| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Audi A8 / S8 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Audi A8 / S8 Invoice Comparison
Lowest Total Price: $50,270 BMW 3-Series 328i | ||||
| Difference: $42,705 | ||||
Lowest Total Invoice: $46,380 BMW 3-Series 328i | ||||
| Difference: $40,152 | ||||
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| Model Year | 2012 | 2012 | 2015 | 2015 |
| Model | 3-Series | 3-Series | A8 / S8 | A8 / S8 |
| Trim | 328i | 335i | A8 4.0T | S8 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $34,900 | $42,400 | $86,400 | $114,900 |
| Base Invoice | $32,290 | $39,190 | $80,352 | $106,858 |
| Sunshade, rear, power | 575 | 575 | ||
| Sport Line | 2,500 | 1,700 | ||
| Parking Package | 1,550 | 1,550 | ||
| Premium Package | 3,600 | 1,900 | 3,950 | |
| Technology Package | 2,550 | 2,550 | ||
| Steering-linked headlights | 900 | |||
| Satellite radio - one year subscription | 350 | 350 | ||
| Steering-wheel-mounted transmission controls | 500 | 500 | ||
| Heated front seats | 500 | 500 | ||
| Adaptive dampers - electrical | 900 | 900 | ||
| Metallic paint (extra cost) | 550 | 550 | ||
| Warm Weather Package | 1,700 | |||
| Wood trim | 0 | |||
| Sunshade, rear, power | 525 | 525 | ||
| Sport Line | 2,275 | 1,545 | ||
| Parking Package | 1,410 | 1,410 | ||
| Premium Package | 3,275 | 1,730 | 3,673 | |
| Technology Package | 2,320 | 2,320 | ||
| Steering-linked headlights | 820 | |||
| Satellite radio - one year subscription | 320 | 320 | ||
| Steering-wheel-mounted transmission controls | 475 | 475 | ||
| Heated front seats | 455 | 455 | ||
| Adaptive dampers - electrical | 820 | 820 | ||
| Metallic paint (extra cost) | 500 | 500 | ||
| Warm Weather Package | 1,582 | |||
| Wood trim | 0 | |||
| Options (change) | 14,475 | 11,075 | 5,650 | 0 |
| Options (change) | 13,195 | 10,100 | 5,255 | 0 |
| Destination | 895 | 895 | 925 | 925 |
| Total Price | $50,270 | $54,370 | $92,975 | $115,825 |
| Total Invoice | $46,380 | $50,185 | $86,532 | $107,783 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Audi A8 / S8 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Audi A8 / S8
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | ||||
| TrueDelta Adjusted Price Difference: $34,065 | ||||
| TrueDelta Adjusted Invoice Difference: $32,111 | ||||
| Model Year | 2012 | 2012 | 2015 | 2015 |
| Model | 3-Series | 3-Series | A8 / S8 | A8 / S8 |
| Trim | 328i | 335i | A8 4.0T | S8 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 240hp I4 | 300hp I6 | 435hp V8 | 520hp V8 |
| Transmission | M6 | M6 | T8 | T8 |
| Drivetrain | RWD | RWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | 14/20 MPG | 14/20 MPG | 14/21 MPG | 14/21 MPG |
| Audio (watts, speakers) | ?, 9 | ?, 9 | 630, 14 | 630, 14 |
| Tire (rear if not all the same) | 225/45-18 | 225/45-18 | 255/45-19 | 265/35-21 |
| Total Price | $50,270 | $54,370 | $92,975 | $115,825 |
| Adjustments for Features | 0 | 0 | -8,640 | -11,390 |
| Feature-Adjusted Total Price | $50,270 | $54,370 | $84,335 | $104,435 |
| Cost Above Minimum | $0 | $4,100 | $0 | $20,100 |
| Total Invoice | $46,380 | $50,185 | $86,532 | $107,783 |
| Adjustments for Features | 0 | 0 | -8,041 | -10,599 |
| Feature-Adjusted Total Invoice | $46,380 | $50,185 | $78,491 | $97,184 |
| Cost Above Minimum | $0 | $3,805 | $0 | $18,693 |
Features Comparison: BMW 3-Series vs. Audi A8 / S8
| Model Year | 2012 | 2012 | 2015 | 2015 |
| Model | 3-Series | 3-Series | A8 / S8 | A8 / S8 |
| Trim | 328i | 335i | A8 4.0T | S8 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed manual | $150 | $150 | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 | ||
| RWD | $0 | $0 | ||
| AWD | $1700 | $1700 | ||
