The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,035 Kia Optima SX | |||||
Difference: $5,107 | |||||
Lowest Total Invoice: $33,473 Kia Optima SX | |||||
Difference: $2,792 | |||||
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Model Year | 2017 | 2017 | 2017 | 2017 | 2006 |
Model | Optima | Optima | Optima | Optima | Sienna |
Trim | Hybrid EX | Plug-in Hybrid EX | SX | SX Limited | XLE Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Minivan, ext. |
Base Price | $30,990 | $35,210 | $26,855 | $36,090 | $36,180 |
Base Invoice | $28,752 | $32,743 | $25,023 | $33,481 | $32,198 |
Universal garage door opener | 350 | 350 | 350 | 350 | |
Technology Package | 5,000 | 5,250 | 4,800 | ||
Cargo net | 50 | 50 | 50 | 50 | |
SX Base Package | 3,085 | ||||
Preferred Accessory Package | 292 | ||||
XLE Limited Package #2 | 3,580 | ||||
Rear spoiler | 485 | ||||
Universal garage door opener | 291 | 291 | 291 | 291 | |
Technology Package | 4,618 | 4,831 | 4,380 | ||
Cargo net | 42 | 42 | 42 | 42 | |
SX Base Package | 2,842 | ||||
Preferred Accessory Package | 187 | ||||
XLE Limited Package #2 | 2,978 | ||||
Rear spoiler | 297 | ||||
Options (change) | 5,400 | 5,650 | 8,285 | 400 | 4,357 |
Options (change) | 4,951 | 5,164 | 7,555 | 333 | 3,462 |
Destination | 895 | 895 | 895 | 895 | 605 |
Gas Tax | 0 | -4,919 | 0 | 0 | 0 |
Total Price | $37,285 | $36,836 | $36,035 | $37,385 | $41,142 |
Total Invoice | $34,598 | $33,883 | $33,473 | $34,709 | $36,265 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||||
TrueDelta Adjusted Price Difference: $5,022 | |||||
TrueDelta Adjusted Invoice Difference: $2,746 | |||||
Model Year | 2017 | 2017 | 2017 | 2017 | 2006 |
Model | Optima | Optima | Optima | Optima | Sienna |
Trim | Hybrid EX | Plug-in Hybrid EX | SX | SX Limited | XLE Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Minivan, ext. |
Engine | 154hp I4 H | 154hp I4 PiH | 245hp I4 | 245hp I4 | 215hp V6 |
Transmission | T6 | T6 | T6 | T6 | A5 |
Drivetrain | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | 630, 10 | 630, 10 | 360, 10 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 235/45-18 | 235/45-18 | 225/60-17 |
Total Price | $37,285 | $36,836 | $36,035 | $37,385 | $41,142 |
Adjustments for Features | -300 | 0 | -615 | -990 | -700 |
Feature-Adjusted Total Price | $36,985 | $36,836 | $35,420 | $36,395 | $40,442 |
Cost Above Minimum | $1,565 | $1,416 | $0 | $975 | $0 |
Total Invoice | $34,598 | $33,883 | $33,473 | $34,709 | $36,265 |
Adjustments for Features | -278 | 0 | -571 | -919 | -617 |
Feature-Adjusted Total Invoice | $34,320 | $33,883 | $32,902 | $33,790 | $35,648 |
Cost Above Minimum | $1,418 | $981 | $0 | $888 | $0 |
Model Year | 2017 | 2017 | 2017 | 2017 | 2006 |
Model | Optima | Optima | Optima | Optima | Sienna |
Trim | Hybrid EX | Plug-in Hybrid EX | SX | SX Limited | XLE Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Minivan, ext. |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | |
5-speed automatic | $900 | ||||
FWD | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||
AC power outlet | $100 | ||||
Adaptive cruise control | $600 | ||||
Adaptive cruise control, all-speed | $850 | $850 | $850 | $850 | |
Dual power sliding doors | $800 | ||||
Heated steering wheel | $100 | $100 | $100 | $100 | |
Power flip-out rear side windows | $125 | ||||
Power liftgate | $350 | ||||
Proximity key | $250 | $250 | $250 | $250 | |
Proximity trunk or liftgate opener | $125 | $125 | $125 | $125 | |
Sunshades, third row | $125 | ||||
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | |
Around view cameras | $500 | ||||
Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | |
Automatic braking, low-speed | $200 | $200 | $200 | $200 | |
Blind spot warning system | $200 | $200 | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | $100 | $100 | |
Forward collision warning | $200 | $200 | $200 | $200 | |
Knee airbag, driver | $75 | $75 | $75 | $75 | |
Lane departure warning | $200 | $200 | $200 | $200 | |
Obstacle detection, front | $150 | ||||
Rearview camera | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | $50 | $50 | |
Side curtain airbags | $350 | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | ||||
Vehicle health reports | $0 | $0 | $0 | $0 | |
Cargo Management | |||||
Cargo mat | $40 | $40 | |||
Console with shifter | $150 | $150 | $150 | $150 | |
Removable console | $200 | ||||
Roof rack | $300 | ||||
Climate Control | |||||
Rear air vents | $100 | $100 | $100 | $100 | |
Rear air vents with automatic controls | $250 | ||||
Rear HVAC unit | $400 | ||||
Rear wiper | $175 | ||||
Wiper de-icer | $25 | ||||
Engine / Motor | |||||
10 kWh battery pack | $0 | ||||
3.3 kW onboard charger | $0 | ||||
Automatic start / stop | $150 | $150 | |||
Exterior | |||||
Active grille shutters | $0 | $0 | |||
Body kit | $0 | $0 | |||
Bodyside moldings | $75 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | |||
