Toyota RAV4 Toyota RAV4 2010 Ford Taurus Ford Taurus 2012

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Toyota RAV4 vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Ford Taurus Invoice Comparison

Lowest Total Price: $31,370

Toyota RAV4 Limited   
Difference: $11,430

Lowest Total Invoice: $28,826

Toyota RAV4 Limited   
Difference: $10,344

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102012
ModelRAV4Taurus
TrimLimitedSHO
Body4dr SUV4dr Sedan
Base Price $24,665 $38,155
Base Invoice $23,061 $35,025
Limited Extra Value Package 870  
Rearview camera 475  
Navigation system 1,240 1,850
3.5L V6 1,920  
AWD 1,400  
Package 401A   2,000
Limited Extra Value Package 819  
Rearview camera 380  
Navigation system 1,080 1,610
3.5L V6 1,797  
AWD 889  
Package 401A   1,740
Options (change) 5,905 3,850
Options (change) 4,965 3,350
Destination 800 795
Total Price $31,370 $42,800
Total Invoice $28,826 $39,170

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota RAV4 dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota RAV4 vs. Ford Taurus

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $10,150
TrueDelta Adjusted Invoice Difference: $9,173
Model Year20102012
ModelRAV4Taurus
TrimLimitedSHO
Body4dr SUV4dr Sedan
Engine269hp V6365hp V6
TransmissionA5T6
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)19/26 MPG17/25 MPG
Audio (watts, speakers)?, 6390, 12
Tire (rear if not all the same)225/65-17255/45-19
Total Price$31,370$42,800
Adjustments for Features0-1,280
Feature-Adjusted Total Price$31,370$41,520
Total Invoice$28,826$39,170
Adjustments for Features0-1,171
Feature-Adjusted Total Invoice$28,826$37,999

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Features Comparison: Toyota RAV4 vs. Ford Taurus

Model Year20102012
ModelRAV4Taurus
TrimLimitedSHO
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
5-speed automatic$900 
6-speed manually-shiftable automatic $1100
AWD$1700$1700
Accessories 
AC power outlet$100 
Keyless entry keypad $50
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
911 assist $25
Full-size spare tire$225 
Hill descent control$250 
Obstacle detection, rear $250
Safety key $5
Temporary spare tire $150
Vehicle health reports $0
Cargo Management 
Cargo cover$75 
Roof rack$300 
Climate Control 
Rear air vents $100
Rear wiper$175 
Drivetrain 
Lockable center differential$150 
Exterior 
Bright-finished exhaust tip(s) $25
Deep-tinted rear windows$275 
External spare tire shell$100 
Externally-mounted spare$0 
Rear bumper protector$40 
Wheel-lip moldings$75 
Infotainment 
Bluetooth audio streaming $25
DVD-compatible player $0
HD radio $50
Media drive $15
Navigation, turn-by-turn $25
SMS text-to-speech reader $25
Surround sound $250
Traffic + travel information $25
Traffic information$25 
USB port $25
Voice control for external devices $0
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75
Compass $0
Fog lights$125 
Interior ambient lighting $150
Trip computer $150
Turn signals on or near mirrors$25 
Xenon HID headlights $500
Seats and Interior Trim 
Cooled or ventilated front seats $300
Door sill trim plates $100
Floor mats $75
Manual fore-aft adjuster, second row seats$75 
Manual recliner, second row seats$75 
Memory system, driver seat $200
Metal pedals $75
Power lumbar adjuster, passenger seat $100
Power recliner, passenger seat $100
Synthetic suede inserts in leather seating surfaces $0
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$4,690$5,970
Value of Feature Adjustments$0$1,280
Value of Feature Adjustments0-1,171

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Specifications Comparison: Toyota RAV4 vs. Ford Taurus

Model Year20102012
ModelRAV4Taurus
Body4dr SUV4dr Sedan
Wheelbase104.7 in112.9 in
Length181.1 in202.9 in
Width71.5 in76.2 in
Height66.3 in60.7 in
Curb Weight3,680 lb.4,415 lb.
Fuel Capacity15.9 gal.20.0 gal.
Row 1 Headroom40.8 in39.0 in
Row 1 Shoulder Room57.1 in57.9 in
Row 1 Hip Room53.8 in56.3 in
Row 1 Legroom41.8 in41.9 in
Row 2 Headroom39.7 in37.8 in
Row 2 Shoulder Room55.3 in56.9 in
Row 2 Hip Room52.4 in55.8 in
Row 2 Legroom38.3 in38.1 in
Row 3 Headroom37.2 in0.0 in
Row 3 Shoulder Room52.6 in0.0 in
Row 3 Hip Room43.3 in0.0 in
Row 3 Legroom30.0 in0.0 in
Cargo Volume,
Minimum
12.3 ft320.1 ft3
Cargo Volume,
Behind R2
37.2 ft320.1 ft3
Cargo Volume,
Maximum
73.0 ft320.1 ft3

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Option Package Details
Toyota RAV4 Limited

Limited Extra Value Package
FeatureValueRequested?
Heated front seats200Yes
Sunroof900Yes
Bluetooth cell phone link100Yes
AC power outlet100No
Daytime running lights (optional)0No
JBL, 9 speakers (with subwoofer)350No
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Total Requested255085%
Total Not Requested45015%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75No
HD radio50No
Media drive, large15No
Total Requested60081%
Total Not Requested14019%
Package 401A
FeatureValueRequested?
Heated front seats200Yes
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested110055%
Total Not Requested90045%

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