Toyota Prius Prime Toyota Prius Prime 2018 Kia Niro Kia Niro 2018

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Toyota Prius Prime vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius Prime vs. Kia Niro Invoice Comparison

Lowest Total Price: $30,452

Toyota Prius Prime Advanced   
Difference: $2,168

Lowest Total Invoice: $28,877

Toyota Prius Prime Advanced   
Difference: $2,009

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  Down Payment Interest Rate Term
Model Year201820182018
ModelPrius PrimeNiroNiro
TrimAdvancedEXTouring
Body4dr Hatch4dr SUV4dr SUV
Base Price $33,300 $26,150 $32,000
Base Invoice $31,968 $24,843 $30,370
Floor mats 224 135 135
Bodyside moldings 209    
Illuminated door sill trim plates 299    
Premium Package   5,300  
Cargo mat   95 95
Floor mats 139 108 108
Bodyside moldings 125    
Illuminated door sill trim plates 225    
Premium Package   4,917  
Cargo mat   78 78
Options (change) 732 5,530 230
Options (change) 489 5,103 186
Destination 920 940 940
Gas Tax -4,500 0 0
Total Price $30,452 $32,620 $33,170
Total Invoice $28,877 $30,886 $31,496

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius Prime dealer quotes or Kia Niro dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius Prime vs. Kia Niro

Lowest Adjusted Price and Invoice: Toyota Prius Prime Advanced
TrueDelta Adjusted Price Difference: $618
TrueDelta Adjusted Invoice Difference: $541
Model Year201820182018
ModelPrius PrimeNiroNiro
TrimAdvancedEXTouring
Body4dr Hatch4dr SUV4dr SUV
Engine95hp I4 PiH104hp I4 H104hp I4 H
TransmissionCVTS6S6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)55/53 MPG51/46 MPG51/46 MPG
Audio (watts, speakers)?, 10315, 8315, 8
Tire (rear if not all the same)195/65-15205/60-16225/45-18
Total Price$30,452$32,620$33,170
Adjustments for Features0-1,550-1,900
Feature-Adjusted Total Price$30,452$31,070$31,270
Cost Above Minimum$0$0$200
Total Invoice$28,877$30,886$31,496
Adjustments for Features0-1,468-1,804
Feature-Adjusted Total Invoice$28,877$29,418$29,692
Cost Above Minimum$0$0$274

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Features Comparison: Toyota Prius Prime vs. Kia Niro

Model Year201820182018
ModelPrius PrimeNiroNiro
TrimAdvancedEXTouring
Body4dr Hatch4dr SUV4dr SUV
Transmission and Drivetrain 
CVT$1000  
6-speed automated manual $1100$1100
FWD$0$0$0
Accessories 
AC power outlet $100$100
Adaptive cruise control $600$600
Adaptive cruise control, all-speed$850  
Proximity trunk or liftgate opener $125$125
Remote climate control$25  
Semi-automated parking system$500  
Universal garage door opener$100  
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active or whiplash-reducing head restraints, front seats$0  
Backup collision intervention$150  
Radar- or camera-based collision preparation system$100  
Rollover sensor $50$50
Seat cushion airbag, passenger$75  
Vehicle health reports $0$0
Cargo Management 
Console with shifter $150$150
Console without shifter$150  
Roof rails $250$250
Second-row low console$100  
Climate Control and Infotainment 
Android Auto support $100$100
Apple CarPlay support $100$100
CD player$125  
Dual-zone climate control $125$125
DVD-compatible player$0  
Interior air filter$0  
Ionizing air filtration $50$50
Larger infotainment display$0  
MP3-compatible player$50  
Rain-sensing wipers$175  
Rear air vents $100$100
Rear seat USB outlets (optional) $0$0
Rear wiper $175$175
Siri Eyes Free support$0  
Surround sound $250$250
Telematics service, such as OnStar$200  
Traffic + travel information$25  
Traffic information $25$25
Variable intermittent wipers $75$75
Voice control for external devices $0$0
Exterior 
Deep-tinted rear windows $275$275
Rear spoiler $200$200
Sunroof $900$900
Wheel-lip moldings $75$75
Instruments, Lights, and Mirrors 
Approach detection $25$25
Auto-dimming headlights$200  
Digital instruments$0  
Head-up display (HUD)$350  
Interior ambient lighting $150$150
LED headlights$1000  
Power-folding mirrors $50$50
Predictive driving advice$0  
Xenon HID headlights $500$500
Powertrain 
3.3 kW onboard charger$0  
9 kWh battery pack$0  
Seats and Interior Trim 
Cooled or ventilated front seats $300$300
Door sill trim plates $100$100
Illuminated door sill trim plates$200  
Leather seating surfaces $900$900
Leather-wrapped steering wheel $150$150
Manual height adjuster, passenger seat $50$50
Memory system, driver seat $200$200
Synthetic leather seating surfaces$0  
Suspension, Wheels, and Tires 
Alloy wheels$350 $350
Total Value of Features$5,725$7,275$7,625
Value of Feature Adjustments$0$1,550$1,900
Value of Feature Adjustments0-1,468-1,804

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Specifications Comparison: Toyota Prius Prime vs. Kia Niro

Model Year20182018
ModelPrius PrimeNiro
Body4dr Hatch4dr SUV
Wheelbase106.3 in106.3 in
Length182.9 in171.5 in
Width69.3 in71.1 in
Height57.9 in60.4 in
Curb Weight3,365 lb.3,106 lb.
Fuel Capacity11.3 gal.11.9 gal.
Row 1 Headroom39.4 in40.1 in
Row 1 Shoulder Room54.2 in56.0 in
Row 1 Hip Room53.7 in53.7 in
Row 1 Legroom43.2 in41.7 in
Row 2 Headroom37.2 in39.1 in
Row 2 Shoulder Room53.0 in55.2 in
Row 2 Hip Room51.6 in48.3 in
Row 2 Legroom33.4 in37.4 in
Cargo Volume,
Minimum
19.8 ft319.4 ft3
Cargo Volume,
Maximum
0.0 ft354.5 ft3

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Option Package Details
Kia Niro EX

Premium Package
FeatureValueRequested?
Sunroof900No
Xenon HID headlights500Yes
Leather seating surfaces450No
Cooled or ventilated front seats300No
Memory system, driver seat200No
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Heated steering wheel100Yes
AC power outlet100No
Door sill trim plates100Yes
Wireless charging station75Yes
Pedestrian detection50Yes
Adaptive cruise control450Yes
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Lane departure prevention, steering-based200Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Navigation system600Yes
Surround sound250No
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Total Requested390060%
Total Not Requested255040%

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