| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota Highlander Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota Highlander Invoice Comparison
Lowest Total Price: $23,340 Kia Optima EX | |||
| Difference: $10,010 | |||
Lowest Total Invoice: $21,565 Kia Optima EX | |||
| Difference: $8,220 | |||
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| Model Year | 2007 | 2009 | 2009 |
| Model | Optima | Highlander | Highlander |
| Trim | EX | Sport | Limited |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV |
| Base Price | $19,395 | $29,260 | $33,070 |
| Base Invoice | $18,045 | $26,408 | $29,762 |
| 2.7L V6 | 1,005 | ||
| Convenience Package | 700 | ||
| Leather seating surfaces | 600 | 1,490 | |
| Rear spoiler | 200 | ||
| Sunroof | 800 | 850 | 850 |
| Floor mats | 185 | 275 | |
| CD changer, in-dash | 320 | ||
| Universal garage door opener | 125 | ||
| Automatic climate control, front | 375 | ||
| Heated front seats | 440 | ||
| 2.7L V6 | 845 | ||
| Convenience Package | 625 | ||
| Leather seating surfaces | 535 | 1,192 | |
| Rear spoiler | 160 | ||
| Sunroof | 715 | 680 | 680 |
| Floor mats | 120 | 180 | |
| CD changer, in-dash | 240 | ||
| Universal garage door opener | 100 | ||
| Automatic climate control, front | 300 | ||
| Heated front seats | 352 | ||
| Options (change) | 3,305 | 3,345 | 1,565 |
| Options (change) | 2,880 | 2,632 | 1,212 |
| Destination | 640 | 745 | 745 |
| Total Price | $23,340 | $33,350 | $35,380 |
| Total Invoice | $21,565 | $29,785 | $31,719 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Highlander dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota Highlander
| Lowest Adjusted Price and Invoice: Kia Optima EX | |||
| TrueDelta Adjusted Price Difference: $7,645 | |||
| TrueDelta Adjusted Invoice Difference: $6,108 | |||
| Model Year | 2007 | 2009 | 2009 |
| Model | Optima | Highlander | Highlander |
| Trim | EX | Sport | Limited |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV |
| Engine | 185hp V6 | 270hp V6 | 270hp V6 |
| Transmission | T5 | T5 | T5 |
| Drivetrain | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | 22/30 MPG | 18/24 MPG | 18/24 MPG |
| Audio (watts, speakers) | 360, 7 | ?, 6 | ?, 6 |
| Tire (rear if not all the same) | 205/60-16 | 245/55-19 | 245/55-19 |
| Total Price | $23,340 | $33,350 | $35,380 |
| Adjustments for Features | 0 | -2,365 | -3,690 |
| Feature-Adjusted Total Price | $23,340 | $30,985 | $31,690 |
| Cost Above Minimum | $0 | $0 | $705 |
| Total Invoice | $21,565 | $29,785 | $31,719 |
| Adjustments for Features | 0 | -2,112 | -3,308 |
| Feature-Adjusted Total Invoice | $21,565 | $27,673 | $28,411 |
| Cost Above Minimum | $0 | $0 | $738 |
Features Comparison: Kia Optima vs. Toyota Highlander
| Model Year | 2007 | 2009 | 2009 |
| Model | Optima | Highlander | Highlander |
| Trim | EX | Sport | Limited |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | |||
| 5-speed manually-shiftable automatic | $1000 | $1000 | $1000 |
| FWD | $0 | $0 | $0 |
| Accessories | |||
| Power-adjustable pedals | $125 | ||
| Proximity key | $250 | ||
| Sunshade, rear | $125 | ||
| Brakes, Airbags, and Other Safety | |||
| Antilock brakes (ABS) | $400 | $400 | |
| Brake assist | $50 | $50 | |
| Knee airbag, driver | $75 | $75 | |
| Rearview camera | $200 | $200 | |
| Rollover sensor | $50 | $50 | |
| Side curtain airbags | $350 | ||