Deep-tinted rear windows | $275 | ||||
Laminated front side windows | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | $0 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | ||
Sunroof | $900 | ||||
Infotainment | |||||
Android Auto support | $100 | $100 | $100 | $100 | |
App support | $0 | $0 | $0 | $0 | |
Apple CarPlay support | $100 | $100 | $100 | $100 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
CD changer, in-dash | $325 | ||||
Entertainment system, ceiling-mounted | $1000 | ||||
HD radio | $50 | $50 | $50 | $50 | |
MP3-compatible player | $50 | ||||
Satellite radio | $200 | $200 | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
Surround sound | $250 | $250 | $250 | $250 | |
Traffic information | $25 | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | $100 | $100 | |
Wireless charging station | $75 | ||||
Instruments, Lights, and Mirrors | |||||
Approach detection | $25 | $25 | |||
Auto-dimming driver-side mirror | $75 | ||||
Auto-dimming headlights | $200 | $200 | $200 | $200 | |
Conversation mirror | $25 | ||||
Detailed driving style feedback | $100 | $100 | |||
Fog lights | $125 | ||||
Large energy flow and fuel economy display | $25 | $25 | |||
LED headlights | $1000 | $1000 | $1000 | $1000 | |
Steering-linked headlights | $150 | $150 | $150 | $150 | |
Xenon HID headlights | $500 | ||||
Seats and Interior Trim | |||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | |
Folding second row seats | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | $200 | |
Manual fore-aft adjuster, second row seats | $75 | ||||
Manual recliner, second row seats | $75 | ||||
Manual recliner, third row seats | $125 | ||||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | ||||
Power lumbar adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Removable second row seats | $0 | ||||
Stowable third row seats | $600 | ||||
Suspension, Wheels, and Tires | |||||
Alloy wheels | $350 | $350 | $350 | ||
Electronic systems calibration selector | $200 | $200 | |||
Machined alloy wheels | $350 | ||||
Performance steering system (optional) | $0 | $0 | |||
Polished alloy wheels | $350 | ||||
Sport suspension (upgrade) | $0 | $0 | |||
Transmission | |||||
Steering-wheel-mounted transmission controls | $100 | $100 | |||
Total Value of Features | $9,975 | $9,675 | $10,290 | $10,665 | $10,375 |
Value of Feature Adjustments | $300 | $0 | $615 | $990 | $700 |
Value of Feature Adjustments | -278 | 0 | -571 | -919 | -617 |
Model Year | 2017 | 2006 |
Model | Optima | Sienna |
Body | 4dr Sedan | 4dr Minivan, ext. |
Wheelbase | 110.4 in | 119.3 in |
Length | 191.1 in | 200.0 in |
Width | 73.2 in | 77.4 in |
Height | 57.7 in | 68.9 in |
Curb Weight | 3,220 lb. | 4,141 lb. |
Fuel Capacity | 18.5 gal. | 20.0 gal. |
Row 1 Headroom | 39.8 in | 42.0 in |
Row 1 Shoulder Room | 58.1 in | 63.8 in |
Row 1 Hip Room | 56.0 in | 58.4 in |
Row 1 Legroom | 45.5 in | 42.9 in |
Row 2 Headroom | 37.8 in | 40.2 in |
Row 2 Shoulder Room | 56.4 in | 64.9 in |
Row 2 Hip Room | 56.0 in | 67.5 in |
Row 2 Legroom | 35.6 in | 39.6 in |
Row 3 Headroom | 0.0 in | 38.1 in |
Row 3 Shoulder Room | 0.0 in | 61.1 in |
Row 3 Hip Room | 0.0 in | 51.8 in |
Row 3 Legroom | 0.0 in | 39.5 in |
Cargo Volume, Minimum | 15.9 ft3 | 43.6 ft3 |
Cargo Volume, Behind R2 | 15.9 | 94.5 ft3 |
Cargo Volume, Maximum | 15.9 | 148.9 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
LED headlights | 1000 | No |
Auto-dimming headlights | 200 | No |
Heated second row seats | 200 | No |
Sunshades, second row | 125 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 725 | 12% |
Total Not Requested | 5250 | 88% |
Technology Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | No |
LED headlights | 1000 | No |
Auto-dimming headlights | 200 | No |
Heated second row seats | 200 | No |
Sunshades, second row | 125 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 575 | 10% |
Total Not Requested | 5250 | 90% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Heated second row seats | 200 | No |
Surround sound | 250 | No |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 450 | 9% |
Total Not Requested | 4700 | 91% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
Door sill trim plates | 100 | No |
LED headlights | 1000 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
HD radio | 50 | No |
Proximity key | 250 | No |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 750 | 29% |
Total Not Requested | 1850 | 71% |
Preferred Accessory Package | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo net | 40 | Yes |
First-aid kit | 15 | No |
Total Requested | 115 | 88% |
Total Not Requested | 15 | 12% |
XLE Limited Package #2 | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
Rearview camera | 200 | Yes |
Entertainment system, ceiling-mounted | 1000 | No |
AC power outlet | 100 | No |
Total Requested | 900 | 45% |
Total Not Requested | 1100 | 55% |