNiroNiroNiro
TrimHybrid EXTouringTouring Special EditionEX Premium
Body4dr Sedan4dr SUV4dr SUV4dr SUV
Engine154hp I4 H104hp I4 H104hp I4 H104hp I4 H
TransmissionT6S6S6S6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)39/46 MPG51/46 MPG51/46 MPG51/46 MPG
Audio (watts, speakers)630, 10315, 8315, 8315, 8
Tire (rear if not all the same)215/55-17225/45-18225/45-18205/60-16
Total Price$37,110$32,270$32,270$39,570
Adjustments for Features-625-350-3500
Feature-Adjusted Total Price$36,485$31,920$31,920$39,570
Cost Above Minimum$0$0$0$7,650

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Features Comparison: Kia Optima vs. Kia Niro

Model Year2018202020202020
ModelOptimaNiroNiroNiro
TrimHybrid EXTouringTouring Special EditionEX Premium
Body4dr Sedan4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100   
6-speed automated manual $1100$1100$1100
FWD$0$0$0$0
Accessories 
AC power outlet $100$100$100
Adaptive cruise control $600$600$600
Adaptive cruise control, all-speed$850   
Sunshades, second row$125   
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0   
Lane departure prevention, steering-based $200$200$200
Obstacle detection, front $150$150$150
Pedestrian detection $50$50$50
Cargo Management 
Cargo cover $75$75$75
Roof rails $250$250$250
Climate Control 
Interior air filter$0   
Ionizing air filtration $50$50$50
Rear wiper $175$175$175
Exterior 
Body kit$0   
Bodyside moldings $75$75$75
Deep-tinted rear windows $275$275$275
Laminated front side windows$200   
Panoramic sunroof$1200   
Rear spoiler $200$200$200
Sunroof $900$900$900
Wheel-lip moldings $75$75$75
Infotainment 
Rear seat USB outlets (optional) $0$0$0
Wireless charging station $75$75$75
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200   
Fog lights $125$125$125
LED headlights$1000   
Power-folding mirrors $50$50$50
Steering-linked headlights$150   
Tachometer$75   
Xenon HID headlights $500$500$500
Seats and Interior Trim 
Door sill trim plates $100$100$100
Heated second row seats$200   
Manual height adjuster, passenger seat $50$50$50
Power 4-way lumbar adjuster, driver seat$150   
Power fore-aft adjuster, passenger seat$100   
Power height adjuster, passenger seat$100   
Power lumbar adjuster, driver seat $100$100$100
Power lumbar adjuster, passenger seat$100   
Power recliner, passenger seat$100   
Power tilt adjuster, passenger seat$100   
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350 
Electronic systems calibration selector $200$200$200
Total Value of Features$6,100$5,825$5,825$5,475
Value of Feature Adjustments$625$350$350$0
Value of Feature Adjustments-580-15-150

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Specifications Comparison: Kia Optima vs. Kia Niro

Model Year20182020
ModelOptimaNiro
Body4dr Sedan4dr SUV
Wheelbase110.4 in106.3 in
Length191.1 in171.5 in
Width73.2 in71.1 in
Height57.7 in60.8 in
Curb Weight3,486 lb.3,100 lb.
Fuel Capacity18.5 gal.11.9 gal.
Row 1 Headroom39.8 in40.1 in
Row 1 Shoulder Room58.1 in56.0 in
Row 1 Hip Room56.0 in53.7 in
Row 1 Legroom45.5 in41.7 in
Row 2 Headroom37.8 in39.1 in
Row 2 Shoulder Room56.4 in55.2 in
Row 2 Hip Room56.0 in48.3 in
Row 2 Legroom35.6 in37.4 in
Cargo Volume,
Minimum
15.9 ft322.4 ft3
Cargo Volume,
Maximum
15.963.2 ft3

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Option Package Details
Kia Optima Hybrid EX

Technology Package
FeatureValueRequested?
Heated second row seats200No
Steering-linked headlights150No
Sunshades, second row125No
Obstacle detection, rear250Yes
Auto-dimming headlights200No
Blind spot warning system200Yes
LED headlights1000No
Cross-traffic warning, rear100Yes
Power lumbar adjuster, passenger seat100No
Auto-dimming rearview mirror150Yes
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200No
Interior ambient lighting150Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700No
Total Requested195033%
Total Not Requested402567%

Option Package Details
Kia Niro EX Premium

Premium Package
FeatureValueRequested?
Sunroof900Yes
Xenon HID headlights500Yes
Leather seating surfaces450Yes
Cooled or ventilated front seats300Yes
Memory system, driver seat200Yes
Obstacle detection, front150No
Obstacle detection, rear250Yes
Heated steering wheel100Yes
AC power outlet100No
Door sill trim plates100No
Wireless charging station75No
Adaptive cruise control450Yes
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Lane departure prevention, steering-based200No
Pedestrian detection50No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Navigation system600Yes
Surround sound250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Total Requested542584%
Total Not Requested102516%

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