Kia Optima Kia Optima 2010 Toyota Camry Toyota Camry 2017

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Kia Optima vs. Toyota Camry Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Camry Invoice Comparison

Lowest Total Price: $25,090

Kia Optima EX   
Difference: $5,009

Lowest Total Invoice: $23,350

Kia Optima EX   
Difference: $3,940

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020172017201720172017
ModelOptimaCamryCamryCamryCamryCamry
TrimEXXLEXSEXLE V6XSE V6Hybrid XLE
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $20,995 $26,310 $26,310 $31,370 $31,370 $30,140
Base Invoice $19,620 $23,942 $23,942 $28,546 $28,546 $27,729
Premium Package 2,200          
Navigation system 1,200          
Sunroof   915 915     915
Convenience Package   845 845     345
Entune Audio with Navigation   710 710 710 710 710
Bodyside moldings   209 209 209 209 209
Floor mats   225 225 225 225 225
Blind spot warning system       500 500  
Premium Package 1,960          
Navigation system 1,075          
Sunroof   814 814     814
Convenience Package   752 752     307
Entune Audio with Navigation   632 632 632 632 632
Bodyside moldings   125 125 125 125 125
Floor mats   140 140 140 140 140
Blind spot warning system       445 445  
Options (change) 3,400 2,904 2,904 1,644 1,644 2,404
Options (change) 3,035 2,463 2,463 1,342 1,342 2,018
Destination 695 885 885 885 885 885
Total Price $25,090 $30,099 $30,099 $33,899 $33,899 $33,429
Total Invoice $23,350 $27,290 $27,290 $30,773 $30,773 $30,632

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Camry

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $3,344
TrueDelta Adjusted Invoice Difference: $2,430
Model Year201020172017201720172017
ModelOptimaCamryCamryCamryCamryCamry
TrimEXXLEXSEXLE V6XSE V6Hybrid XLE
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine175hp I4178hp I4178hp I4268hp V6268hp V6156hp I4 H
TransmissionT5T6T6T6T6CVT
DrivetrainFWDFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)360, 7120, 10120, 10120, 10120, 10120, 10
Tire (rear if not all the same)215/50-17215/55-17225/45-18215/55-17225/45-18215/55-17
Total Price$25,090$30,099$30,099$33,899$33,899$33,429
Adjustments for Features0-1,365-1,665-2,665-2,965-1,565
Feature-Adjusted Total Price$25,090$28,734$28,434$31,234$30,934$31,864
Cost Above Minimum$0$300$0$2,800$2,500$3,430
Total Invoice$23,350$27,290$27,290$30,773$30,773$30,632
Adjustments for Features0-1,238-1,510-2,419-2,692-1,434
Feature-Adjusted Total Invoice$23,350$26,052$25,780$28,354$28,081$29,198
Cost Above Minimum$0$272$0$2,574$2,301$3,418

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Features Comparison: Kia Optima vs. Toyota Camry

