Toyota Prius Toyota Prius 2009 Toyota RAV4 Toyota RAV4 2010

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Toyota Prius vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $24,209

Toyota Prius   
Difference: $2,971

Lowest Total Invoice: $22,239

Toyota Prius   
Difference: $3,082

Calculate Payments

  Down Payment Interest Rate Term
Model Year200920092010
ModelPriusPriusRAV4
TrimBaseTouringLimited
Body4dr Hatch4dr Hatch4dr SUV
Base Price $23,375 $24,270 $24,665
Base Invoice $21,758 $22,519 $23,061
Package 6 3,150 2,775  
Cargo net 49 49  
Rear bumper protector 65 65  
Rearview camera     475
Navigation system     1,240
Package 6 2,835 2,497  
Cargo net 34 34  
Rear bumper protector 42 42  
Rearview camera     380
Navigation system     1,080
Options (change) 3,264 2,889 1,715
Options (change) 2,911 2,573 1,460
Destination 720 720 800
Gas Tax -3,150 -3,150 0
Total Price $24,209 $24,729 $27,180
Total Invoice $22,239 $22,662 $25,321

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Prius dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Prius vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $3,346
TrueDelta Adjusted Invoice Difference: $3,426
Model Year200920092010
ModelPriusPriusRAV4
TrimBaseTouringLimited
Body4dr Hatch4dr Hatch4dr SUV
Engine76hp I4 H76hp I4 H179hp I4
TransmissionCVTCVTA4
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 9?, 9?, 6
Tire (rear if not all the same)185/65-15195/55-16225/65-17
Total Price$24,209$24,729$27,180
Adjustments for Features-375-3750
Feature-Adjusted Total Price$23,834$24,354$27,180
Cost Above Minimum$0$520$0
Total Invoice$22,239$22,662$25,321
Adjustments for Features-344-3440
Feature-Adjusted Total Invoice$21,895$22,318$25,321
Cost Above Minimum$0$423$0

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Features Comparison: Toyota Prius vs. Toyota RAV4

Model Year200920092010
ModelPriusPriusRAV4
TrimBaseTouringLimited
Body4dr Hatch4dr Hatch4dr SUV
Transmission and Drivetrain 
CVT$1000$1000 
4-speed automatic  $800
FWD$0$0$0
Accessories 
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, manual  $250
Universal garage door opener$100$100 
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
Full-size spare tire  $225
Rollover sensor  $50
Temporary spare tire$150$150 
Cargo Management 
Console with shifter  $150
Console without shifter$150$150 
Roof rack  $300
Climate Control 
Dual-zone climate control  $125
Exterior 
Deep-tinted rear windows  $275
External spare tire shell  $100
Externally-mounted spare  $0
Larger rear spoiler $200 
Rear spoiler$200 $200
Wheel-lip moldings  $75
Infotainment 
Bluetooth cell phone link$100$100 
CD changer, in-dash$325$325 
CD player  $125
Satellite radio  $200
Traffic information  $25
Voice control for nav and audio$100$100 
Instruments, Lights, and Mirrors 
Automatic headlights  $125
Digital instruments$0$0 
Large energy flow and fuel economy display$25$25 
Tachometer  $75
Trip computer$150$150 
Turn signals on or near mirrors  $25
Xenon HID headlights$500$500 
Seats and Interior Trim 
Leather seating surfaces$900$900 
Manual fore-aft adjuster, second row seats  $75
Manual height adjuster, driver seat  $50
Manual recliner, second row seats  $75
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 
Total Value of Features$3,850$3,850$3,475
Value of Feature Adjustments$375$375$0
Value of Feature Adjustments-344-3440

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Specifications Comparison: Toyota Prius vs. Toyota RAV4

Model Year20092010
ModelPriusRAV4
Body4dr Hatch4dr SUV
Wheelbase106.3 in104.7 in
Length175.0 in181.1 in
Width67.9 in71.5 in
Height58.1 in66.3 in
Curb Weight2,891 lb.3,361 lb.
Fuel Capacity11.9 gal.15.9 gal.
Row 1 Headroom39.1 in40.8 in
Row 1 Shoulder Room55.3 in57.1 in
Row 1 Hip Room51.0 in53.8 in
Row 1 Legroom41.9 in41.8 in
Row 2 Headroom37.1 in39.7 in
Row 2 Shoulder Room53.0 in55.3 in
Row 2 Hip Room51.6 in52.4 in
Row 2 Legroom38.6 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum
14.4 ft312.3 ft3
Cargo Volume,
Behind R2
14.437.2 ft3
Cargo Volume,
Maximum
14.473.0 ft3

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Option Package Details
Toyota Prius

Package 6
FeatureValueRequested?
Leather seating surfaces900No
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100No
Fog lights125Yes
Xenon HID headlights500No
CD changer, in-dash200No
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100No
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested197546%
Total Not Requested235054%

Option Package Details
Toyota Prius Touring

Package 6
FeatureValueRequested?
Leather seating surfaces900No
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100No
CD changer, in-dash200No
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100No
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested185050%
Total Not Requested185050%

Option Package Details
Toyota RAV4 Limited

Rearview camera
FeatureValueRequested?
Rearview camera200Yes
Auto-dimming rearview mirror150Yes
Total Requested350100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Traffic information25No
Total Requested60096%
Total Not Requested254%

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