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Kia Optima vs. Kia Rio Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Rio Invoice Comparison

Lowest Total Price: $19,870

Kia Rio EX   
Difference: $1,495

Lowest Total Invoice: $18,937

Kia Rio EX   
Difference: $993

Calculate Payments

  Down Payment Interest Rate Term
Model Year200920092017
ModelOptimaOptimaRio
TrimEXSXEX
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $20,690 $21,140 $17,755
Base Invoice $19,255 $19,665 $16,962
Designer Plus Package     750
Universal garage door opener     350
Floor mats     120
Designer Plus Package     692
Universal garage door opener     291
Floor mats     97
Options (change) 0 0 1,220
Options (change) 0 0 1,080
Destination 675 675 895
Total Price $21,365 $21,815 $19,870
Total Invoice $19,930 $20,340 $18,937

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Kia Rio dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Kia Rio

Lowest Adjusted Price and Invoice: Kia Rio EX
TrueDelta Adjusted Price Difference: $445
TrueDelta Adjusted Invoice Difference: $14
Model Year200920092017
ModelOptimaOptimaRio
TrimEXSXEX
Body4dr Sedan4dr Sedan4dr Sedan
Engine175hp I4175hp I4138hp I4
TransmissionT5T5T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)22/32 MPG22/32 MPG27/37 MPG
Audio (watts, speakers)?, 6?, 6?, 6
Tire (rear if not all the same)205/60-16215/50-17185/65-15
Total Price$21,365$21,815$19,870
Adjustments for Features-1,050-6750
Feature-Adjusted Total Price$20,315$21,140$19,870
Cost Above Minimum$0$825$0
Total Invoice$19,930$20,340$18,937
Adjustments for Features-979-6290
Feature-Adjusted Total Invoice$18,951$19,711$18,937
Cost Above Minimum$0$760$0

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Features Comparison: Kia Optima vs. Kia Rio

Model Year200920092017
ModelOptimaOptimaRio
TrimEXSXEX
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000 
6-speed manually-shiftable automatic  $1100
FWD$0$0$0
Brakes, Airbags, and Other Safety 
911 assist  $25
Rearview camera  $200
Temporary spare tire$150$150 
Vehicle health reports  $0
Cargo Management 
Overhead sunglass holder$25$25 
Climate Control 
Automatic climate control, front$200  
Interior air filter$0$0 
Exterior 
Bodyside moldings$75$75 
Infotainment 
App support  $0
Bluetooth audio streaming  $25
Bluetooth cell phone link  $100
SMS text-to-speech reader  $25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Outside temperature display$50$50 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Aluminum trim $100 
Center armrest(s), second row$50$50 
Door sill trim plates$100$100 
Leather seating surfaces$900  
Manual height adjuster, driver seat  $50
Manual lumbar adjuster, driver seat$50$50 
Metal pedals $75 
Partial leather seating sufaces $450$450
Power fore-aft adjuster, driver seat$100$100 
Power height adjuster, driver seat$100$100 
Power recliner, driver seat$100$100 
Power tilt adjuster, driver seat$100$100 
Soft-touch instrument panel (optional)  $0
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls $100 
Total Value of Features$3,025$2,650$1,975
Value of Feature Adjustments$1,050$675$0
Value of Feature Adjustments-979-6290

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See a complete comparison of Kia Optima vs. Kia Rio features.

Specifications Comparison: Kia Optima vs. Kia Rio

Model Year20092017
ModelOptimaRio
Body4dr Sedan4dr Sedan
Wheelbase107.1 in101.2 in
Length189.0 in172.0 in
Width71.1 in67.7 in
Height58.3 in57.3 in
Curb Weight3,197 lb.2,729 lb.
Fuel Capacity16.4 gal.11.4 gal.
Row 1 Headroom39.8 in40.0 in
Row 1 Shoulder Room57.1 in53.1 in
Row 1 Hip Room54.5 in52.1 in
Row 1 Legroom43.7 in43.8 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room56.3 in52.1 in
Row 2 Hip Room54.7 in51.2 in
Row 2 Legroom37.8 in31.1 in
Cargo Volume15.0 ft313.7 ft3

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See a complete comparison of Kia Optima vs. Kia Rio specs.

Option Package Details
Kia Rio EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Designer Plus Package
FeatureValueRequested?
Automatic headlights100Yes
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25No
App support0No
Partial leather seating sufaces450Yes
Special interior trim0No
Total Requested55067%
Total Not Requested27533%

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See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.