The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,615 Kia Optima SX | |||||||
Difference: $3,230 | |||||||
Lowest Total Invoice: $24,958 Kia Optima SX | |||||||
Difference: $3,450 | |||||||
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Model Year | 2010 | 2010 | 2015 | 2015 | 2015 | 2015 | 2015 |
Model | Impala | Impala | Optima | Optima | Optima | Optima | Optima |
Trim | LT | LTZ | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $25,555 | $29,930 | $24,190 | $32,150 | $25,790 | $27,700 | $35,500 |
Base Invoice | $24,533 | $28,733 | $22,801 | $29,815 | $24,133 | $25,920 | $33,140 |
Luxury Edition Package | 2,270 | ||||||
Convenience Package | 295 | ||||||
Sunroof | 900 | 900 | |||||
Premium Package | 3,300 | 3,300 | |||||
Technology Package | 2,350 | ||||||
Luxury Edition Package | 1,998 | ||||||
Convenience Package | 260 | ||||||
Sunroof | 792 | 792 | |||||
Premium Package | 3,060 | 3,060 | |||||
Technology Package | 2,185 | ||||||
Options (change) | 3,465 | 900 | 3,300 | 2,350 | 0 | 3,300 | 0 |
Options (change) | 3,050 | 792 | 3,060 | 2,185 | 0 | 3,060 | 0 |
Destination | 825 | 825 | 825 | 825 | 825 | 825 | 825 |
Total Price | $29,845 | $31,655 | $28,315 | $35,325 | $26,615 | $31,825 | $36,325 |
Total Invoice | $28,408 | $30,350 | $26,686 | $32,825 | $24,958 | $29,805 | $33,965 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||||||
TrueDelta Adjusted Price Difference: $4,140 | |||||||
TrueDelta Adjusted Invoice Difference: $4,182 | |||||||
Model Year | 2010 | 2010 | 2015 | 2015 | 2015 | 2015 | 2015 |
Model | Impala | Impala | Optima | Optima | Optima | Optima | Optima |
Trim | LT | LTZ | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 211hp V6 | 230hp V6 | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 |
Transmission | A4 | A4 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | ?, 8 | 550, 12 | ?, 6 | ?, 8 | ?, 8 |
Tire (rear if not all the same) | 225/60-16 | 235/50-18 | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 |
Total Price | $29,845 | $31,655 | $28,315 | $35,325 | $26,615 | $31,825 | $36,325 |
Adjustments for Features | -40 | -115 | -2,650 | -4,875 | 0 | -3,625 | -6,250 |
Feature-Adjusted Total Price | $29,805 | $31,540 | $25,665 | $30,450 | $26,615 | $28,200 | $30,075 |
Cost Above Minimum | $0 | $1,735 | $0 | $4,785 | $950 | $2,535 | $4,410 |
Total Invoice | $28,408 | $30,350 | $26,686 | $32,825 | $24,958 | $29,805 | $33,965 |
Adjustments for Features | -38 | -110 | -2,498 | -4,530 | 0 | -3,395 | -5,844 |
Feature-Adjusted Total Invoice | $28,370 | $30,240 | $24,188 | $28,295 | $24,958 | $26,410 | $28,121 |
Cost Above Minimum | $0 | $1,870 | $0 | $4,107 | $770 | $2,222 | $3,933 |
Model Year | 2010 | 2010 | 2015 | 2015 | 2015 | 2015 | 2015 |
Model | Impala | Impala | Optima | Optima | Optima | Optima | Optima |
Trim | LT | LTZ | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||||
4-speed automatic | $800 | $800 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | ||
FWD | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||||
Heated steering wheel | $100 | $100 | $100 | ||||
Proximity key | $250 | $250 | $250 | $250 | $250 | ||
Remote start | $150 | $150 | |||||
Tilt steering wheel, manual | $150 | $150 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | ||
Brakes, Airbags, and Other Safety | |||||||
911 assist | $25 | $25 | $25 | $25 | |||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | ||
Blind spot warning system | $200 | $200 | |||||
Brake assist | $50 | $50 | $50 | $50 | $50 | ||
Cross-traffic warning, rear | $100 | $100 | |||||
Obstacle detection, rear | $250 | $250 | |||||
Rearview camera | $200 | $200 | $200 | $200 | |||
Temporary spare tire | $150 | $150 | |||||
Vehicle health reports | $0 | $0 | $0 | $0 | |||
Cargo Management | |||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | ||
Cargo mat | $40 | $40 | |||||
Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | ||
Rear seat pass-through | $100 | ||||||
Storage compartment under second row seats | $50 | $50 | |||||
Climate Control | |||||||
Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | ||
Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | ||
Rear air vents | $100 | $100 | $100 | $100 | $100 | ||
Engine / Motor | |||||||
Automatic start / stop | $150 | ||||||
Exterior | |||||||
Body kit | $0 | $0 | $0 | $0 | |||
Bodyside moldings | $75 | $75 | |||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | ||
Painted brake calipers (optional) | $0 | ||||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | |||
Rear spoiler | $200 | $200 | $200 | $200 | |||
Sunroof | $900 | $900 | |||||
