Toyota Yaris iA Toyota Yaris iA 2018 Kia Optima Kia Optima 2018

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Toyota Yaris iA vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Yaris iA vs. Kia Optima Invoice Comparison

Lowest Total Price: $16,845

Toyota Yaris iA   
Difference: $6,550

Lowest Total Invoice: $16,208

Toyota Yaris iA   
Difference: $6,426

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018201820182018201820182018
ModelYaris iAOptimaOptimaOptimaOptimaOptimaOptimaOptimaOptima
TrimBaseLXLX 1.6THybrid PremiumSEXHybrid EXPlug-in Hybrid EXSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $15,950 $22,500 $24,300 $25,995 $23,500 $25,600 $30,990 $35,210 $30,500
Base Invoice $15,313 $21,739 $22,949 $24,350 $22,652 $23,902 $28,752 $32,743 $28,380
Options (change) 0 0 0 0 0 0 0 0 0
Options (change) 0 0 0 0 0 0 0 0 0
Destination 895 895 895 895 895 895 895 895 895
Gas Tax 0 0 0 0 0 0 0 -4,919 0
Total Price $16,845 $23,395 $25,195 $26,890 $24,395 $26,495 $31,885 $31,186 $31,395
Total Invoice $16,208 $22,634 $23,844 $25,245 $23,547 $24,797 $29,647 $28,719 $29,275

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Yaris iA vs. Kia Optima

Lowest Adjusted Price and Invoice: Toyota Yaris iA
TrueDelta Adjusted Price Difference: $3,920
TrueDelta Adjusted Invoice Difference: $3,376
Model Year201820182018201820182018201820182018
ModelYaris iAOptimaOptimaOptimaOptimaOptimaOptimaOptimaOptima
TrimBaseLXLX 1.6THybrid PremiumSEXHybrid EXPlug-in Hybrid EXSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine106hp I4185hp I4178hp I4154hp I4 H185hp I4185hp I4154hp I4 H154hp I4 PiH245hp I4
TransmissionM6T6S7T6T6T6T6T6T6
DrivetrainFWDFWDFWDFWDFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 6?, 6?, 6?, 6630, 10630, 10?, 6
Tire (rear if not all the same)185/60-16205/65-16205/65-16205/65-16215/55-17215/55-17215/55-17215/55-17235/45-18
Total Price$16,845$23,395$25,195$26,890$24,395$26,495$31,885$31,186$31,395
Adjustments for Features0-2,630-2,255-2,805-3,555-5,570-6,105-5,955-9,620
Feature-Adjusted Total Price$16,845$20,765$22,940$24,085$20,840$20,925$25,780$25,231$21,775
Cost Above Minimum$0$0$2,175$3,320$75$160$5,015$4,466$1,010
Total Invoice$16,208$22,634$23,844$25,245$23,547$24,797$29,647$28,719$29,275
Adjustments for Features0-2,544-2,134-2,633-3,431-5,213-5,676-5,484-8,970
Feature-Adjusted Total Invoice$16,208$20,090$21,710$22,612$20,116$19,584$23,971$23,235$20,305
Cost Above Minimum$0$506$2,126$3,028$532$0$4,387$3,651$721

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Features Comparison: Toyota Yaris iA vs. Kia Optima

