The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $29,600 Kia Optima EX Turbo | ||
Difference: $3,011 | ||
Lowest Total Invoice: $27,535 Kia Optima EX Turbo | ||
Difference: $2,709 | ||
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Model Year | 2011 | 2012 |
Model | Optima | Legacy |
Trim | EX Turbo | 3.6R |
Body | 4dr Sedan | 4dr Sedan |
Base Price | $24,700 | $25,095 |
Base Invoice | $23,080 | $23,533 |
Technology Package | 2,000 | |
Premium Package | 2,150 | |
Auto-dimming rearview mirror | 186 | |
Navigation system | 2,000 | |
Sunroof | 995 | |
Limited Package | 3,500 | |
Universal garage door opener | 85 | |
Technology Package | 1,785 | |
Premium Package | 1,920 | |
Auto-dimming rearview mirror | 121 | |
Navigation system | 1,668 | |
Sunroof | 829 | |
Limited Package | 3,288 | |
Universal garage door opener | 55 | |
Options (change) | 4,150 | 6,766 |
Options (change) | 3,705 | 5,961 |
Destination | 750 | 750 |
Total Price | $29,600 | $32,611 |
Total Invoice | $27,535 | $30,244 |
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Lowest Adjusted Price and Invoice: Kia Optima EX Turbo | ||
TrueDelta Adjusted Price Difference: $2,636 | ||
TrueDelta Adjusted Invoice Difference: $2,361 | ||
Model Year | 2011 | 2012 |
Model | Optima | Legacy |
Trim | EX Turbo | 3.6R |
Body | 4dr Sedan | 4dr Sedan |
Engine | 274hp I4 | 256hp H6 |
Transmission | T6 | T5 |
Drivetrain | FWD | AWD |
EPA Fuel Economy (city/highway) | 22/34 MPG | 18/25 MPG |
Audio (watts, speakers) | 550, 12 | 440, 9 |
Tire (rear if not all the same) | 215/55-17 | 225/50-17 |
Total Price | $29,600 | $32,611 |
Adjustments for Features | 0 | -375 |
Feature-Adjusted Total Price | $29,600 | $32,236 |
Total Invoice | $27,535 | $30,244 |
Adjustments for Features | 0 | -348 |
Feature-Adjusted Total Invoice | $27,535 | $29,896 |
Model Year | 2011 | 2012 |
Model | Optima | Legacy |
Trim | EX Turbo | 3.6R |
Body | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
5-speed manually-shiftable automatic | $1000 | |
FWD | $0 | |
AWD | $1700 | |
Accessories | ||
Heated steering wheel | $100 | |
Proximity key | $250 | |
Cargo Management | ||
Air-conditioned storage compartment | $50 | |
Climate Control | ||
Rear air vents | $100 | |
Wiper de-icer | $25 | |
Exterior | ||
Body kit | $0 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Infotainment | ||
DVD-compatible player | $0 | |
HD radio | $50 | |
Traffic information | $25 | |
Instruments, Lights, and Mirrors | ||
Interior ambient lighting | $150 | |
Speaker lights | $100 | |
Turn signals on or near mirrors | $25 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Door sill trim plates | $100 | |
Heated second row seats | $200 | |
Memory system, driver seat | $200 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $3,650 | $4,025 |
Value of Feature Adjustments | $0 | $375 |
Value of Feature Adjustments | 0 | -348 |
Model Year | 2011 | 2012 |
Model | Optima | Legacy |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 108.3 in |
Length | 190.7 in | 186.4 in |
Width | 72.1 in | 71.7 in |
Height | 57.3 in | 59.3 in |
Curb Weight | 3,385 lb. | 3,600 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 40.0 in | 40.3 in |
Row 1 Shoulder Room | 57.2 in | 56.3 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 43.0 in |
Row 2 Headroom | 37.6 in | 37.5 in |
Row 2 Shoulder Room | 55.7 in | 56.1 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 37.8 in |
Cargo Volume | 15.4 ft3 | 14.7 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 925 | 71% |
Total Not Requested | 375 | 29% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 400 | 17% |
Total Not Requested | 2000 | 83% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 100 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Limited Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Automatic climate control, front | 200 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Fog lights | 125 | Yes |
Satellite radio | 200 | Yes |
Dual-zone climate control | 125 | Yes |
HD radio | 50 | No |
Door sill trim plates | 100 | No |
Harman/Kardon, 440W, 9 speakers (with subwoofer) | 350 | No |
Bluetooth audio streaming | 25 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 50 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Bluetooth cell phone link | 100 | Yes |
USB port | 25 | Yes |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
Wiper de-icer | 25 | No |
Total Requested | 2675 | 84% |
Total Not Requested | 525 | 16% |