

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $33,120 Toyota RAV4 Limited | ||||||
Difference: $1,490 | ||||||
Lowest Total Invoice: $30,700 Toyota RAV4 Limited | ||||||
Difference: $1,655 | ||||||
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Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2016 |
Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Mazda6 |
Trim | SE | Hybrid SE | Limited | Hybrid Limited | Platinum | i Grand Touring |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Base Price | $28,790 | $32,185 | $30,905 | $34,030 | $34,750 | $30,195 |
Base Invoice | $26,919 | $30,255 | $28,897 | $31,988 | $32,491 | $28,519 |
Advanced Technology Package | 2,460 | 2,785 | ||||
Power Extra Value Package | 1,010 | |||||
Cargo net | 49 | 49 | 49 | 49 | 49 | 50 |
All-weather floor mats | 249 | 249 | 249 | 249 | 249 | 125 |
Remote start | 499 | 499 | 499 | 499 | 499 | 550 |
Floor mats | 224 | 224 | ||||
Door sill trim plates | 199 | 199 | 125 | |||
Technology Package | 2,180 | |||||
Cargo mat | 75 | |||||
Obstacle detection, rear | 475 | |||||
Advanced Technology Package | 2,189 | 2,479 | ||||
Power Extra Value Package | 959 | |||||
Cargo net | 35 | 35 | 35 | 35 | 35 | 40 |
All-weather floor mats | 145 | 145 | 145 | 145 | 145 | 100 |
Remote start | 310 | 310 | 310 | 310 | 310 | 440 |
Floor mats | 139 | 139 | ||||
Door sill trim plates | 179 | 179 | 100 | |||
Technology Package | 1,881 | |||||
Cargo mat | 60 | |||||
Obstacle detection, rear | 380 | |||||
Options (change) | 4,267 | 3,582 | 1,220 | 1,220 | 797 | 3,580 |
Options (change) | 3,638 | 2,969 | 808 | 808 | 490 | 3,001 |
Destination | 995 | 995 | 995 | 995 | 995 | 835 |
Total Price | $34,052 | $36,762 | $33,120 | $36,245 | $36,542 | $34,610 |
Total Invoice | $31,552 | $34,219 | $30,700 | $33,791 | $33,976 | $32,355 |
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Lowest Adjusted Price and Invoice: Toyota RAV4 Limited | ||||||
TrueDelta Adjusted Price Difference: $2,155 | ||||||
TrueDelta Adjusted Invoice Difference: $2,271 | ||||||
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2016 |
Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Mazda6 |
Trim | SE | Hybrid SE | Limited | Hybrid Limited | Platinum | i Grand Touring |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Engine | 176hp I4 | 150hp I4 H | 176hp I4 | 150hp I4 H | 176hp I4 | 184hp I4 |
Transmission | T6 | CVT | T6 | CVT | T6 | T6 |
Drivetrain | FWD | AWD | FWD | AWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 576, 11 | 576, 11 | ?, 6 | ?, 6 | 576, 11 | 231, 11 |
Tire (rear if not all the same) | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 225/45-19 |
Total Price | $34,052 | $36,762 | $33,120 | $36,245 | $36,542 | $34,610 |
Adjustments for Features | -825 | -1,925 | -665 | -2,215 | -1,400 | 0 |
Feature-Adjusted Total Price | $33,227 | $34,837 | $32,455 | $34,030 | $35,142 | $34,610 |
Cost Above Minimum | $772 | $2,382 | $0 | $1,575 | $2,687 | $0 |
Total Invoice | $31,552 | $34,219 | $30,700 | $33,791 | $33,976 | $32,355 |
Adjustments for Features | -764 | -1,792 | -616 | -2,065 | -1,302 | 0 |
Feature-Adjusted Total Invoice | $30,788 | $32,427 | $30,084 | $31,726 | $32,674 | $32,355 |
Cost Above Minimum | $704 | $2,343 | $0 | $1,642 | $2,590 | $0 |
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2016 |
Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Mazda6 |
Trim | SE | Hybrid SE | Limited | Hybrid Limited | Platinum | i Grand Touring |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | ||||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | ||
CVT | $1000 | $1000 | ||||
FWD | $0 | $0 | $0 | $0 | ||
AWD | $1700 | $1700 | ||||
Accessories | ||||||
Hands-free trunk or liftgate | $100 | |||||
Heated steering wheel | $100 | |||||
Power liftgate | $350 | $350 | $350 | $350 | ||
Brakes, Airbags, and Other Safety | ||||||
911 assist | $25 | |||||
Active or whiplash-reducing head restraints, front seats | $0 | |||||
Around view cameras | $500 | $500 | $500 | |||
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
Lane departure prevention, steering-based | $200 | $200 | $200 | $200 | $200 | |
Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | |
Pedestrian detection | $50 | $50 | $50 | $50 | $50 | |
Perimeter scan | $25 | $25 | $25 | |||
Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | |
Rearview camera | $200 | $200 | $200 | |||
Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
Trailer sway control | $25 | $25 | $25 | |||
Cargo Management | ||||||
Cargo cover | $75 | $75 | $75 | $75 | $75 | |
Cargo mat | $40 | $40 | $40 | |||
Cargo tray | $40 | $40 | $40 | $40 | $40 | |
Roof rails | $250 | $250 | $250 | $250 | $250 | |
Climate Control | ||||||
Rain-sensing wipers | $175 | |||||
Rear air vents | $100 | |||||
Rear wiper | $175 | $175 | $175 | $175 | $175 | |
Variable intermittent wipers | $75 | $75 | $75 | $75 | $75 | |
Engine / Motor | ||||||
Regenerative braking, capacitor-based | $0 | |||||
Exterior | ||||||
Active grille shutters | $0 | |||||
Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | |
Bright-finished exhaust tip(s) | $25 | |||||
Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | |
Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | |
Infotainment | ||||||
DVD-compatible player | $0 | $0 | $0 | $0 | $0 | |
Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |
Surround sound | $250 | $250 | $250 | $250 | ||
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
Traffic information | $25 | |||||
Instruments, Lights, and Mirrors | ||||||
Auto-dimming driver-side mirror | $75 | |||||
Compass | $0 | $0 | $0 | $0 | $0 | |
Large energy flow and fuel economy display | $25 | $25 | ||||
Steering-linked headlights | $150 | |||||
Tachometer | $75 | $75 | $75 | $75 | ||
Seats and Interior Trim | ||||||
Leather seating surfaces | $900 | |||||
Manual lumbar adjuster, driver seat | $50 | |||||
Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | |
Memory system, driver seat | $200 | $200 | $200 | $200 | ||
Power fore-aft adjuster, passenger seat | $100 | |||||
Power height adjuster, passenger seat | $100 | |||||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | |||||
Synthetic leather seating surfaces | $0 | $0 | $0 | $0 | $0 | |
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | |||
Chrome-coated alloy wheels | $600 | $600 | $600 | |||
Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |
Sport suspension (upgrade) | $0 | $0 | ||||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||||
Total Value of Features | $4,965 | $6,065 | $4,805 | $6,355 | $5,540 | $4,140 |
Value of Feature Adjustments | $825 | $1,925 | $665 | $2,215 | $1,400 | $0 |
Value of Feature Adjustments | -764 | -1,792 | -616 | -2,065 | -1,302 | 0 |
Model Year | 2018 | 2016 |
Model | RAV4 | Mazda6 |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 104.7 in | 111.4 in |
Length | 183.5 in | 191.5 in |
Width | 72.6 in | 72.4 in |
Height | 65.9 in | 57.1 in |
Curb Weight | 3,456 lb. | 3,180 lb. |
Fuel Capacity | 15.9 gal. | 16.4 gal. |
Row 1 Headroom | 39.8 in | 38.4 in |
Row 1 Shoulder Room | 57.3 in | 57.1 in |
Row 1 Hip Room | 54.3 in | 56.1 in |
Row 1 Legroom | 42.6 in | 42.2 in |
Row 2 Headroom | 38.9 in | 37.1 in |
Row 2 Shoulder Room | 55.4 in | 55.5 in |
Row 2 Hip Room | 48.9 in | 56.1 in |
Row 2 Legroom | 37.2 in | 38.7 in |
Cargo Volume, Minimum | 38.4 ft3 | 14.8 ft3 |
Cargo Volume, Maximum | 73.4 ft3 | 14.8 ft3 |
Advanced Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Surround sound | 250 | Yes |
JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
Around view cameras | 300 | No |
Perimeter scan | 25 | No |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
App support | 0 | Yes |
Total Requested | 1125 | 58% |
Total Not Requested | 825 | 42% |
Power Extra Value Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Power liftgate | 350 | No |
Proximity key | 250 | Yes |
Blind spot warning system | 200 | Yes |
Cross-traffic warning, rear | 100 | Yes |
Total Requested | 800 | 70% |
Total Not Requested | 350 | 30% |
Advanced Technology Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Surround sound | 250 | Yes |
JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
Around view cameras | 300 | No |
Perimeter scan | 25 | No |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
App support | 0 | Yes |
Total Requested | 1375 | 63% |
Total Not Requested | 825 | 37% |
Technology Package | ||
Feature | Value | Requested? |
Adaptive cruise control | 450 | Yes |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Active grille shutters | 0 | No |
Regenerative braking, capacitor-based | 0 | No |
Total Requested | 1250 | 100% |
Total Not Requested | 0 | 0% |