| Accessories | ||||
| Active noise reduction | $0 | $0 | ||
| Power door closers | $300 | $300 | ||
| Power trunk closer | $350 | $350 | ||
| Sunshades, second row | $125 | $125 | ||
| Sunshades, second row, power | $225 | $225 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | ||
| Tilt/telescoping steering wheel, power | $350 | $350 | ||
| Brakes, Airbags, and Other Safety | ||||
| Blind spot warning system | $200 | $200 | ||
| Brake- or yaw-sensor-initiated collision preparation system | $0 | $0 | ||
| Collision preparation system, rear | $100 | $100 | ||
| Full-size spare tire | $225 | $225 | ||
| Rear side airbags | $300 | $300 | ||
| Rollover sensor | $50 | $50 | ||
| Tires, run-flat | $150 | $150 | ||
| Wide-view rear camera | $0 | $0 | ||
| Cargo Management | ||||
| Cargo net | $40 | $40 | ||
| Climate Control | ||||
| Rear air vents with automatic controls | $250 | $250 | ||
| Rear air vents with manual controls | $150 | $150 | ||
| Rear dual-zone climate control | $125 | $125 | ||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | $150 | |
| Dual-mode exhaust, switchable | $500 | |||
| Regenerative braking | $0 | $0 | ||
| Exterior | ||||
| Body kit | $0 | |||
| Bright-finished exhaust tip(s) | $25 | $25 | ||
| Laminated front side windows | $200 | |||
| Laminated rear side windows | $100 | |||
| Infotainment | ||||
| Bluetooth audio streaming | $25 | $25 | ||
| DVD-compatible player | $0 | $0 | ||
| Handwriting recognition | $200 | $200 | ||
| Satellite radio | $200 | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | ||
| SD Card slot | $25 | $25 | ||
| Surround sound | $250 | $250 | ||
| Traffic + travel information | $25 | $25 | ||
| Traffic information | $25 | $25 | ||
| Voice control for external devices | $0 | $0 | ||
| Instruments, Lights, and Mirrors | ||||
| Analog clock | $25 | $25 | ||
| Auto-dimming headlights | $200 | |||
| Cornering lights | $50 | $50 | ||
| Fog light, rear | $100 | $100 | ||
| Fog lights | $125 | $125 | ||
| Headlight washers | $50 | $50 | ||
| Interior ambient lighting | $150 | $150 | ||
| Interior ambient lighting, configurable | $150 | $150 | ||
| LED headlights | $1000 | $1000 | ||
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Cooled or ventilated front seats | $300 | $300 | ||
| Leather door panel trim | $250 | |||
| Manual thigh support length adjuster, driver seat | $50 | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | $50 | ||
| Massage, driver seat | $100 | $100 | ||
| Massage, passenger seat | $100 | $100 | ||
| Memory system, passenger seat | $150 | $150 | ||
| Power headrest height adjuster, driver seat | $50 | $50 | ||
| Power headrest height adjuster, passenger seat | $50 | $50 | ||
| Power seat belt height adjusters, front row | $25 | $25 | ||
| Power thigh bolsters, driver seat | $100 | $100 | ||
| Power thigh bolsters, passenger seat | $100 | $100 | ||
| Power thigh support length adjuster, driver seat | $100 | $100 | ||
| Power thigh support length adjuster, passenger seat | $100 | $100 | ||
| Power upper seatback recliner, driver seat | $100 | $100 | ||
| Power upper seatback recliner, passenger seat | $100 | $100 | ||
| Synthetic suede headliner | $650 | |||
| Upholstered instrument panel | $300 | $300 | ||
| Wood trim | $300 | $300 | ||
| Suspension, Wheels, and Tires | ||||
| Active steering | $1000 | |||
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | ||
| Sport suspension (upgrade) | $0 | $0 | ||
| Total Value of Features | $2,125 | $2,125 | $10,765 | $13,515 |
| Value of Feature Adjustments | $0 | $0 | $8,640 | $11,390 |
| Value of Feature Adjustments | 0 | 0 | -8,041 | -10,599 |
Specifications Comparison: BMW 3-Series vs. Audi A8 / S8