| Side curtain airbags, three rows | $500 | $500 | |
| Stability control | $400 | $400 | |
| Traction control | $100 | $100 | |
| Cargo Management | |||
| Cargo cover | $75 | $75 | |
| Cargo mat | $40 | $40 | |
| Overhead sunglass holder | $25 | ||
| Removable second-row console | $200 | $200 | |
| Roof rails | $250 | $250 | |
| Climate Control | |||
| Dual-zone climate control | $125 | $125 | |
| Rear air vents with manual controls | $150 | $150 | |
| Rear wiper | $175 | $175 | |
| Wiper de-icer | $25 | ||
| Exterior | |||
| Bodyside moldings | $75 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | |
| Deep-tinted rear windows | $275 | $275 | |
| Larger rear spoiler | $200 | ||
| Rear spoiler | $200 | $200 | |
| Infotainment | |||
| Aux input | $50 | $50 | |
| Cassette player | $50 | ||
| Instruments, Lights, and Mirrors | |||
| Auto-dimming rearview mirror | $150 | $150 | |
| Compass | $0 | ||
| Conversation mirror | $25 | $25 | |
| Heated mirrors | $25 | $25 | |
| Seats and Interior Trim | |||
| Folding third row seats | $600 | ||
| Manual fore-aft adjuster, second row seats | $75 | $75 | |
| Manual lumbar adjuster, driver seat | $50 | ||
| Manual recliner, second row seats | $75 | $75 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | |
| Power lumbar adjuster, driver seat | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | |
| Power thigh support length adjuster, driver seat | $100 | ||
| Stowable center seat, second row | $150 | $150 | |
| Suspension, Wheels, and Tires | |||
| Sport suspension (upgrade) | $0 | ||
| Total Value of Features | $2,400 | $4,765 | $6,090 |
| Value of Feature Adjustments | $0 | $2,365 | $3,690 |
| Value of Feature Adjustments | 0 | -2,112 | -3,308 |
Specifications Comparison: Kia Optima vs. Toyota Highlander
| Model Year | 2007 | 2009 |
| Model | Optima | Highlander |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 107.1 in | 109.8 in |
| Length | 186.4 in | 188.4 in |
| Width | 71.1 in | 75.2 in |
| Height | 58.3 in | 68.1 in |
| Curb Weight | 3,287 lb. | 3,979 lb. |
| Fuel Capacity | 17.0 gal. | 19.2 gal. |
| Row 1 Headroom | 39.8 in | 40.6 in |
| Row 1 Shoulder Room | 57.1 in | 59.7 in |
| Row 1 Hip Room | 54.5 in | 56.7 in |
| Row 1 Legroom | 43.7 in | 43.2 in |
| Row 2 Headroom | 38.0 in | 40.1 in |
| Row 2 Shoulder Room | 56.3 in | 59.5 in |
| Row 2 Hip Room | 54.7 in | 56.5 in |
| Row 2 Legroom | 37.8 in | 38.3 in |
| Row 3 Headroom | 0.0 in | 36.3 in |
| Row 3 Shoulder Room | 0.0 in | 55.0 in |
| Row 3 Hip Room | 0.0 in | 42.3 in |
| Row 3 Legroom | 0.0 in | 29.2 in |
| Cargo Volume, Minimum | 14.8 ft3 | 10.3 ft3 |
| Cargo Volume, Behind R2 | 14.8 | 42.3 ft3 |
| Cargo Volume, Maximum | 14.8 | 95.4 ft3 |
Option Package Details
Kia Optima EX
| Convenience Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Sunshade, rear | 125 | No |
| Power-adjustable pedals | 125 | No |
| Total Requested | 400 | 62% |
| Total Not Requested | 250 | 38% |
Option Package Details
Toyota Highlander Sport
| Leather seating surfaces | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Total Requested | 1100 | 100% |
| Total Not Requested | 0 | 0% |
| Automatic climate control, front | ||
| Feature | Value | Requested? |
| Automatic climate control, front | 200 | Yes |
| Dual-zone climate control | 125 | No |
| Total Requested | 200 | 62% |
| Total Not Requested | 125 | 38% |
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