Kia Optima Kia Optima 2010 Toyota Matrix Toyota Matrix 2010

We are 103,000+ car owners sharing real-world car information.

Join Us

Kia Optima vs. Toyota Matrix Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Matrix Invoice Comparison

Lowest Total Price: $24,090

Toyota Matrix S   
Difference: $1,000

Lowest Total Invoice: $21,765

Toyota Matrix S   
Difference: $1,585

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020102010
ModelOptimaOptimaMatrixMatrix
TrimEXSXSXRS
Body4dr Sedan4dr Sedan4dr Hatch4dr Hatch
Base Price $20,995 $21,975 $18,610 $20,920
Base Invoice $19,620 $20,370 $17,028 $19,141
Navigation system 1,200 1,200 1,520 1,300
Premium Package 2,200 2,000    
Sunroof     890 890
Cruise control     250  
215/45WR17     880  
5-speed shiftable automatic     1,190 1,190
FWD     0  
Navigation system 1,075 1,075 1,281 1,105
Premium Package 1,960 1,790    
Sunroof     712 712
Cruise control     200  
215/45WR17     704  
5-speed shiftable automatic     1,090 1,089
FWD     0  
Options (change) 3,400 3,200 4,730 3,380
Options (change) 3,035 2,865 3,987 2,906
Destination 695 695 750 750
Total Price $25,090 $25,870 $24,090 $25,050
Total Invoice $23,350 $23,930 $21,765 $22,797

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Toyota Matrix dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Toyota Matrix

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $1,830
TrueDelta Adjusted Invoice Difference: $1,049
Model Year2010201020102010
ModelOptimaOptimaMatrixMatrix
TrimEXSXSXRS
Body4dr Sedan4dr Sedan4dr Hatch4dr Hatch
Engine175hp I4175hp I4158hp I4158hp I4
TransmissionT5T5T5T5
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)22/32 MPG22/32 MPG21/29 MPG21/29 MPG
Audio (watts, speakers)360, 7360, 7?, 6?, 6
Tire (rear if not all the same)215/50-17215/50-17215/45-17215/45-18
Total Price$25,090$25,870$24,090$25,050
Adjustments for Features-2,830-2,7800-200
Feature-Adjusted Total Price$22,260$23,090$24,090$24,850
Cost Above Minimum$0$830$0$760
Total Invoice$23,350$23,930$21,765$22,797
Adjustments for Features-2,634-2,5720-182
Feature-Adjusted Total Invoice$20,716$21,358$21,765$22,615
Cost Above Minimum$0$642$0$850

Return to top

Features Comparison: Kia Optima vs. Toyota Matrix

Model Year2010201020102010
ModelOptimaOptimaMatrixMatrix
TrimEXSXSXRS
Body4dr Sedan4dr Sedan4dr Hatch4dr Hatch
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000$1000$1000
FWD$0$0$0$0
Accessories 
AC power outlet  $100$100
Power-adjustable pedals$125   
Proximity key $250  
Sunshade, rear$125$125  
Universal garage door opener$100$100  
Cargo Management 
Cargo cover  $75$75
Overhead sunglass holder$25$25  
Climate Control 
Automatic climate control, front$200$200  
Rear wiper  $175$175
Exterior 
Bodyside moldings$75$75  
Rear spoiler   $200
Infotainment 
Satellite radio$200$200  
Traffic information  $25$25
USB port$25$25  
Instruments, Lights, and Mirrors 
Automatic headlights$125$125  
Compass$0$0  
Heated mirrors$25$25  
Illuminated visor mirror, driver$50$50  
Illuminated visor mirror, passenger$50$50  
Interior ambient lighting$150$150  
Trip computer$150$150  
Turn signals on or near mirrors$25$25  
Visor mirror, driver  $10$10
Visor mirror, passenger  $10$10
Seats and Interior Trim 
Aluminum trim $100  
Center armrest(s), second row$50$50  
Door sill trim plates$100$100  
Floor mats$75$75  
Folding passenger seat  $150$150
Heated front seats$200$200  
Leather seating surfaces$900   
Manual height adjuster, driver seat  $50$50
Manual lumbar adjuster, driver seat$50$50  
Metal pedals $75  
Partial leather seating sufaces $450  
Power fore-aft adjuster, driver seat$100$100  
Power fore-aft adjuster, passenger seat$100$100  
Power height adjuster, driver seat$100$100  
Power recliner, driver seat$100$100  
Power recliner, passenger seat$100$100  
Power tilt adjuster, driver seat$100$100  
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 $0
Transmission 
Steering-wheel-mounted transmission controls $100  
Total Value of Features$4,425$4,375$1,595$1,795
Value of Feature Adjustments$2,830$2,780$0$200
Value of Feature Adjustments-2,634-2,5720-182

Return to top

Specifications Comparison: Kia Optima vs. Toyota Matrix

Model Year20102010
ModelOptimaMatrix
Body4dr Sedan4dr Hatch
Wheelbase107.1 in102.4 in
Length189.0 in171.9 in
Width71.1 in69.5 in
Height58.3 in61.4 in
Curb Weight3,197 lb.3,140 lb.
Fuel Capacity16.4 gal.13.2 gal.
Row 1 Headroom39.8 in40.5 in
Row 1 Shoulder Room57.1 in53.3 in
Row 1 Hip Room54.5 in52.3 in
Row 1 Legroom43.7 in41.6 in
Row 2 Headroom38.0 in39.3 in
Row 2 Shoulder Room56.3 in52.6 in
Row 2 Hip Room54.7 in43.7 in
Row 2 Legroom37.8 in36.2 in
Cargo Volume,
Minimum
15.0 ft319.8 ft3
Cargo Volume,
Maximum
15.061.5 ft3

Return to top

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200No
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90036%
Total Not Requested160064%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200No
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90046%
Total Not Requested107554%

Option Package Details
Toyota Matrix S

Sunroof
FeatureValueRequested?
Sunroof900Yes
Auto-dimming rearview mirror150Yes
Total Requested1050100%
Total Not Requested00%
215/45WR17 tires
FeatureValueRequested?
215/45WR17 tires400No
Alloy wheels350Yes
Total Requested35047%
Total Not Requested40053%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Traffic information25No
Audio controls on steering wheel125Yes
Leather-wrapped steering wheel150Yes
Total Requested87597%
Total Not Requested253%

Option Package Details
Toyota Matrix XRS

Sunroof
FeatureValueRequested?
Sunroof900Yes
Auto-dimming rearview mirror150Yes
Total Requested1050100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Traffic information25No
Total Requested60096%
Total Not Requested254%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.