Ford Focus Ford Focus 2012 BMW 3-Series BMW 3-Series 2014

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Ford Focus vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $26,045

Ford Focus SEL   
Difference: $16,880

Lowest Total Invoice: $24,039

Ford Focus SEL   
Difference: $15,611

Calculate Payments

  Down Payment Interest Rate Term
Model Year2012201220142014201420142014
ModelFocusFocus3-Series3-Series3-Series3-Series3-Series
TrimSELTitanium320i328i328d335iActiveHybrid 3
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $20,105 $21,805 $32,750 $37,300 $38,600 $43,400 $49,900
Base Invoice $18,766 $20,313 $30,310 $34,495 $35,690 $40,110 $46,090
Premium Package 1,395 1,295 3,200 3,100 3,100 2,200 2,200
Winter Package 470 470          
Parking Technology Package 695 695          
MyFord Touch and Sony Package 995            
Navigation system 795 795 2,150 2,150 2,150 2,150 2,150
Sunroof 795 795          
Driver Assistance Package     950 950 950 950 950
Metallic paint (extra cost)     550 550 550 550 550
Leather seating surfaces     1,450        
Cold Weather Package     950        
Heated front seats       500 500 500 500
Semi-automated parking system       500 500 500 500
Premium Package 1,214 1,127 2,910 2,820 2,820 2,000 2,000
Winter Package 409 409          
Parking Technology Package 605 605          
MyFord Touch and Sony Package 866            
Navigation system 692 692 1,955 1,955 1,955 1,955 1,955
Sunroof 692 692          
Driver Assistance Package     865 865 865 865 865
Metallic paint (extra cost)     500 500 500 500 500
Leather seating surfaces     1,320        
Cold Weather Package     865        
Heated front seats       455 455 455 455
Semi-automated parking system       455 455 455 455
Options (change) 5,145 4,050 9,250 7,750 7,750 6,850 6,850
Options (change) 4,478 3,525 8,415 7,050 7,050 6,230 6,230
Destination 795 795 925 925 925 925 925
Total Price $26,045 $26,650 $42,925 $45,975 $47,275 $51,175 $57,675
Total Invoice $24,039 $24,633 $39,650 $42,470 $43,665 $47,265 $53,245

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Ford Focus vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Ford Focus SEL
TrueDelta Adjusted Price Difference: $15,290
TrueDelta Adjusted Invoice Difference: $14,142
Model Year2012201220142014201420142014
ModelFocusFocus3-Series3-Series3-Series3-Series3-Series
TrimSELTitanium320i328i328d335iActiveHybrid 3
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine160hp I4160hp I4180hp I4240hp I4180hp I4 D300hp I6335hp I6 H
TransmissionS6M5M6M6T8M6T8
DrivetrainFWDFWDRWDRWDRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)355, 10355, 10205, 9205, 9205, 9205, 9205, 9
Tire (rear if not all the same)215/50-17215/50-17225/50-17225/50-17225/50-17225/45-18225/45-18
Total Price$26,045$26,650$42,925$45,975$47,275$51,175$57,675
Adjustments for Features-6500-2,240-2,490-3,940-3,440-4,615
Feature-Adjusted Total Price$25,395$26,650$40,685$43,485$43,335$47,735$53,060
Cost Above Minimum$0$1,255$0$2,800$2,650$7,050$12,375
Total Invoice$24,039$24,633$39,650$42,470$43,665$47,265$53,245
Adjustments for Features-6000-2,069-2,300-3,639-3,177-4,261
Feature-Adjusted Total Invoice$23,439$24,633$37,581$40,170$40,026$44,088$48,984
Cost Above Minimum$0$1,194$0$2,589$2,445$6,507$11,403

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Features Comparison: Ford Focus vs. BMW 3-Series

