Toyota RAV4 Toyota RAV4 2013 Jeep Wrangler JK Jeep Wrangler JK 2018

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Toyota RAV4 vs. Jeep Wrangler JK Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Jeep Wrangler JK Invoice Comparison

Lowest Total Price: $26,590

Toyota RAV4 XLE   
Difference: $11,525

Lowest Total Invoice: $24,734

Toyota RAV4 XLE   
Difference: $11,539

Calculate Payments

  Down Payment Interest Rate Term
Model Year2013201320182018
ModelRAV4RAV4Wrangler JKWrangler JK
TrimXLELimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $24,290 $27,010 $34,245 $37,445
Base Invoice $22,712 $25,254 $32,695 $35,639
Entune 1,030 1,030    
Floor mats 225 225    
All-weather floor mats 200 200 95 95
Media Center 430N     1,195 1,195
Front side airbags     495 495
Heated front seats     495 385
Automatic climate control, front     395 395
Entune 917 917    
Floor mats 140 140    
All-weather floor mats 120 120 85 85
Media Center 430N     1,064 1,064
Front side airbags     441 441
Heated front seats     441 352
Automatic climate control, front     352 352
Options (change) 1,455 1,455 2,675 2,565
Options (change) 1,177 1,177 2,383 2,294
Destination 845 845 1,195 1,195
Total Price $26,590 $29,310 $38,115 $41,205
Total Invoice $24,734 $27,276 $36,273 $39,128

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota RAV4 dealer quotes or Jeep Wrangler JK dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota RAV4 vs. Jeep Wrangler JK

Lowest Adjusted Price and Invoice: Toyota RAV4 XLE
TrueDelta Adjusted Price Difference: $10,275
TrueDelta Adjusted Invoice Difference: $10,349
Model Year2013201320182018
ModelRAV4RAV4Wrangler JKWrangler JK
TrimXLELimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV4dr SUV
Engine176hp I4176hp I4285hp V6285hp V6
TransmissionT6T6M6M6
DrivetrainFWDFWD4WD, PT w/4L4WD, PT w/4L
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 8?, 8
Tire (rear if not all the same)225/65-17235/55-18255/70-18255/75-17
Total Price$26,590$29,310$38,115$41,205
Adjustments for Features0-1,850-1,250-2,050
Feature-Adjusted Total Price$26,590$27,460$36,865$39,155
Cost Above Minimum$0$870$0$2,290
Total Invoice$24,734$27,276$36,273$39,128
Adjustments for Features0-1,722-1,190-1,947
Feature-Adjusted Total Invoice$24,734$25,554$35,083$37,181
Cost Above Minimum$0$820$0$2,098

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Features Comparison: Toyota RAV4 vs. Jeep Wrangler JK

