| 1 | 0 | 3 | 4 | 3 | 4 |
Audi A6 / S6 vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Audi A6 / S6 vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $49,820 BMW 3-Series 328i | |||||
| Difference: $5,345 | |||||
Lowest Total Invoice: $45,975 BMW 3-Series 328i | |||||
| Difference: $5,339 | |||||
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| Model Year | 2008 | 2008 | 2008 | 2012 | 2012 |
| Model | A6 / S6 | A6 / S6 | A6 / S6 | 3-Series | 3-Series |
| Trim | A6 3.2 | A6 4.2 | S6 | 328i | 335i |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $42,950 | $56,300 | $72,350 | $34,900 | $42,400 |
| Base Invoice | $39,943 | $52,361 | $67,285 | $32,290 | $39,190 |
| Premium Package | 3,550 | 3,600 | 1,900 | ||
| Cold Weather Package | 600 | 600 | 1,350 | 1,350 | |
| Technology Package | 4,100 | 3,450 | 3,350 | 2,550 | 2,550 |
| S Line Package | 2,000 | 1,000 | |||
| Sport suspension (upgrade) | 500 | 500 | |||
| Sunshade, rear, power | 400 | 400 | 575 | 575 | |
| iPod integration | 290 | 290 | 290 | ||
| Warm Weather Package | 1,190 | ||||
| Heated second row seats | 225 | ||||
| Sport Line | 2,500 | 1,700 | |||
| Steering-linked headlights | 900 | ||||
| Metallic paint (extra cost) | 550 | 550 | |||
| Rearview camera | 400 | 400 | |||
| Obstacle detection, rear | 750 | 750 | |||
| Steering-wheel-mounted transmission controls | 500 | 500 | |||
| Satellite radio - one year subscription | 350 | 350 | |||
| Premium Package | 3,302 | 3,275 | 1,730 | ||
| Cold Weather Package | 557 | 557 | 1,230 | 1,230 | |
| Technology Package | 3,813 | 3,208 | 3,115 | 2,320 | 2,320 |
| S Line Package | 1,860 | 930 | |||
| Sport suspension (upgrade) | 466 | 466 | |||
| Sunshade, rear, power | 373 | 373 | 525 | 525 | |
| iPod integration | 225 | 225 | 225 | ||
| Warm Weather Package | 1,106 | ||||
| Heated second row seats | 209 | ||||
| Sport Line | 2,275 | 1,545 | |||
| Steering-linked headlights | 820 | ||||
| Metallic paint (extra cost) | 500 | 500 | |||
| Rearview camera | 365 | 365 | |||
| Obstacle detection, rear | 685 | 685 | |||
| Steering-wheel-mounted transmission controls | 475 | 475 | |||
| Satellite radio - one year subscription | 320 | 320 | |||
| Options (change) | 11,440 | 6,240 | 5,055 | 14,025 | 10,625 |
| Options (change) | 10,596 | 5,759 | 4,655 | 12,790 | 9,695 |
| Destination | 775 | 775 | 775 | 895 | 895 |
| Gas Tax | 0 | 0 | 1,300 | 0 | 0 |
| Total Price | $55,165 | $63,315 | $79,480 | $49,820 | $53,920 |
| Total Invoice | $51,314 | $58,895 | $74,015 | $45,975 | $49,780 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Audi A6 / S6 dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | |||||
| TrueDelta Adjusted Price Difference: $4,445 | |||||
| TrueDelta Adjusted Invoice Difference: $4,502 | |||||
| Model Year | 2008 | 2008 | 2008 | 2012 | 2012 |
| Model | A6 / S6 | A6 / S6 | A6 / S6 | 3-Series | 3-Series |
| Trim | A6 3.2 | A6 4.2 | S6 | 328i | 335i |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 255hp V6 | 350hp V8 | 435hp V10 | 240hp I4 | 300hp I6 |
| Transmission | CVT-7 | T6 | T6 | M6 | M6 |
| Drivetrain | FWD | AWD | AWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 330, 13 | 330, 13 | 330, 13 | ?, 9 | ?, 9 |
| Tire (rear if not all the same) | 245/40-18 | 245/40-18 | 265/35-19 | 225/45-18 | 225/45-18 |
| Total Price | $55,165 | $63,315 | $79,480 | $49,820 | $53,920 |
| Adjustments for Features | -900 | -2,600 | -3,075 | 0 | 0 |
| Feature-Adjusted Total Price | $54,265 | $60,715 | $76,405 | $49,820 | $53,920 |
| Cost Above Minimum | $0 | $6,450 | $22,140 | $0 | $4,100 |
| Total Invoice | $51,314 | $58,895 | $74,015 | $45,975 | $49,780 |
| Adjustments for Features | -837 | -2,418 | -2,864 | 0 | 0 |
| Feature-Adjusted Total Invoice | $50,477 | $56,477 | $71,151 | $45,975 | $49,780 |
| Cost Above Minimum | $0 | $6,000 | $20,674 | $0 | $3,805 |
Features Comparison: Audi A6 / S6 vs. BMW 3-Series
| Model Year | 2008 | 2008 | 2008 | 2012 | 2012 |
| Model | A6 / S6 | A6 / S6 | A6 / S6 | 3-Series | 3-Series |
