| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Audi A6 / S6 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Audi A6 / S6 Invoice Comparison
Lowest Total Price: $55,460 BMW 3-Series 328d | ||
| Difference: $11,435 | ||
Lowest Total Invoice: $52,825 BMW 3-Series 328d | ||
| Difference: $9,458 | ||
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| Model Year | 2018 | 2014 |
| Model | 3-Series | A6 / S6 |
| Trim | 328d | A6 3.0 TDI |
| Body | 4dr Sedan | 4dr Sedan |
| Base Price | $41,750 | $57,500 |
| Base Invoice | $40,110 | $53,477 |
| Convenience Tier | 1,750 | |
| Obstacle detection, rear | 750 | |
| Luxury Design | 0 | |
| Driving Assistance Package | 500 | |
| Premium Tier | 2,900 | |
| Sunshade, rear, power | 575 | 500 |
| Metallic paint (extra cost) | 550 | 500 |
| Leather seating surfaces | 1,450 | |
| Aluminum trim | 0 | 0 |
| Heated second row seats | 350 | |
| Heated steering wheel | 190 | |
| Blind spot warning system | 500 | |
| Adaptive cruise control, all-speed | 1,200 | |
| AWD | 2,000 | |
| Cold Weather Package | 500 | |
| Driver Assistance Package | 2,800 | |
| LED headlights | 1,400 | |
| Prestige Package | 2,800 | |
| Convenience Tier | 1,610 | |
| Obstacle detection, rear | 690 | |
| Luxury Design | 0 | |
| Driving Assistance Package | 460 | |
| Premium Tier | 2,670 | |
| Sunshade, rear, power | 530 | 467 |
| Metallic paint (extra cost) | 505 | 467 |
| Leather seating surfaces | 1,335 | |
| Aluminum trim | 0 | 0 |
| Heated second row seats | 320 | |
| Heated steering wheel | 175 | |
| Blind spot warning system | 460 | |
| Adaptive cruise control, all-speed | 1,105 | |
| AWD | 1,860 | |
| Cold Weather Package | 467 | |
| Driver Assistance Package | 2,604 | |
| LED headlights | 1,302 | |
| Prestige Package | 2,604 | |
| Options (change) | 12,715 | 8,500 |
| Options (change) | 11,720 | 7,911 |
| Destination | 995 | 895 |
| Total Price | $55,460 | $66,895 |
| Total Invoice | $52,825 | $62,283 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Audi A6 / S6 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Audi A6 / S6
| Lowest Adjusted Price and Invoice: BMW 3-Series 328d | ||
| TrueDelta Adjusted Price Difference: $10,685 | ||
| TrueDelta Adjusted Invoice Difference: $8,760 | ||
| Model Year | 2018 | 2014 |
| Model | 3-Series | A6 / S6 |
| Trim | 328d | A6 3.0 TDI |
| Body | 4dr Sedan | 4dr Sedan |
| Engine | 180hp I4 D | 240hp V6 D |
| Transmission | T8 | T8 |
| Drivetrain | AWD | AWD |
| EPA Fuel Economy (city/highway) | 30/40 MPG | 24/38 MPG |
| Audio (watts, speakers) | 205, 9 | 630, 14 |
| Tire (rear if not all the same) | 225/50-17 | 245/45-18 |
| Total Price | $55,460 | $66,895 |
| Adjustments for Features | 0 | -750 |
| Feature-Adjusted Total Price | $55,460 | $66,145 |
| Total Invoice | $52,825 | $62,283 |
| Adjustments for Features | 0 | -698 |
| Feature-Adjusted Total Invoice | $52,825 | $61,585 |
Features Comparison: BMW 3-Series vs. Audi A6 / S6
| Model Year | 2018 | 2014 |
| Model | 3-Series | A6 / S6 |
| Trim | 328d | A6 3.0 TDI |
| Body | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 |
| AWD | $1700 | $1700 |
| Accessories | ||
| Hands-free trunk or liftgate | $100 | |
| Remote app | $25 | |
| Remote window/roof operation | $15 | |
| Tilt/telescoping steering wheel, manual | $250 | |
| Tilt/telescoping steering wheel, power | $350 | |
| Brakes, Airbags, and Other Safety | ||
| Active or whiplash-reducing head restraints, front seats | $0 | |
| Around view cameras | $500 | |
| Collision preparation system, rear | $100 | |
| Hill descent control | $250 | |
| Lane departure prevention | $150 | |
| Pedestrian detection | $50 | |
| Radar- or camera-based collision preparation system | $0 | |
| Rearview camera | $200 | |
| Rollover sensor | $50 | |
| Temporary spare tire | $150 | |
| Tires, run-flat | $150 | |
| Wide-view front camera | $150 | |
| Wide-view rear camera | $0 | |
| Cargo Management | ||
| Air-conditioned storage compartment | $50 | |
| Cargo net | $40 | |
| Rear seat pass-through | $100 | |
| Climate Control | ||
| Rear air vents with automatic controls | $250 | |
| Rear air vents with manual controls | $150 | |
| Rear dual-zone climate control | $125 | |
| Exterior | ||
| Body kit | $0 | |
| Infotainment | ||
| 4G LTE connectivity | $0 | |
| App support | $0 | |
