BMW 3-Series BMW 3-Series 2013 Ford Focus Ford Focus 2012

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BMW 3-Series vs. Ford Focus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Focus Invoice Comparison

Lowest Total Price: $26,045

Ford Focus SEL   
Difference: $16,680

Lowest Total Invoice: $24,039

Ford Focus SEL   
Difference: $15,426

Calculate Payments

  Down Payment Interest Rate Term
Model Year201320132013201320122012
Model3-Series3-Series3-Series3-SeriesFocusFocus
Trim320i328i335iActiveHybrid 3SELTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $32,550 $36,850 $43,150 $49,650 $20,105 $21,805
Base Invoice $30,125 $34,080 $39,880 $45,860 $18,766 $20,313
Premium Package 3,200 3,100 2,200 2,200 1,395 1,295
Navigation system 2,150 2,150 2,150 2,150 795 795
Driver Assistance Package 950          
Metallic paint (extra cost) 550 550 550 550    
Leather seating surfaces 1,450          
Cold Weather Package 950          
Obstacle detection, rear   750 750 750    
Heated front seats   500 500 500    
Rearview camera   400 400 400    
Semi-automated parking system   500 500 500    
DUPL Voice texting capability       0    
Winter Package         470 470
Parking Technology Package         695 695
MyFord Touch and Sony Package         995  
Sunroof         795 795
Premium Package 2,910 2,820 2,000 2,000 1,214 1,127
Navigation system 1,955 1,955 1,955 1,955 692 692
Driver Assistance Package 865          
Metallic paint (extra cost) 500 500 500 500    
Leather seating surfaces 1,320          
Cold Weather Package 865          
Obstacle detection, rear   685 685 685    
Heated front seats   455 455 455    
Rearview camera   365 365 365    
Semi-automated parking system   455 455 455    
DUPL Voice texting capability       0    
Winter Package         409 409
Parking Technology Package         605 605
MyFord Touch and Sony Package         866  
Sunroof         692 692
Options (change) 9,250 7,950 7,050 7,050 5,145 4,050
Options (change) 8,415 7,235 6,415 6,415 4,478 3,525
Destination 925 925 925 925 795 795
Total Price $42,725 $45,725 $51,125 $57,625 $26,045 $26,650
Total Invoice $39,465 $42,240 $47,220 $53,200 $24,039 $24,633

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Focus

Lowest Adjusted Price and Invoice: Ford Focus SEL
TrueDelta Adjusted Price Difference: $15,740
TrueDelta Adjusted Invoice Difference: $14,557
Model Year201320132013201320122012
Model3-Series3-Series3-Series3-SeriesFocusFocus
Trim320i328i335iActiveHybrid 3SELTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine180hp I4240hp I4300hp I6335hp I6 H160hp I4160hp I4
TransmissionM6M6T8T8S6M5
DrivetrainRWDRWDRWDRWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 9?, 9?, 9?, 9355, 10355, 10
Tire (rear if not all the same)225/50-17225/50-17225/45-18225/45-18215/50-17215/50-17
Total Price$42,725$45,725$51,125$57,625$26,045$26,650
Adjustments for Features-1,590-2,140-3,940-4,015-6500
Feature-Adjusted Total Price$41,135$43,585$47,185$53,610$25,395$26,650
Cost Above Minimum$0$2,450$6,050$12,475$0$1,255
Total Invoice$39,465$42,240$47,220$53,200$24,039$24,633
Adjustments for Features-1,469-1,977-3,639-3,707-6000
Feature-Adjusted Total Invoice$37,996$40,263$43,581$49,493$23,439$24,633
Cost Above Minimum$0$2,267$5,585$11,497$0$1,194

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Features Comparison: BMW 3-Series vs. Ford Focus

