Kia Optima Kia Optima 2017 Subaru Legacy Subaru Legacy 2012

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Kia Optima vs. Subaru Legacy Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Subaru Legacy Invoice Comparison

Lowest Total Price: $33,004

Subaru Legacy 3.6R   
Difference: $1,081

Lowest Total Invoice: $30,539

Subaru Legacy 3.6R   
Difference: $1,177

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172012
ModelOptimaOptimaLegacy
TrimSXSX Limited3.6R
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $26,855 $36,090 $25,095
Base Invoice $25,023 $33,481 $23,533
Launch Edition 2,900    
SX Base Package 3,085    
Universal garage door opener 350 350 85
Auto-dimming rearview mirror     186
Navigation system     2,000
Sunroof     995
Limited Package     3,500
Rear spoiler     393
Launch Edition 2,665    
SX Base Package 2,842    
Universal garage door opener 291 291 55
Auto-dimming rearview mirror     121
Navigation system     1,668
Sunroof     829
Limited Package     3,288
Rear spoiler     295
Options (change) 6,335 350 7,159
Options (change) 5,798 291 6,256
Destination 895 895 750
Total Price $34,085 $37,335 $33,004
Total Invoice $31,716 $34,667 $30,539

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Subaru Legacy dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Subaru Legacy

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $1,809
TrueDelta Adjusted Invoice Difference: $1,512
Model Year201720172012
ModelOptimaOptimaLegacy
TrimSXSX Limited3.6R
Body4dr Sedan4dr Sedan4dr Sedan
Engine245hp I4245hp I4256hp H6
TransmissionT6T6T5
DrivetrainFWDFWDAWD
EPA Fuel Economy (city/highway)22/31 MPG22/31 MPG18/25 MPG
Audio (watts, speakers)630, 10630, 10440, 9
Tire (rear if not all the same)235/45-18235/45-18225/50-17
Total Price$34,085$37,335$33,004
Adjustments for Features-2,890-5,6650
Feature-Adjusted Total Price$31,195$31,670$33,004
Cost Above Minimum$0$475$0
Total Invoice$31,716$34,667$30,539
Adjustments for Features-2,689-5,2600
Feature-Adjusted Total Invoice$29,027$29,407$30,539
Cost Above Minimum$0$380$0

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Features Comparison: Kia Optima vs. Subaru Legacy

Model Year201720172012
ModelOptimaOptimaLegacy
TrimSXSX Limited3.6R
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
5-speed manually-shiftable automatic  $1000
FWD$0$0 
AWD  $1700
Accessories 
Adaptive cruise control, all-speed $850 
Cruise control$150 $150
Heated steering wheel$100$100 
Proximity key$250$250 
Proximity trunk or liftgate opener$125$125 
Sunshades, second row$125$125 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Around view cameras $500 
Automatic braking, high-speed or partial $200 
Automatic braking, low-speed $200 
Blind spot warning system$200$200 
Cross-traffic warning, rear$100$100 
Forward collision warning $200 
Knee airbag, driver$75$75 
Lane departure warning $200 
Obstacle detection, rear$250$250 
Rearview camera$200 $200
Rollover sensor$50$50 
Vehicle health reports$0$0 
Cargo Management 
Cargo mat$40$40 
Climate Control 
Rear air vents$100$100 
Wiper de-icer  $25
Exterior 
Body kit  $0
Laminated front side windows$200$200 
Painted brake calipers (optional)$0$0 
Panoramic sunroof$1200$1200 
Sunroof  $900
Infotainment 
Android Auto support$100$100 
App support$0$0 
Apple CarPlay support$100$100 
CD player  $125
DVD-compatible player  $0
MP3-compatible player  $50
SMS text-to-speech reader$25$25 
Surround sound$250$250 
Traffic information$25$25 
Voice control for external devices$0$0 
Wireless charging station $75 
Instruments, Lights, and Mirrors 
Approach detection$25$25 
Auto-dimming headlights $200 
Fog lights  $125
LED headlights$1000$1000 
Power-folding mirrors$50$50 
Steering-linked headlights$150$150 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Cooled or ventilated front seats$300$300 
Heated second row seats $200 
Interior trim, special color$0  
Memory system, driver seat$200$200 
Metal pedals$75$75 
Power 4-way lumbar adjuster, driver seat$150$150 
Power height adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat  $100
Power lumbar adjuster, passenger seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Suspension, Wheels, and Tires 
Alloy wheels  $350
Chrome-plated alloy wheels $850 
Electronic systems calibration selector$200$200 
Machined alloy wheels$350  
Performance steering system (optional)$0$0 
Sport suspension (upgrade)$0$0 
Total Value of Features$7,615$10,390$4,725
Value of Feature Adjustments$2,890$5,665$0
Value of Feature Adjustments-2,689-5,2600

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Specifications Comparison: Kia Optima vs. Subaru Legacy

Model Year20172012
ModelOptimaLegacy
Body4dr Sedan4dr Sedan
Wheelbase110.4 in108.3 in
Length191.1 in186.4 in
Width73.2 in71.7 in
Height57.7 in59.3 in
Curb Weight3,494 lb.3,600 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom39.8 in40.3 in
Row 1 Shoulder Room58.1 in56.3 in
Row 1 Hip Room56.0 in0.0 in
Row 1 Legroom45.5 in43.0 in
Row 2 Headroom37.8 in37.5 in
Row 2 Shoulder Room56.4 in56.1 in
Row 2 Hip Room56.0 in0.0 in
Row 2 Legroom35.6 in37.8 in
Cargo Volume15.9 ft314.7 ft3

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Option Package Details
Kia Optima SX

Launch Edition
FeatureValueRequested?
Surround sound250No
Dark-colored headliner (optional)0No
Interior trim, special color0No
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200No
Interior ambient lighting150Yes
Rear reading lights0No
Obstacle detection, rear250No
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested35011%
Total Not Requested290089%
SX Base Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Steering-linked headlights150No
Door sill trim plates100Yes
LED headlights1000No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25No
HD radio50Yes
Proximity key250No
Perimeter approach lighting25No
Approach detection25No
Proximity trunk or liftgate opener125No
Total Requested100038%
Total Not Requested160062%

Option Package Details
Subaru Legacy 3.6R

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested150100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Rearview camera200Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Total Requested900100%
Total Not Requested00%
Limited Package
FeatureValueRequested?
Power fore-aft adjuster, passenger seat100Yes
Fog lights125No
Satellite radio200Yes
Dual-zone climate control125Yes
HD radio50Yes
Door sill trim plates100Yes
Leather seating surfaces900Yes
Automatic climate control, front200Yes
Power recliner, passenger seat100Yes
Harman/Kardon, 440W, 9 speakers (with subwoofer)350No
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat50Yes
Leather-wrapped steering wheel150Yes
Bluetooth cell phone link100Yes
USB port25Yes
Bluetooth audio streaming25Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Heated mirrors25Yes
Heated front seats200Yes
Wiper de-icer25No
Total Requested270084%
Total Not Requested50016%

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