Lexus IS Lexus IS 2010 BMW 3-Series BMW 3-Series 2012

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Lexus IS vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Lexus IS vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $49,045

BMW 3-Series 328i   
Difference: $13,225

Lowest Total Invoice: $45,265

BMW 3-Series 328i   
Difference: $10,673

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020122012
ModelIS3-Series3-Series
TrimF328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $58,460 $34,900 $42,400
Base Invoice $52,612 $32,290 $39,190
Navigation system 2,485    
Obstacle detection, rear 500 750 750
BMW Assist   650 650
Premium Package   3,600 1,900
Sport Line   2,500 1,700
Technology Package   2,550 2,550
Steering-linked headlights   900  
Metallic paint (extra cost)   550 550
Aluminum trim   0 0
Heated front seats   500 500
Rearview camera   400 400
Steering-wheel-mounted transmission controls   500 500
Satellite radio - one year subscription   350 350
Navigation system 2,101    
Obstacle detection, rear 400 685 685
BMW Assist   590 590
Premium Package   3,275 1,730
Sport Line   2,275 1,545
Technology Package   2,320 2,320
Steering-linked headlights   820  
Metallic paint (extra cost)   500 500
Aluminum trim   0 0
Heated front seats   455 455
Rearview camera   365 365
Steering-wheel-mounted transmission controls   475 475
Satellite radio - one year subscription   320 320
Options (change) 2,985 13,250 9,850
Options (change) 2,501 12,080 8,985
Destination 825 895 895
Total Price $62,270 $49,045 $53,145
Total Invoice $55,938 $45,265 $49,070

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Lexus IS vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $12,290
TrueDelta Adjusted Invoice Difference: $9,833
Model Year201020122012
ModelIS3-Series3-Series
TrimF328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Engine416hp V8240hp I4300hp I6
TransmissionT8M6M6
DrivetrainRWDRWDRWD
EPA Fuel Economy (city/highway)16/23 MPG14/20 MPG14/20 MPG
Audio (watts, speakers)194, 12?, 9?, 9
Tire (rear if not all the same)225/40-19225/45-18225/45-18
Total Price$62,270$49,045$53,145
Adjustments for Features-93500
Feature-Adjusted Total Price$61,335$49,045$53,145
Cost Above Minimum$0$0$4,100
Total Invoice$55,938$45,265$49,070
Adjustments for Features-84000
Feature-Adjusted Total Invoice$55,098$45,265$49,070
Cost Above Minimum$0$0$3,805

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Features Comparison: Lexus IS vs. BMW 3-Series

Model Year201020122012
ModelIS3-Series3-Series
TrimF328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300  
6-speed manual $150$150
RWD$0$0$0
Accessories 
Hands-free trunk or liftgate $100$100
Remote app $25$25
Tilt/telescoping steering wheel, manual $250$250
Tilt/telescoping steering wheel, power$350  
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0
Temporary spare tire$150  
Tires, run-flat $150$150
Cargo Management 
Air-conditioned storage compartment $50$50
Overhead sunglass holder$25  
Rear seat pass-through$100  
Second-row low console$100  
Climate Control 
Heated windshield washer nozzles $15$15
Rear air vents$100  
Rear air vents with manual controls $150$150
Residual heat $50$50
Water-repellent front-door glass$15  
Engine / Motor 
Automatic start / stop $150$150
Regenerative braking $0$0
Exterior 
Body kit$0  
Bright-finished exhaust tip(s)$25  
Rear spoiler$200  
Infotainment 
CD changer, in-dash$325  
CD player $125$125
HD radio $50$50
Media drive $15$15
Satellite radio$200  
Satellite radio - one year subscription $250$250
SMS text-to-speech reader $25$25
Traffic + travel information$25  
Traffic information $25$25
USB port $25$25
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Compass $0$0
Head-up display (HUD) $350$350
Seats and Interior Trim 
Door sill trim plates $100$100
Illuminated door sill trim plates$200  
Leather door panel trim$250  
Manual thigh support length adjuster, driver seat $50$50
Manual thigh support length adjuster, passenger seat $50$50
Memory system, passenger seat$150  
Metal pedals$75  
Power 4-way lumbar adjuster, driver seat $150$150
Power 4-way lumbar adjuster, passenger seat $150$150
Power lumbar adjuster, driver seat$100  
Power lumbar adjuster, passenger seat$100  
Power seatback bolsters, driver seat $100$100
Power seatback bolsters, passenger seat $100$100
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$3,790$2,855$2,855
Value of Feature Adjustments$935$0$0
Value of Feature Adjustments-84000

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Specifications Comparison: Lexus IS vs. BMW 3-Series

Model Year20102012
ModelIS3-Series
Body4dr Sedan4dr Sedan
Wheelbase107.5 in110.6 in
Length180.1 in182.5 in
Width70.9 in71.3 in
Height56.1 in56.3 in
Curb Weight3,780 lb.3,759 lb.
Fuel Capacity17.2 gal.15.8 gal.
Row 1 Headroom37.2 in40.3 in
Row 1 Shoulder Room54.4 in55.1 in
Row 1 Hip Room54.1 in0.0 in
Row 1 Legroom43.9 in42.0 in
Row 2 Headroom36.7 in37.7 in
Row 2 Shoulder Room52.7 in55.1 in
Row 2 Hip Room53.7 in0.0 in
Row 2 Legroom30.6 in35.1 in
Cargo Volume13.0 ft313.0 ft3

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Option Package Details
Lexus IS F

Navigation system
FeatureValueRequested?
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic + travel information25No
Total Requested90097%
Total Not Requested253%

Option Package Details
BMW 3-Series 328i

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Total Requested400100%
Total Not Requested00%
Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
BMW Assist
FeatureValueRequested?
Telematics service, such as OnStar200Yes
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Total Requested22582%
Total Not Requested5018%
Premium Package
FeatureValueRequested?
Sunroof900Yes
Proximity key250Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75Yes
Compass0No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75Yes
Leather seating surfaces900Yes
Power 4-way lumbar adjuster, driver seat150No
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat50Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Total Requested340089%
Total Not Requested40011%
Sport Line
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Special exterior trim0No
Special interior trim0No
Dark-colored headliner (optional)0No
Door sill trim plates100Yes
225/45YR18 tires400No
Power seatback bolsters, passenger seat100No
Manual thigh support adjuster, driver seat50No
Power seatback bolsters, driver100No
Manual thigh support adjuster, passenger seat50No
Front sport buckets100Yes
Total Requested45039%
Total Not Requested70061%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Head-up display (HUD)350No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72567%
Total Not Requested36533%

Option Package Details
BMW 3-Series 335i

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Total Requested400100%
Total Not Requested00%
BMW Assist
FeatureValueRequested?
Telematics service, such as OnStar200Yes
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Total Requested22582%
Total Not Requested5018%
Sport Line
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Special exterior trim0No
Special interior trim0No
Dark-colored headliner (optional)0No
Door sill trim plates100Yes
225/45YR18 tires400No
Power seatback bolsters, passenger seat100No
Manual thigh support adjuster, driver seat50No
Power seatback bolsters, driver100No
Manual thigh support adjuster, passenger seat50No
Front sport buckets100Yes
Total Requested45039%
Total Not Requested70061%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Head-up display (HUD)350No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72567%
Total Not Requested36533%
Premium Package
FeatureValueRequested?
Proximity key250Yes
Hands-free trunk or liftgate100No
Universal garage door opener100Yes
Auto-dimming driver-side mirror75Yes
Compass0No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75Yes
Leather seating surfaces900Yes
Total Requested145094%
Total Not Requested1006%

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