

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $33,553 Toyota RAV4 SE | ||||||
Difference: $2,467 | ||||||
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Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Mazda6 |
Trim | SE | Hybrid SE | Limited | Hybrid Limited | Platinum | Signature |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Base Price | $28,790 | $32,185 | $30,905 | $34,030 | $34,750 | $34,750 |
Advanced Technology Package | 2,460 | 2,785 | 1,935 | 1,435 | ||
Power Extra Value Package | 1,010 | |||||
All-weather floor mats | 249 | 249 | 249 | 249 | 249 | 125 |
Cargo net | 49 | 49 | 49 | 49 | 49 | 50 |
Floor mats | 224 | 224 | ||||
Door sill trim plates | 199 | 199 | 125 | |||
Cargo mat | 75 | |||||
Advanced Technology Package | 2,189 | 2,479 | 1,722 | 1,277 | ||
Power Extra Value Package | 959 | |||||
All-weather floor mats | 145 | 145 | 145 | 145 | 145 | 100 |
Cargo net | 35 | 35 | 35 | 35 | 35 | 40 |
Floor mats | 139 | 139 | ||||
Door sill trim plates | 179 | 179 | 100 | |||
Cargo mat | 60 | |||||
Options (change) | 3,768 | 3,083 | 2,656 | 2,156 | 298 | 375 |
Options (change) | 3,328 | 2,659 | 2,220 | 1,775 | 180 | 300 |
Destination | 995 | 995 | 995 | 995 | 995 | 895 |
Total Price | $33,553 | $36,263 | $34,556 | $37,181 | $36,043 | $36,020 |
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Lowest Adjusted Price: Toyota RAV4 SE | ||||||
Lowest Adjusted Invoice: Mazda Mazda6 Signature | ||||||
TrueDelta Adjusted Price Difference: $392 | ||||||
TrueDelta Adjusted Invoice Difference: $30,116 | ||||||
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Mazda6 |
Trim | SE | Hybrid SE | Limited | Hybrid Limited | Platinum | Signature |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Engine | 176hp I4 | 150hp I4 H | 176hp I4 | 150hp I4 H | 176hp I4 | 250hp I4 |
Transmission | T6 | CVT | T6 | CVT | T6 | T6 |
Drivetrain | FWD | AWD | FWD | AWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 576, 11 | 576, 11 | 576, 11 | 576, 11 | 576, 11 | 231, 11 |
Tire (rear if not all the same) | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 225/45-19 |
Total Price | $33,553 | $36,263 | $34,556 | $37,181 | $36,043 | $36,020 |
Adjustments for Features | 0 | -1,100 | -415 | -1,965 | -575 | -2,075 |
Feature-Adjusted Total Price | $33,553 | $35,163 | $34,141 | $35,216 | $35,468 | $33,945 |
Cost Above Minimum | $0 | $1,610 | $588 | $1,663 | $1,915 | $0 |
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Mazda6 |
Trim | SE | Hybrid SE | Limited | Hybrid Limited | Platinum | Signature |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | ||||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | ||
CVT | $1000 | $1000 | ||||
FWD | $0 | $0 | $0 | $0 | ||
AWD | $1700 | $1700 | ||||
Accessories | ||||||
Adaptive cruise control | $600 | $600 | $600 | $600 | $600 | |
Adaptive cruise control, all-speed | $850 | |||||
Hands-free trunk or liftgate | $100 | |||||
Heated steering wheel | $100 | $100 | ||||
Power liftgate | $350 | $350 | $350 | $350 | ||
Brakes, Airbags, and Other Safety | ||||||
911 assist | $25 | |||||
Active or whiplash-reducing head restraints, front seats | $0 | |||||
Following distance indicator | $25 | |||||
G-vectoring control | $100 | |||||
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
Pedestrian detection | $50 | $50 | $50 | $50 | $50 | |
Perimeter scan | $25 | $25 | $25 | $25 | $25 | |
Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | |
Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
Trailer sway control | $25 | $25 | $25 | |||
Cargo Management | ||||||
Cargo cover | $75 | $75 | $75 | $75 | $75 | |
Cargo mat | $40 | $40 | $40 | |||
Cargo tray | $40 | $40 | $40 | $40 | $40 | |
Roof rails | $250 | $250 | $250 | $250 | $250 | |
Climate Control | ||||||
Rain-sensing wipers | $175 | |||||
Rear air vents | $100 | |||||
Rear wiper | $175 | $175 | $175 | $175 | $175 | |
Variable intermittent wipers | $75 | $75 | $75 | $75 | $75 | |
Wiper de-icer | $25 | |||||
Exterior | ||||||
Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | |
Bright-finished exhaust tip(s) | $25 | |||||
Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | |
Laminated front side windows | $200 | |||||
Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | |
Infotainment | ||||||
Android Auto support | $100 | |||||
Apple CarPlay support | $100 | |||||
CD player | $125 | $125 | $125 | $125 | $125 | |
DVD-compatible player | $0 | $0 | $0 | $0 | $0 | |
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | |
Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
Traffic information | $25 | |||||
Instruments, Lights, and Mirrors | ||||||
Auto-dimming driver-side mirror | $75 | |||||
Compass | $0 | $0 | $0 | $0 | $0 | |
Head-up display (HUD) | $350 | |||||
Large energy flow and fuel economy display | $25 | $25 | ||||
Road sign information | $75 | |||||
Steering-linked headlights | $150 | |||||
Tachometer | $75 | $75 | $75 | $75 | ||
Seats and Interior Trim | ||||||
Cooled or ventilated front seats | $300 | |||||
Heated second row seats | $200 | |||||
Interior trim, special color | $0 | |||||
Leather seating surfaces | $900 | |||||
Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | |
Memory system, driver seat | $200 | $200 | $200 | $200 | ||
Power fore-aft adjuster, passenger seat | $100 | |||||
Power height adjuster, passenger seat | $100 | |||||
Power recliner, passenger seat | $100 | |||||
Synthetic leather seating surfaces | $0 | $0 | $0 | $0 | $0 | |
Synthetic suede door panel trim | $250 | |||||
Wood trim | $300 | |||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | |||
Chrome-coated alloy wheels | $600 | $600 | $600 | |||
Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |
Sport suspension (upgrade) | $0 | $0 | ||||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||||
Total Value of Features | $4,540 | $5,640 | $4,955 | $6,505 | $5,115 | $6,615 |
Value of Feature Adjustments | $0 | $1,100 | $415 | $1,965 | $575 | $2,075 |
Value of Feature Adjustments | 0 | -1,029 | -386 | -1,837 | -537 | -69 |
Model Year | 2018 | 2018 |
Model | RAV4 | Mazda6 |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 104.7 in | 111.4 in |
Length | 183.5 in | 191.5 in |
Width | 72.6 in | 72.4 in |
Height | 65.9 in | 57.1 in |
Curb Weight | 3,456 lb. | 3,241 lb. |
Fuel Capacity | 15.9 gal. | 16.4 gal. |
Row 1 Headroom | 39.8 in | 38.4 in |
Row 1 Shoulder Room | 57.3 in | 57.1 in |
Row 1 Hip Room | 54.3 in | 56.1 in |
Row 1 Legroom | 42.6 in | 42.2 in |
Row 2 Headroom | 38.9 in | 37.1 in |
Row 2 Shoulder Room | 55.4 in | 55.5 in |
Row 2 Hip Room | 48.9 in | 56.1 in |
Row 2 Legroom | 37.2 in | 38.7 in |
Cargo Volume, Minimum | 38.4 ft3 | 14.8 ft3 |
Cargo Volume, Maximum | 73.4 ft3 | 14.8 ft3 |
Advanced Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | Yes |
Obstacle detection, rear | 250 | Yes |
Surround sound | 250 | Yes |
JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
Around view cameras | 300 | Yes |
Perimeter scan | 25 | No |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
App support | 0 | Yes |
Total Requested | 1575 | 81% |
Total Not Requested | 375 | 19% |
Power Extra Value Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Power liftgate | 350 | No |
Proximity key | 250 | Yes |
Blind spot warning system | 200 | Yes |
Cross-traffic warning, rear | 100 | Yes |
Total Requested | 800 | 70% |
Total Not Requested | 350 | 30% |
Advanced Technology Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Obstacle detection, front | 150 | Yes |
Obstacle detection, rear | 250 | Yes |
Surround sound | 250 | Yes |
JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
Around view cameras | 300 | Yes |
Perimeter scan | 25 | No |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
App support | 0 | Yes |
Total Requested | 1825 | 83% |
Total Not Requested | 375 | 17% |
Advanced Technology Package | ||
Feature | Value | Requested? |
Surround sound | 250 | Yes |
Around view cameras | 300 | Yes |
JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
Perimeter scan | 25 | No |
Total Requested | 550 | 59% |
Total Not Requested | 375 | 41% |
Advanced Technology Package | ||
Feature | Value | Requested? |
Surround sound | 250 | Yes |
Around view cameras | 300 | Yes |
JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
Perimeter scan | 25 | No |
Total Requested | 550 | 59% |
Total Not Requested | 375 | 41% |