| Trim | A6 3.2 | A6 4.2 | S6 | 328i | 335i |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||
| 7-speed manually-shiftable CVT | $1100 | ||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |||
| 6-speed manual | $150 | $150 | |||
| FWD | $0 | ||||
| AWD | $1700 | $1700 | |||
| RWD | $0 | $0 | |||
| Accessories | |||||
| Hands-free trunk or liftgate | $100 | $100 | |||
| Heated steering wheel | $100 | $100 | $100 | $100 | |
| Remote window/roof operation | $15 | $15 | |||
| Tilt/telescoping steering wheel, manual | $250 | $250 | |||
| Tilt/telescoping steering wheel, power | $350 | $350 | $350 | ||
| Brakes, Airbags, and Other Safety | |||||
| Full-size spare tire | $225 | $225 | $225 | ||
| Knee airbag, driver | $75 | $75 | |||
| Knee airbag, passenger | $75 | $75 | |||
| Obstacle detection, front | $150 | $150 | |||
| Tires, run-flat | $150 | $150 | |||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | $50 | |||
| Cargo mat | $40 | $40 | $40 | ||
| Cargo net | $40 | $40 | $40 | ||
| Rear seat pass-through | $100 | $100 | $100 | ||
| Ski sack | $50 | $50 | $50 | ||
| Storage compartment under front seat(s) | $50 | $50 | $50 | ||
| Climate Control | |||||
| Rear air vents | $100 | $100 | $100 | ||
| Rear air vents with manual controls | $150 | $150 | |||
| Engine / Motor | |||||
| Automatic start / stop | $150 | $150 | |||
| Regenerative braking | $0 | $0 | |||
| Exterior | |||||
| Bodyside cladding | $350 | ||||
| Bodyside moldings | $75 | $75 | |||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | ||
| Solar panel | $300 | ||||
| Infotainment | |||||
| Aux input | $50 | $50 | |||
| CD changer, remote | $200 | $200 | $200 | ||
| CD player | $125 | $125 | |||
| HD radio | $50 | $50 | |||
| iPod integration | $100 | $100 | $100 | ||
| Media drive | $15 | $15 | |||
| Satellite radio | $200 | $200 | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | |||
| Surround sound | $250 | $250 | $250 | ||
| Traffic information | $25 | $25 | |||
| USB port | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | |||
| Instruments, Lights, and Mirrors | |||||
| Fog light, rear | $100 | $100 | $100 | ||
| Head-up display (HUD) | $350 | $350 | |||
| Seats and Interior Trim | |||||
| Leather door panel trim | $250 | $250 | $250 | ||
| Manual thigh support length adjuster, passenger seat | $50 | $50 | |||
| Power seatback bolsters, driver seat | $100 | $100 | |||
| Power seatback bolsters, passenger seat | $100 | $100 | |||
| Wood trim | $300 | $300 | $300 | ||
| Suspension, Wheels, and Tires | |||||
| Electronic systems calibration selector | $200 | $200 | |||
| Total Value of Features | $3,655 | $5,355 | $5,830 | $2,755 | $2,755 |
| Value of Feature Adjustments | $900 | $2,600 | $3,075 | $0 | $0 |
| Value of Feature Adjustments | -837 | -2,418 | -2,864 | 0 | 0 |
Specifications Comparison: Audi A6 / S6 vs. BMW 3-Series
| Model Year | 2008 | 2012 |
| Model | A6 / S6 | 3-Series |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 111.9 in | 110.6 in |
| Length | 193.5 in | 182.5 in |
| Width | 73.1 in | 71.3 in |
| Height | 57.5 in | 56.3 in |
| Curb Weight | 4,013 lb. | 3,407 lb. |
| Fuel Capacity | 21.1 gal. | 15.8 gal. |
| Row 1 Headroom | 38.7 in | 40.3 in |
| Row 1 Shoulder Room | 57.1 in | 55.1 in |
| Row 1 Legroom | 41.3 in | 42.0 in |
| Row 2 Headroom | 37.8 in | 37.7 in |
| Row 2 Shoulder Room | 55.9 in | 55.1 in |
| Row 2 Legroom | 36.9 in | 35.1 in |
| Cargo Volume | 15.9 ft3 | 13.0 ft3 |
Option Package Details
Audi A6 / S6 A6 3.2
| Premium Package | ||
| Feature | Value | Requested? |
| Bose, 330W, 13 speakers (with subwoofer) | 350 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Heated front seats | 200 | Yes |
| Sunroof | 900 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | Yes |
| Memory system, driver seat | 200 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Surround sound | 250 | No |
| Storage compartment under front seat(s) | 50 | No |
| Total Requested | 2150 | 77% |
| Total Not Requested | 650 | 23% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Tilt/telescoping steering wheel, power | 100 | No |