Infotainment | |||||||
App support | $0 | $0 | $0 | $0 | |||
Bluetooth audio streaming | $25 | $25 | $25 | $25 | |||
HD radio | $50 | $50 | $50 | $50 | |||
Navigation system | $600 | $600 | |||||
SMS text-to-speech reader | $25 | $25 | $25 | $25 | |||
Surround sound | $250 | $250 | $250 | $250 | |||
Telematics service, such as OnStar | $200 | ||||||
Telematics service, such as OnStar, with navigation | $225 | ||||||
Traffic information | $25 | $25 | |||||
USB port | $25 | $25 | $25 | $25 | $25 | ||
Voice control for external devices | $0 | $0 | $0 | $0 | |||
Voice control for nav and audio | $100 | $100 | |||||
Instruments, Lights, and Mirrors | |||||||
Detailed driving style feedback | $100 | ||||||
Interior ambient lighting | $150 | $150 | $150 | $150 | $150 | ||
Large energy flow and fuel economy display | $25 | ||||||
Power-folding mirrors | $50 | $50 | $50 | $50 | |||
Speaker lights | $100 | $100 | $100 | $100 | $100 | ||
Trip computer | $150 | $150 | $150 | $150 | $150 | ||
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | ||
Xenon HID headlights | $500 | $500 | $500 | ||||
Seats and Interior Trim | |||||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | |||
Floor mats | $75 | $75 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | $300 | |
Heated front seats | $200 | $200 | $200 | $200 | $200 | $200 | |
Heated second row seats | $200 | $200 | $200 | $200 | |||
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | |||
Leather door panel trim | $250 | ||||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | $150 | |
Manual lumbar adjuster, driver seat | $50 | $50 | |||||
Memory system, driver seat | $200 | $200 | $200 | $200 | |||
Metal pedals | $75 | $75 | $75 | ||||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | |||||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | ||
Power recliner, driver seat | $100 | $100 | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | $100 | |||
Power tilt adjuster, passenger seat | $100 | $100 | |||||
Wood trim | $300 | ||||||
Wood/leather-wrapped steering wheel | $150 | ||||||
Suspension, Wheels, and Tires | |||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | ||
Chrome-plated alloy wheels | $850 | ||||||
Electronic systems calibration selector | $200 | $200 | |||||
Machined alloy wheels | $350 | ||||||
Sport suspension (upgrade) | $0 | $0 | $0 | ||||
Transmission | |||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | ||||
Total Value of Features | $4,165 | $4,240 | $6,775 | $9,000 | $4,125 | $7,750 | $10,375 |
Value of Feature Adjustments | $40 | $115 | $2,650 | $4,875 | $0 | $3,625 | $6,250 |
Value of Feature Adjustments | -38 | -110 | -2,498 | -4,530 | 0 | -3,395 | -5,844 |
Model Year | 2010 | 2015 |
Model | Impala | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.5 in | 110.0 in |
Length | 200.4 in | 190.7 in |
Width | 72.9 in | 72.1 in |
Height | 58.7 in | 57.9 in |
Curb Weight | 3,556 lb. | 3,238 lb. |
Fuel Capacity | 17.0 gal. | 18.5 gal. |
Row 1 Headroom | 39.4 in | 40.0 in |
Row 1 Shoulder Room | 58.7 in | 57.3 in |
Row 1 Hip Room | 56.4 in | 54.7 in |
Row 1 Legroom | 42.3 in | 45.5 in |
Row 2 Headroom | 37.8 in | 37.6 in |
Row 2 Shoulder Room | 58.6 in | 55.7 in |
Row 2 Hip Room | 57.2 in | 54.5 in |
Row 2 Legroom | 37.6 in | 34.7 in |
Cargo Volume | 18.6 ft3 | 15.4 ft3 |
Luxury Edition Package | ||
Feature | Value | Requested? |
Telematics service, such as OnStar, with navigation | 25 | No |
Power height adjuster, passenger seat | 100 | No |
Power tilt adjuster, passenger seat | 100 | No |
Storage compartment under second row seats | 50 | No |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Folding second row seats | 300 | Yes |
Center armrest(s), second row | 50 | Yes |
Rear spoiler | 200 | Yes |
Bose, 8 speakers | 350 | No |
Second-row 2-section 3-person split bench | 100 | No |
Total Requested | 1750 | 71% |
Total Not Requested | 725 | 29% |
Convenience Package | ||
Feature | Value | Requested? |
Heated mirrors | 25 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Bluetooth cell phone link | 100 | Yes |
Total Requested | 375 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | No |
Surround sound | 250 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 325 | 10% |
Total Not Requested | 3050 | 90% |
Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | No |
Panoramic sunroof | 1200 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1750 | 100% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | No |
Surround sound | 250 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 325 | 10% |
Total Not Requested | 2950 | 90% |