Model Year201820182018201820182018201820182018
ModelYaris iAOptimaOptimaOptimaOptimaOptimaOptimaOptimaOptima
TrimBaseLXLX 1.6THybrid PremiumSEXHybrid EXPlug-in Hybrid EXSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manual$150        
6-speed manually-shiftable automatic $1100 $1100$1100$1100$1100$1100$1100
7-speed automated manual  $1200      
FWD$0$0$0$0$0$0$0$0$0
Accessories 
Heated steering wheel      $100$100 
Proximity key   $250 $250$250$250$250
Proximity trunk or liftgate opener   $125 $125$125$125$125
Brakes, Airbags, and Other Safety 
4-wheel disc brakes $150$150$150$150$150$150$150$150
911 assist $25$25$25$25$25$25$25$25
Active or whiplash-reducing head restraints, front seats $0$0$0$0$0$0$0$0
Automatic braking, low-speed$200        
Blind spot warning system $200  $200$200  $200
Cross-traffic warning, rear $100  $100$100  $100
Knee airbag, driver $75$75$75$75$75$75$75$75
Obstacle detection, rear $250  $250$250  $250
Rollover sensor $50$50$50$50$50$50$50$50
Temporary spare tire$150       $150
Vehicle health reports $0$0$0$0$0$0$0$0
Cargo Management 
Cargo mat     $40  $40
Overhead sunglass holder $25$25$25$25$25$25$25$25
Rear seat pass-through   $100     
Climate Control 
Automatic climate control, front   $200 $200$200$200$200
Dual-zone climate control   $125 $125$125$125$125
Interior air filter $0$0$0$0$0$0$0$0
Rear air vents     $100$100$100$100
Engine / Motor 
10 kWh battery pack       $0 
3.3 kW onboard charger       $0 
Automatic start / stop   $150  $150$150 
Exterior 
Active grille shutters   $0  $0$0 
Black exterior trim (optional)        $0
Body kit   $0  $0$0 
Bright-finished exhaust tip(s)$25$25  $25$25  $25
Laminated front side windows  $200 $200$200$200$200$200
Painted brake calipers (optional)        $0
Panoramic sunroof        $1200
Rear spoiler    $200   $200
Infotainment 
Android Auto support $100$100$100$100$100$100$100$100
Apple CarPlay support $100$100$100$100$100$100$100$100
HD radio$50     $50$50 
Navigation system      $600$600 
Satellite radio $200$200$200$200$200$200$200$200
SMS text-to-speech reader $25$25$25$25$25$25$25$25
Surround sound      $250$250 
Traffic information      $25$25 
Voice control for audio system$25        
Voice control for external devices $0$0$0$0$0$0$0$0
Voice control for nav and audio      $100$100 
Instruments, Lights, and Mirrors 
Approach detection   $25 $25$25$25$25
Auto-dimming rearview mirror       $150$150
Automatic headlights $125$125$125$125$125$125$125$125
Detailed driving style feedback   $100  $100$100 
Fog lights    $125   $125
Heated mirrors $25$25$25$25$25$25$25$25
Illuminated visor mirror, driver $50$50$50$50$50$50$50$50
Illuminated visor mirror, passenger $50$50$50$50$50$50$50$50
Interior ambient lighting        $150
Large energy flow and fuel economy display   $25  $25$25 
LED headlights        $1000
Power-folding mirrors     $50  $50
Steering-linked headlights        $150
Visor mirror, driver$10        
Visor mirror, passenger$10        
Seats and Interior Trim 
Center armrest(s), front row $75$75$75$75$75$75$75$75
Center armrest(s), second row $50$50$50$50$50$50$50$50
Cooled or ventilated front seats        $300
Floor mats     $75$75$75$75
Folding second row seats$300$300  $300$300$300 $300
Heated front seats     $200$200$200$200
Leather seating surfaces     $900$900$900$900
Leather-wrapped steering wheel  $150$150$150$150$150$150$150
Manual height adjuster, driver seat$50$50 $50     
Manual height adjuster, passenger seat $50$50$50$50$50$50$50 
Memory system, driver seat     $200$200$200$200
Metal pedals        $75
Power 4-way lumbar adjuster, driver seat     $150$150$150$150
Power fore-aft adjuster, driver seat  $100 $100$100$100$100$100
Power fore-aft adjuster, passenger seat        $100
Power height adjuster, driver seat  $100 $100$100$100$100$100
Power height adjuster, passenger seat        $100
Power lumbar adjuster, driver seat $100$100$100$100    
Power lumbar adjuster, passenger seat        $100
Power recliner, driver seat  $100 $100$100$100$100$100
Power recliner, passenger seat        $100
Power tilt adjuster, driver seat  $100 $100$100$100$100$100
Power tilt adjuster, passenger seat        $100
Stain-resistant fabric $100 $100     
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350$350$350$350$350$350 
Electronic systems calibration selector $200  $200$200  $200
Machined alloy wheels        $350
Performance steering system (optional)        $0
Sport suspension (upgrade)        $0
Transmission 
Steering-wheel-mounted transmission controls        $100
Total Value of Features$1,320$3,950$3,575$4,125$4,875$6,890$7,425$7,275$10,940
Value of Feature Adjustments$0$2,630$2,255$2,805$3,555$5,570$6,105$5,955$9,620
Value of Feature Adjustments0-2,544-2,134-2,633-3,431-5,213-5,676-5,484-8,970

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Specifications Comparison: Toyota Yaris iA vs. Kia Optima

Model Year20182018
ModelYaris iAOptima
Body4dr Sedan4dr Sedan
Wheelbase101.2 in110.4 in
Length171.7 in191.1 in
Width66.7 in73.2 in
Height58.5 in57.7 in
Curb Weight2,386 lb.3,220 lb.
Fuel Capacity11.6 gal.18.5 gal.
Row 1 Headroom38.2 in39.8 in
Row 1 Shoulder Room53.1 in58.1 in
Row 1 Hip Room48.6 in56.0 in
Row 1 Legroom41.9 in45.5 in
Row 2 Headroom36.8 in37.8 in
Row 2 Shoulder Room50.0 in56.4 in
Row 2 Hip Room49.5 in56.0 in
Row 2 Legroom34.4 in35.6 in
Cargo Volume13.3 ft315.9 ft3

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