| Universal garage door opener | 100 | Yes |
| Steering-linked headlights | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Proximity key | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 1650 | 94% |
| Total Not Requested | 100 | 6% |
| S Line Package | ||
| Feature | Value | Requested? |
| Upgraded leather upholstery | 0 | No |
| Leather upholstery, extended coverage | 0 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Front sport buckets | 100 | Yes |
| Special interior trim | 0 | No |
| Steering-wheel-mounted transmission controls | 100 | Yes |
| Upholstered door panels, leather | 250 | No |
| Total Requested | 250 | 50% |
| Total Not Requested | 250 | 50% |
Option Package Details
Audi A6 / S6 A6 4.2
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Proximity key | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 1400 | 100% |
| Total Not Requested | 0 | 0% |
| S Line Package | ||
| Feature | Value | Requested? |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Front sport buckets | 100 | Yes |
| Special interior trim | 0 | No |
| Steering-wheel-mounted transmission controls | 100 | Yes |
| Total Requested | 250 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Audi A6 / S6 S6
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Proximity key | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 1400 | 100% |
| Total Not Requested | 0 | 0% |
| Warm Weather Package | ||
| Feature | Value | Requested? |
| Sunshades, second row | 125 | Yes |
| Sunshade, rear, power | 225 | Yes |
| Solar panel | 300 | No |
| Total Requested | 350 | 54% |
| Total Not Requested | 300 | 46% |
Option Package Details
BMW 3-Series 328i
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | Yes |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Premium Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Proximity key | 250 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power tilt adjuster, passenger seat | 50 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 100 | Yes |
| Power tilt adjuster, driver seat | 50 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 100 | Yes |
| Total Requested | 3700 | 97% |
| Total Not Requested | 100 | 3% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Folding second row seats | 300 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Second-row 3-section 3-person split bench | 150 | No |
| Total Requested | 850 | 85% |
| Total Not Requested | 150 | 15% |
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | Yes |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| Door sill trim plates | 100 | Yes |
| 225/45YR18 tires | 400 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | No |
| Manual thigh support adjuster, passenger seat | 50 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Head-up display (HUD) | 350 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| Total Requested | 700 | 64% |
| Total Not Requested | 390 | 36% |
Option Package Details
BMW 3-Series 335i
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Folding second row seats | 300 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Second-row 3-section 3-person split bench | 150 | No |
| Total Requested | 850 | 85% |
| Total Not Requested | 150 | 15% |
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | Yes |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| Door sill trim plates | 100 | Yes |
| 225/45YR18 tires | 400 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | No |
| Manual thigh support adjuster, passenger seat | 50 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Head-up display (HUD) | 350 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| Total Requested | 700 | 64% |
| Total Not Requested | 390 | 36% |
| Premium Package | ||
| Feature | Value | Requested? |
| Proximity key | 250 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Total Requested | 1450 | 94% |
| Total Not Requested | 100 | 6% |
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