The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,300 Kia Optima SX | ||
Difference: $33,070 | ||
Lowest Total Invoice: $32,975 Kia Optima SX | ||
Difference: $30,150 | ||
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Model Year | 2009 | 2013 |
Model | 3-Series | Optima |
Trim | M3 | SX |
Body | 4dr Sedan | 4dr Sedan |
Base Price | $54,850 | $26,800 |
Base Invoice | $50,640 | $25,040 |
245/35ZR19 | 1,200 | |
Premium Package | 2,000 | 2,950 |
Technology Package | 3,250 | |
Satellite radio - one year subscription | 595 | |
Sunroof | 1,050 | |
Leather door panel trim | 1,100 | |
Wood trim | 0 | |
Rear spoiler | 0 | |
Heated front seats | 500 | |
HD radio | 350 | |
Folding second row seats | 475 | |
Metallic paint (extra cost) | 475 | |
iPod integration | 400 | |
Navigation system | 1,400 | |
Limited Package | 3,350 | |
245/35ZR19 | 1,090 | |
Premium Package | 1,820 | 2,635 |
Technology Package | 2,960 | |
Satellite radio - one year subscription | 540 | |
Sunroof | 955 | |
Leather door panel trim | 1,000 | |
Wood trim | 0 | |
Rear spoiler | 0 | |
Heated front seats | 455 | |
HD radio | 315 | |
Folding second row seats | 430 | |
Metallic paint (extra cost) | 430 | |
iPod integration | 365 | |
Navigation system | 1,250 | |
Limited Package | 3,250 | |
Options (change) | 11,395 | 7,700 |
Options (change) | 10,360 | 7,135 |
Destination | 825 | 800 |
Gas Tax | 1,300 | 0 |
Total Price | $68,370 | $35,300 |
Total Invoice | $63,125 | $32,975 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $33,185 | ||
TrueDelta Adjusted Invoice Difference: $30,257 | ||
Model Year | 2009 | 2013 |
Model | 3-Series | Optima |
Trim | M3 | SX |
Body | 4dr Sedan | 4dr Sedan |
Engine | 414hp V8 | 274hp I4 |
Transmission | M6 | T6 |
Drivetrain | RWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG |
Audio (watts, speakers) | ?, 10 | 550, 12 |
Tire (rear if not all the same) | 245/35-19 | 225/45-18 |
Total Price | $68,370 | $35,300 |
Adjustments for Features | 0 | -115 |
Feature-Adjusted Total Price | $68,370 | $35,185 |
Total Invoice | $63,125 | $32,975 |
Adjustments for Features | 0 | -107 |
Feature-Adjusted Total Invoice | $63,125 | $32,868 |
Model Year | 2009 | 2013 |
Model | 3-Series | Optima |
Trim | M3 | SX |
Body | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manual | $150 | |
6-speed manually-shiftable automatic | $1100 | |
RWD | $0 | |
FWD | $0 | |
Accessories | ||
Remote window/roof operation | $15 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Rearview camera | $200 | |
Vehicle health reports | $0 | |
Cargo Management | ||
Cargo mat | $40 | |
Overhead sunglass holder | $25 | |
Rear seat pass-through | $100 | |
Ski sack | $50 | |
Climate Control | ||
Automatic air recirculation | $100 | |
Heated windshield washer nozzles | $15 | |
Rain-sensing wipers | $175 | |
Rear air vents | $100 | |
Rear air vents with manual controls | $150 | |
Residual heat | $50 | |
Variable intermittent wipers | $75 | |
Drivetrain | ||
Limited-slip rear differential | $300 | |
Exterior | ||
Body kit | $0 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Infotainment | ||
App support | $0 | |
Bluetooth audio streaming | $25 | |
iPod integration | $100 | |
Media drive | $15 | |
Satellite radio | $200 | |
Satellite radio - one year subscription | $250 | |
Telematics service, such as OnStar | $200 | |
USB port | $25 | |
Instruments, Lights, and Mirrors | ||
Auto-dimming driver-side mirror | $75 | |
Auto-dimming passenger-side mirror | $75 | |
Mirror tilt-down in reverse | $25 | |
Speaker lights | $100 | |
Steering-linked headlights | $150 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Heated second row seats | $200 | |
Illuminated door sill trim plates | $200 | |
Leather-wrapped steering wheel | $150 | |
Manual thigh support length adjuster, driver seat | $50 | |
Manual thigh support length adjuster, passenger seat | $50 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power seatback bolsters, driver seat | $100 | |
Power seatback bolsters, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Wood/leather-wrapped steering wheel | $150 | |
Suspension, Wheels, and Tires | ||
Adaptive dampers - electrical | $500 | |
Chrome-plated alloy wheels | $850 | |
Electronic systems calibration selector | $200 | |
Polished alloy wheels | $350 | |
Sport suspension (upgrade) | $0 | |
Ultra-sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $4,935 | $5,050 |
Value of Feature Adjustments | $0 | $115 |
Value of Feature Adjustments | 0 | -107 |
Model Year | 2009 | 2013 |
Model | 3-Series | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 108.7 in | 110.0 in |
Length | 178.2 in | 190.7 in |
Width | 71.5 in | 72.1 in |
Height | 55.9 in | 57.3 in |
Curb Weight | 3,341 lb. | 3,224 lb. |
Fuel Capacity | 15.9 gal. | 18.5 gal. |
Row 1 Headroom | 38.5 in | 40.0 in |
Row 1 Shoulder Room | 55.4 in | 57.2 in |
Row 1 Hip Room | 0.0 in | 54.7 in |
Row 1 Legroom | 41.5 in | 45.5 in |
Row 2 Headroom | 37.5 in | 37.6 in |
Row 2 Shoulder Room | 55.1 in | 55.7 in |
Row 2 Hip Room | 0.0 in | 54.5 in |
Row 2 Legroom | 34.6 in | 34.7 in |
Cargo Volume | 12.0 ft3 | 15.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 450 | Yes |
Universal garage door opener | 100 | Yes |
Telematics service, such as OnStar | 200 | No |
Bluetooth cell phone link | 100 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Compass | 0 | Yes |
Aluminum trim | 100 | No |
Power-folding mirrors | 50 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Total Requested | 700 | 61% |
Total Not Requested | 450 | 39% |
Technology Package | ||
Feature | Value | Requested? |
Adaptive shocks - electrical | 500 | No |
Navigation system | 600 | Yes |
Proximity key | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Media drive, large | 15 | No |
Electronic systems calibration selector | 200 | No |
Total Requested | 975 | 58% |
Total Not Requested | 715 | 42% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Total Requested | 725 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
App support | 0 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
Total Requested | 725 | 24% |
Total Not Requested | 2305 | 76% |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | -450 | No |
Wood trim | 300 | Yes |
Leather seating surfaces | 450 | Yes |
Wood/leather-wrapped steering wheel | 0 | No |
Additional chrome trim | 0 | No |
First-aid kit | 15 | No |
Upholstered door panels, leather | 250 | Yes |
Chrome-plated alloy wheels | 500 | No |
Painted brake calipers (optional) | 0 | No |
Total Requested | 1000 | 94% |
Total Not Requested | 65 | 6% |