Model Year201320132013201320122012
Model3-Series3-Series3-Series3-SeriesFocusFocus
Trim320i328i335iActiveHybrid 3SELTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manual$150$150    
8-speed manually-shiftable automatic  $1300$1300  
6-speed automated manual    $1100 
5-speed manual     $0
RWD$0$0$0$0  
FWD    $0$0
Accessories 
Hands-free trunk or liftgate $100$100$100  
Heated steering wheel$100     
Proximity key     $250
Remote app$25$25$25$25  
Remote window/roof operation$15$15$15$15  
Semi-automated parking system $500$500$500$500$500
Brakes, Airbags, and Other Safety 
911 assist    $25$25
Active or whiplash-reducing head restraints, front seats$0$0$0$0  
Knee airbag, driver$75$75$75$75  
Knee airbag, passenger$75$75$75$75  
Safety key    $5$5
Temporary spare tire    $150$150
Tires, run-flat$150$150$150$150  
Torque vectoring, brake-based    $100$100
Vehicle health reports    $0$0
Cargo Management 
Air-conditioned storage compartment$50$50$50$50  
Overhead sunglass holder    $25$25
Climate Control 
Automatic air recirculation$100$100$100$100  
Heated windshield washer nozzles$15$15$15$15  
Rear air vents with manual controls$150$150$150$150  
Residual heat$50$50$50$50  
Engine / Motor 
Automatic start / stop$150$150$150$150  
Regenerative braking$0$0$0   
Exterior 
Bright-finished exhaust tip(s)$25$25$25$25  
Rear spoiler     $200
Infotainment 
DUPL Voice texting capability   $50  
DVD-compatible player$0$0$0$0  
Media drive$15$15$15$15  
Navigation, turn-by-turn    $25$25
Satellite radio    $200$200
Satellite radio - one year subscription$250$250$250$250  
SD Card slot    $25$25
Telematics service, such as OnStar$200$200$200$200  
Traffic + travel information    $25$25
Traffic information$25$25$25$25  
Wi-Fi hotspot capability    $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75$75$75  
Auto-dimming passenger-side mirror$75$75$75$75  
Headlight washers$50     
Large energy flow and fuel economy display   $25  
Mirror tilt-down in reverse$25$25$25$25  
Power-folding mirrors$50$50$50$50  
Spotter mirror(s)    $50$50
Steering-linked headlights  $150$150  
Xenon HID headlights  $500$500  
Seats and Interior Trim 
All-weather floor mats    $75$75
Heated second row seats$200     
Manual lumbar adjuster, driver seat    $50$50
Memory system, driver seat$200$200$200$200  
Power 4-way lumbar adjuster, driver seat$150$150$150$150  
Power 4-way lumbar adjuster, passenger seat$150$150$150$150  
Power fore-aft adjuster, passenger seat$100$100$100$100  
Power height adjuster, passenger seat$100$100$100$100  
Power recliner, passenger seat$100$100$100$100  
Power tilt adjuster, driver seat$100$100$100$100  
Power tilt adjuster, passenger seat$100$100$100$100  
Wood trim $300$300$300  
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200$200$200$200  
Touring suspension (upgrade)     $0
Total Value of Features$3,295$3,845$5,645$5,720$2,355$1,705
Value of Feature Adjustments$1,590$2,140$3,940$4,015$650$0
Value of Feature Adjustments-1,469-1,977-3,639-3,707-6000

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Specifications Comparison: BMW 3-Series vs. Ford Focus

Model Year20132012
Model3-SeriesFocus
Body4dr Sedan4dr Sedan
Wheelbase110.6 in104.3 in
Length182.5 in178.5 in
Width71.3 in71.8 in
Height56.3 in57.7 in
Curb Weight3,361 lb.2,908 lb.
Fuel Capacity15.8 gal.12.4 gal.
Row 1 Headroom40.3 in38.3 in
Row 1 Shoulder Room55.1 in55.6 in
Row 1 Hip Room0.0 in53.9 in
Row 1 Legroom42.0 in41.9 in
Row 2 Headroom37.7 in38.0 in
Row 2 Shoulder Room55.1 in53.7 in
Row 2 Hip Room0.0 in52.7 in
Row 2 Legroom35.1 in33.2 in
Cargo Volume13.0 ft313.2 ft3

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Option Package Details
BMW 3-Series 320i

Premium Package
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Satellite radio - one year subscription250No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat50No
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat50No
Total Requested140052%
Total Not Requested130048%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Folding second row seats300Yes
Heated steering wheel100No
Headlight washers50No
Second-row 3-section 3-person split bench150No
Total Requested50050%
Total Not Requested50050%

Option Package Details
BMW 3-Series 328i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Satellite radio - one year subscription250No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested180073%
Total Not Requested65027%

Option Package Details
BMW 3-Series 335i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Satellite radio - one year subscription250No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested90058%
Total Not Requested65042%

Option Package Details
BMW 3-Series ActiveHybrid 3

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Satellite radio - one year subscription250No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested90058%
Total Not Requested65042%

Option Package Details
Ford Focus SEL

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Obstacle detection, rear250Yes
215/50HR17 tires400No
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Total Requested175081%
Total Not Requested40019%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150Yes
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested850100%
Total Not Requested00%
MyFord Touch and Sony Package
FeatureValueRequested?
Satellite radio200Yes
HD radio50Yes
Sony, 355W, 10 speakers (with subwoofer)350No
A/V input jacks25No
SD Card slot25No
Wi-Fi hotspot capability0No
Total Requested25038%
Total Not Requested40062%

Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Obstacle detection, rear250Yes
215/50HR17 tires400No
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Total Requested175081%
Total Not Requested40019%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150Yes
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested850100%
Total Not Requested00%

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