Model Year201020172017201720172017
ModelOptimaCamryCamryCamryCamryCamry
TrimEXXLEXSEXLE V6XSE V6Hybrid XLE
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000     
6-speed manually-shiftable automatic $1100$1100$1100$1100 
CVT     $1000
FWD$0$0$0$0$0$0
Accessories 
Power-adjustable pedals$125     
Proximity key $250$250$250$250$250
Sunshade, rear$125     
Brakes, Airbags, and Other Safety 
Blind spot warning system   $200$200 
Cross-traffic warning, rear   $100$100 
Knee airbag, driver $75$75$75$75$75
Knee airbag, passenger $75$75$75$75$75
Rear side airbags $300$300$300$300$300
Rearview camera $200$200$200$200$200
Rollover sensor $50$50$50$50$50
Cargo Management 
Cargo mat $40$40$40$40$40
Climate Control 
Dual-zone climate control $125$125$125$125$125
Rear air vents $100$100$100$100$100
Engine / Motor 
Automatic start / stop     $150
Exterior 
Bright-finished exhaust tip(s) $25$25$25$25$25
Rear spoiler  $200 $200 
Infotainment 
App support $0$0$0$0$0
Bluetooth audio streaming $25$25$25$25$25
Bluetooth cell phone link $100$100$100$100$100
DVD-compatible player $0$0$0$0$0
HD radio $50$50$50$50$50
Siri Eyes Free support $0$0$0$0$0
SMS text-to-speech reader $25$25$25$25$25
Traffic + travel information $25$25$25$25$25
Voice control for nav and audio $100$100$100$100$100
Wireless charging station $75$75$75$75$75
Instruments, Lights, and Mirrors 
Interior ambient lighting$150     
Large energy flow and fuel economy display     $25
LED headlights   $1000$1000 
Tachometer$75$75$75$75$75 
Turn signals on or near mirrors$25     
Seats and Interior Trim 
Manual lumbar adjuster, driver seat$50     
Power lumbar adjuster, driver seat $100$100$100$100$100
Synthetic suede inserts in leather seating surfaces  $0 $0 
Suspension, Wheels, and Tires 
Alloy wheels$350$350 $350 $350
Electronic systems calibration selector     $200
Machined alloy wheels  $350 $350 
Ultra-sport suspension (upgrade)  $0 $0 
Transmission 
Steering-wheel-mounted transmission controls  $100 $100 
Total Value of Features$1,900$3,265$3,565$4,565$4,865$3,465
Value of Feature Adjustments$0$1,365$1,665$2,665$2,965$1,565
Value of Feature Adjustments0-1,238-1,510-2,419-2,692-1,434

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Specifications Comparison: Kia Optima vs. Toyota Camry

Model Year20102017
ModelOptimaCamry
Body4dr Sedan4dr Sedan
Wheelbase107.1 in109.3 in
Length189.0 in190.9 in
Width71.1 in71.7 in
Height58.3 in57.9 in
Curb Weight3,158 lb.3,241 lb.
Fuel Capacity16.4 gal.17.0 gal.
Row 1 Headroom39.8 in38.8 in
Row 1 Shoulder Room57.1 in58.0 in
Row 1 Hip Room54.5 in54.5 in
Row 1 Legroom43.7 in41.6 in
Row 2 Headroom38.0 in38.1 in
Row 2 Shoulder Room56.3 in56.6 in
Row 2 Hip Room54.7 in54.5 in
Row 2 Legroom37.8 in38.9 in
Cargo Volume15.0 ft315.4 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Sunshade, rear125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested130052%
Total Not Requested120048%

Option Package Details
Toyota Camry XLE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Rear reading lights0No
Total Requested980100%
Total Not Requested00%
Convenience Package
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Alarm100No
Proximity key250No
Total Requested25042%
Total Not Requested35058%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75No
App support0No
Total Requested55088%
Total Not Requested7512%

Option Package Details
Toyota Camry XSE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Rear reading lights0No
Total Requested980100%
Total Not Requested00%
Convenience Package
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Alarm100No
Proximity key250No
Total Requested25042%
Total Not Requested35058%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75No
App support0No
Total Requested55088%
Total Not Requested7512%

Option Package Details
Toyota Camry XLE V6

Blind spot warning system
FeatureValueRequested?
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested00%
Total Not Requested300100%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75No
Total Requested55088%
Total Not Requested7512%

Option Package Details
Toyota Camry XSE V6

Blind spot warning system
FeatureValueRequested?
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested00%
Total Not Requested300100%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75No
Total Requested55088%
Total Not Requested7512%

Option Package Details
Toyota Camry Hybrid XLE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Rear reading lights0No
Total Requested980100%
Total Not Requested00%
Convenience Package
FeatureValueRequested?
Universal garage door opener100Yes
Alarm100No
Total Requested10050%
Total Not Requested10050%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75No
App support0No
Total Requested55088%
Total Not Requested7512%

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