| Model Year | 2012 | 2015 |
| Model | 3-Series | A8 / S8 |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.6 in | 117.8 in |
| Length | 182.5 in | 202.2 in |
| Width | 71.3 in | 76.7 in |
| Height | 56.3 in | 57.5 in |
| Curb Weight | 3,759 lb. | 4,707 lb. |
| Fuel Capacity | 15.8 gal. | 21.7 gal. |
| Row 1 Headroom | 40.3 in | 37.2 in |
| Row 1 Shoulder Room | 55.1 in | 59.1 in |
| Row 1 Legroom | 42.0 in | 41.4 in |
| Row 2 Headroom | 37.7 in | 38.1 in |
| Row 2 Shoulder Room | 55.1 in | 57.8 in |
| Row 2 Legroom | 35.1 in | 38.7 in |
| Cargo Volume | 13.0 ft3 | 14.2 ft3 |
Option Package Details
BMW 3-Series 328i
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | No |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| Door sill trim plates | 100 | Yes |
| 225/45YR18 tires | 400 | No |
| Manual thigh support adjuster, passenger seat | 50 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Parking Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Around view cameras | 500 | Yes |
| Wide-view front camera | 150 | Yes |
| Total Requested | 1050 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Proximity key | 250 | Yes |
| Hands-free trunk or liftgate | 100 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Leather seating surfaces | 900 | Yes |
| Power tilt adjuster, driver seat | 50 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 100 | Yes |
| Power tilt adjuster, passenger seat | 50 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 100 | Yes |
| Total Requested | 3800 | 100% |
| Total Not Requested | 0 | 0% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Head-up display (HUD) | 350 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | Yes |
| Total Requested | 1090 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
BMW 3-Series 335i
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | No |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| Door sill trim plates | 100 | Yes |
| 225/45YR18 tires | 400 | No |
| Manual thigh support adjuster, passenger seat | 50 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Parking Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Around view cameras | 500 | Yes |
| Wide-view front camera | 150 | Yes |
| Total Requested | 1050 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Proximity key | 250 | Yes |
| Hands-free trunk or liftgate | 100 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Leather seating surfaces | 900 | Yes |
| Total Requested | 1550 | 100% |
| Total Not Requested | 0 | 0% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Head-up display (HUD) | 350 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | Yes |
| Total Requested | 1090 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Audi A8 / S8 A8 4.0T
| Premium Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | No |
| Power thigh bolsters, driver seat | 100 | No |
| Power seatback bolsters, driver seat | 100 | Yes |
| Power thigh bolsters, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Massage, driver seat | 100 | No |
| Massage, passenger seat | 100 | No |
| Head-up display (HUD) | 350 | Yes |
| Blind spot warning system | 200 | No |
| Around view cameras | 300 | Yes |
| Wide-view front camera | 150 | Yes |
| Collision preparation system, rear | 100 | No |
| Wide-view rear camera | 0 | No |
| Total Requested | 1000 | 50% |
| Total Not Requested | 1000 | 50% |
| Warm Weather Package | ||
| Feature | Value | Requested? |
| Rear air vents with automatic controls | 150 | No |
| Sunshades, second row, power | 225 | No |
| Rear dual-zone climate control | 125 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 500 | 100% |
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