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Kia Optima vs. Volkswagen Jetta Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volkswagen Jetta Invoice Comparison

Lowest Total Price: $23,890

Kia Optima EX   
Difference: $324

Lowest Total Invoice: $22,275

Kia Optima EX   
Difference: $657

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102010
ModelOptimaOptimaJetta
TrimEXSXWolfsburg Edition
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $20,995 $21,975 $22,165
Base Invoice $19,620 $20,370 $20,907
Premium Package 2,200 2,000  
iPod integration     199
6-speed automated manual     1,100
Premium Package 1,960 1,790  
iPod integration     176
6-speed automated manual     1,099
Options (change) 2,200 2,000 1,299
Options (change) 1,960 1,790 1,275
Destination 695 695 750
Total Price $23,890 $24,670 $24,214
Total Invoice $22,275 $22,855 $22,932

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Volkswagen Jetta dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Volkswagen Jetta

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $2,384
TrueDelta Adjusted Invoice Difference: $2,578
Model Year201020102010
ModelOptimaOptimaJetta
TrimEXSXWolfsburg Edition
Body4dr Sedan4dr Sedan4dr Sedan
Engine175hp I4175hp I4200hp I4
TransmissionT5T5S6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)22/32 MPG22/32 MPG24/32 MPG
Audio (watts, speakers)360, 7360, 7?, 10
Tire (rear if not all the same)215/50-17215/50-17225/45-17
Total Price$23,890$24,670$24,214
Adjustments for Features-2,060-2,0100
Feature-Adjusted Total Price$21,830$22,660$24,214
Cost Above Minimum$0$830$0
Total Invoice$22,275$22,855$22,932
Adjustments for Features-1,921-1,8620
Feature-Adjusted Total Invoice$20,354$20,993$22,932
Cost Above Minimum$0$639$0

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Features Comparison: Kia Optima vs. Volkswagen Jetta

Model Year201020102010
ModelOptimaOptimaJetta
TrimEXSXWolfsburg Edition
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000 
6-speed automated manual  $1100
FWD$0$0$0
Accessories 
Power-adjustable pedals$125  
Proximity key $250 
Sunshade, rear$125$125 
Universal garage door opener$100$100 
Brakes, Airbags, and Other Safety 
Full-size spare tire  $225
Temporary spare tire$150$150 
Cargo Management 
Air-conditioned storage compartment  $50
Rear seat pass-through  $100
Climate Control 
Automatic climate control, front$200$200 
Heated windshield washer nozzles  $15
Rear air vents  $100
Exterior 
Bodyside moldings$75$75 
Bright-finished exhaust tip(s)  $25
Infotainment 
Audio controls on steering wheel$125$125 
Bluetooth cell phone link  $100
iPod integration  $100
USB port$25$25 
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150$150 
Automatic headlights$125$125 
Compass$0$0 
Fog lights$125$125 
Interior ambient lighting$150$150 
Trip computer$150$150 
Seats and Interior Trim 
Aluminum trim $100 
Door sill trim plates$100$100 
Leather seating surfaces$900  
Manual height adjuster, driver seat  $50
Manual height adjuster, passenger seat  $50
Manual lumbar adjuster, passenger seat  $50
Metal pedals $75 
Partial leather seating sufaces $450 
Power fore-aft adjuster, driver seat$100$100 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, driver seat$100$100 
Power tilt adjuster, driver seat$100$100 
Synthetic leather seating surfaces  $0
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls $100 
Total Value of Features$4,025$3,975$1,965
Value of Feature Adjustments$2,060$2,010$0
Value of Feature Adjustments-1,921-1,8620

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See a complete comparison of Kia Optima vs. Volkswagen Jetta features.

Specifications Comparison: Kia Optima vs. Volkswagen Jetta

Model Year20102010
ModelOptimaJetta
Body4dr Sedan4dr Sedan
Wheelbase107.1 in101.5 in
Length189.0 in179.3 in
Width71.1 in70.1 in
Height58.3 in57.4 in
Curb Weight3,197 lb.3,352 lb.
Fuel Capacity16.4 gal.14.5 gal.
Row 1 Headroom39.8 in38.5 in
Row 1 Shoulder Room57.1 in54.8 in
Row 1 Hip Room54.5 in0.0 in
Row 1 Legroom43.7 in41.2 in
Row 2 Headroom38.0 in37.2 in
Row 2 Shoulder Room56.3 in53.1 in
Row 2 Hip Room54.7 in0.0 in
Row 2 Legroom37.8 in35.4 in
Cargo Volume15.0 ft316.0 ft3

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See a complete comparison of Kia Optima vs. Volkswagen Jetta specs.

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested140056%
Total Not Requested110044%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested140071%
Total Not Requested57529%

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