Model Year2013201320182018
ModelRAV4RAV4Wrangler JKWrangler JK
TrimXLELimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100  
6-speed manual  $150$150
FWD$0$0  
4WD, part-time w/low range  $1700$1700
Accessories 
AC power outlet  $100$100
Power liftgate $350  
Proximity key $250  
Tilt steering wheel, manual  $150$150
Tilt/telescoping steering wheel, manual$250$250  
Brakes, Airbags, and Other Safety 
Full-size spare tire  $225$225
Hill descent control  $250$250
Knee airbag, driver$75$75  
Rearview camera$200$200  
Roll bar  $200$200
Rollover sensor$50$50  
Seat cushion airbag, passenger$75$75  
Side curtain airbags$350$350  
Temporary spare tire$150$150  
Cargo Management 
Cargo cover$75$75  
Cargo mat$40$40  
Cargo tray$40$40  
Roof rails$250$250  
Climate Control 
Dual-zone climate control$125$125  
Interior air filter$0$0  
Rear defrost$200$200  
Rear wiper$175$175  
Drivetrain 
Heavy-duty front axle (optional)   $0
Limited-slip rear differential   $300
Lockable front differential   $150
Lockable rear differential   $150
Exterior 
Bodyside cladding (gray/black)$250$250  
Externally-mounted spare  $0$0
Rear spoiler$200$200  
Removable soft top  $2000$2000
Rock rails   $200
Skid plates  $150$150
Sunroof$900$900  
Tow hook(s), front  $40$40
Tow hook(s), rear  $25$25
Tubular side steps  $350 
Wheel-lip moldings$75$75  
Infotainment 
App support$0$0  
Audio controls on steering wheel$125$125  
Bluetooth audio streaming$25$25  
Bluetooth cell phone link$100$100  
HD radio$50$50  
Media drive  $15$15
Satellite radio$200$200  
Satellite radio - one year subscription  $250$250
SMS text-to-speech reader$25$25  
Traffic + travel information$25$25  
Voice control for nav and audio$100$100  
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150$150
Automatic headlights $125  
Automatic-off headlights$25   
Compass  $0$0
Illuminated visor mirror, driver$50$50  
Illuminated visor mirror, passenger$50$50  
LED headlights  $1000$1000
Power mirrors$150$150  
Turn signals on or near mirrors$25$25  
Seats and Interior Trim 
Center armrest(s), second row$50$50  
Heated front seats $200$200$200
Leather-wrapped steering wheel $150$150$150
Manual height adjuster, driver seat$50 $50$50
Manual recliner, second row seats$75$75  
Memory system, driver seat $200  
Power fore-aft adjuster, driver seat $100  
Power height adjuster, driver seat $100  
Power lumbar adjuster, driver seat $100  
Power recliner, driver seat $100  
Power tilt adjuster, driver seat $100  
Synthetic leather seating surfaces $0  
Suspension, Wheels, and Tires 
All-terrain tires  $0$0
Alloy wheels$350$350  
Disconnectable stabilizer bars   $350
Electronic systems calibration selector$200$200  
Machined alloy wheels   $350
Off-road suspension (upgrade)   $0
Polished alloy wheels  $350 
White-letter tires  $0$0
Total Value of Features$6,255$8,105$7,505$8,305
Value of Feature Adjustments$0$1,850$1,250$2,050
Value of Feature Adjustments0-1,722-1,190-1,947

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Specifications Comparison: Toyota RAV4 vs. Jeep Wrangler JK

Model Year20132018
ModelRAV4Wrangler JK
Body4dr SUV4dr SUV
Wheelbase104.7 in116.0 in
Length179.9 in184.4 in
Width72.6 in73.9 in
Height65.4 in72.3 in
Curb Weight3,436 lb.4,076 lb.
Fuel Capacity15.9 gal.21.6 gal.
Row 1 Headroom39.8 in41.3 in
Row 1 Shoulder Room57.3 in55.8 in
Row 1 Hip Room54.2 in55.6 in
Row 1 Legroom42.6 in41.0 in
Row 2 Headroom38.9 in40.3 in
Row 2 Shoulder Room55.4 in56.8 in
Row 2 Hip Room48.8 in56.7 in
Row 2 Legroom37.2 in37.2 in
Cargo Volume,
Minimum
38.4 ft331.5 ft3
Cargo Volume,
Maximum
73.4 ft370.6 ft3

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Option Package Details
Toyota RAV4 XLE

Entune
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
DVD-compatible player0Yes
Voice control for nav and audio100No
HD radio50No
SMS text-to-speech reader25No
Traffic + travel information25No
App support0No
Total Requested80080%
Total Not Requested20020%

Option Package Details
Toyota RAV4 Limited

Entune
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
DVD-compatible player0Yes
Voice control for nav and audio100No
HD radio50No
SMS text-to-speech reader25No
Traffic + travel information25No
App support0No
Total Requested80080%
Total Not Requested20020%

Option Package Details
Jeep Wrangler JK Unlimited Sahara

Media Center 430N
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Media drive15No
USB port25Yes
Total Requested62598%
Total Not Requested152%

Option Package Details
Jeep Wrangler JK Unlimited Rubicon

Media Center 430N
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Media drive15No
USB port25Yes
Total Requested62598%
Total Not Requested152%

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