| iPod integration | $100 | |
| Navigation map updates, three years | $0 | |
| S Voice support | $0 | |
| Satellite radio | $200 | |
| Satellite radio - one year subscription | $250 | |
| Siri Eyes Free support | $0 | |
| Surround sound | $250 | |
| Telematics service, such as OnStar | $200 | |
| USB port | $25 | |
| Voice control for external devices | $0 | |
| Wi-Fi hotspot | $50 | |
| Instruments, Lights, and Mirrors | ||
| Auto-dimming passenger-side mirror | $75 | |
| Cornering lights | $50 | |
| Fog light, rear | $100 | |
| Fog lights | $125 | |
| Head-up display (HUD) | $350 | |
| Steering-linked headlights | $150 | |
| Seats and Interior Trim | ||
| Cooled or ventilated front seats | $300 | |
| Door sill trim plates | $100 | |
| Illuminated door sill trim plates | $200 | |
| Manual thigh support length adjuster, driver seat | $50 | |
| Manual thigh support length adjuster, passenger seat | $50 | |
| Power seatback bolsters, driver seat | $100 | |
| Power seatback bolsters, passenger seat | $100 | |
| Transmission | ||
| Steering-wheel-mounted transmission controls | $100 | |
| Total Value of Features | $5,690 | $6,440 |
| Value of Feature Adjustments | $0 | $750 |
| Value of Feature Adjustments | 0 | -698 |
Specifications Comparison: BMW 3-Series vs. Audi A6 / S6
| Model Year | 2018 | 2014 |
| Model | 3-Series | A6 / S6 |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.6 in | 114.7 in |
| Length | 182.5 in | 193.9 in |
| Width | 71.3 in | 73.8 in |
| Height | 56.3 in | 57.8 in |
| Curb Weight | 3,695 lb. | 4,178 lb. |
| Fuel Capacity | 15.8 gal. | 19.8 gal. |
| Row 1 Headroom | 40.3 in | 37.2 in |
| Row 1 Shoulder Room | 55.1 in | 57.5 in |
| Row 1 Legroom | 42.0 in | 41.3 in |
| Row 2 Headroom | 37.7 in | 37.8 in |
| Row 2 Shoulder Room | 55.1 in | 56.3 in |
| Row 2 Legroom | 35.1 in | 37.4 in |
| Cargo Volume | 13.0 ft3 | 14.1 ft3 |
Option Package Details
BMW 3-Series 328d
| Convenience Tier | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Hands-free trunk or liftgate | 100 | No |
| Total Requested | 1450 | 81% |
| Total Not Requested | 350 | 19% |
| Luxury Design | ||
| Feature | Value | Requested? |
| Additional chrome trim | 0 | No |
| Bright-finished exhaust tip(s) | 25 | Yes |
| Chrome interior accents (optional) | 0 | No |
| Total Requested | 25 | 100% |
| Total Not Requested | 0 | 0% |
| Driving Assistance Package | ||
| Feature | Value | Requested? |
| Lane departure warning | 200 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | No |
| Total Requested | 600 | 92% |
| Total Not Requested | 50 | 8% |
| Premium Tier | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Head-up display (HUD) | 350 | No |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | Yes |
| In-vehicle Internet | 150 | Yes |
| Handwriting recognition | 200 | Yes |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| 4G LTE connectivity | 0 | No |
| Navigation map updates, three years | 0 | No |
| Navigation system | 600 | Yes |
| Traffic + travel information | 25 | Yes |
| Remote app | 25 | No |
| Total Requested | 1290 | 77% |
| Total Not Requested | 375 | 23% |
Option Package Details
Audi A6 / S6 A6 3.0 TDI
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Lane departure prevention system | 150 | No |
| Around view cameras | 300 | No |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision alert | 200 | Yes |
| Wide-view front camera | 150 | No |
| Wide-view rear camera | 0 | No |
| Total Requested | 1300 | 68% |
| Total Not Requested | 600 | 32% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | No |
| Bose, 630W, 14 speakers (with subwoofer) | 350 | No |
| Interior lights, additional | 0 | No |
| Cornering lights | 50 | No |
| Sport front fascia (optional) | 0 | No |
| Rear dual-zone climate control | 125 | No |
| Sport rear fascia, e.g. diffuser (optional) | 0 | No |
| Illuminated door sill trim plates | 100 | No |
| Tilt/telescoping steering wheel, power | 100 | No |
| Steering-linked headlights | 150 | No |
| Body kit | 0 | No |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | Yes |
| Blind spot warning system | 200 | Yes |
| Collision preparation system, rear | 100 | No |
| Total Requested | 250 | 14% |
| Total Not Requested | 1525 | 86% |
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