Model Year2012201220142014201420142014
ModelFocusFocus3-Series3-Series3-Series3-Series3-Series
TrimSELTitanium320i328i328d335iActiveHybrid 3
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automated manual$1100      
5-speed manual $0     
6-speed manual  $150$150 $150 
8-speed manually-shiftable automatic    $1300 $1300
FWD$0$0     
RWD  $0$0$0$0$0
Accessories 
Hands-free trunk or liftgate   $100$100$100$100
Heated steering wheel  $100    
Proximity key $250$250$250$250$250$250
Remote app  $25$25$25$25$25
Remote window/roof operation  $15$15$15$15$15
Semi-automated parking system$500$500 $500$500$500$500
Brakes, Airbags, and Other Safety 
911 assist$25$25     
Active or whiplash-reducing head restraints, front seats  $0$0$0$0$0
Knee airbag, driver  $75$75$75$75$75
Knee airbag, passenger  $75$75$75$75$75
Safety key$5$5     
Temporary spare tire$150$150     
Tires, run-flat  $150$150$150$150$150
Torque vectoring, brake-based$100$100     
Vehicle health reports$0$0     
Cargo Management 
Air-conditioned storage compartment  $50$50$50$50$50
Overhead sunglass holder$25$25     
Climate Control 
Automatic air recirculation  $100$100$100$100$100
Heated windshield washer nozzles  $15$15$15$15$15
Rear air vents with manual controls  $150$150$150$150$150
Residual heat  $50$50$50$50$50
Engine / Motor 
Automatic start / stop  $150$150$150$150$150
Regenerative braking  $0$0$0$0 
Exterior 
Bright-finished exhaust tip(s)  $25$25$25$25$25
Rear spoiler $200     
Infotainment 
App support  $0$0$0$0$0
DVD-compatible player  $0$0$0$0$0
Handwriting recognition  $200$200$200$200$200
In-vehicle Internet  $150$150$150$150$150
Media drive  $15$15$15$15$15
Navigation, turn-by-turn$25$25     
S Voice support  $0$0$0$0$0
Satellite radio$200$200     
Satellite radio - one year subscription  $250$250$250$250$250
SD Card slot$25$25     
Siri Eyes Free support  $0$0$0$0$0
Telematics service, such as OnStar  $200$200$200$200$200
Text dictation  $50$50$50$50$50
Wi-Fi hotspot capability$0$0     
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75$75$75$75$75
Auto-dimming passenger-side mirror  $75$75$75$75$75
Headlight washers  $50    
Large energy flow and fuel economy display      $25
Mirror tilt-down in reverse  $25$25$25$25$25
Power-folding mirrors  $50$50$50$50$50
Spotter mirror(s)$50$50     
Steering-linked headlights     $150$150
Xenon HID headlights     $500$500
Seats and Interior Trim 
All-weather floor mats$75$75     
Heated second row seats  $200    
Manual lumbar adjuster, driver seat$50$50     
Memory system, driver seat  $200$200$200$200$200
Power 4-way lumbar adjuster, driver seat  $150$150$150$150$150
Power 4-way lumbar adjuster, passenger seat  $150$150$150$150$150
Power fore-aft adjuster, passenger seat  $100$100$100$100$100
Power height adjuster, passenger seat  $100$100$100$100$100
Power recliner, passenger seat  $100$100$100$100$100
Power tilt adjuster, driver seat  $100$100$100$100$100
Power tilt adjuster, passenger seat  $100$100$100$100$100
Wood trim    $300$300$300
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200$200$200$200$200
Touring suspension (upgrade) $0     
Total Value of Features$2,330$1,680$3,920$4,170$5,620$5,120$6,295
Value of Feature Adjustments$650$0$2,240$2,490$3,940$3,440$4,615
Value of Feature Adjustments-6000-2,069-2,300-3,639-3,177-4,261

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Specifications Comparison: Ford Focus vs. BMW 3-Series

Model Year20122014
ModelFocus3-Series
Body4dr Sedan4dr Sedan
Wheelbase104.3 in110.6 in
Length178.5 in182.5 in
Width71.8 in71.3 in
Height57.7 in56.3 in
Curb Weight2,908 lb.3,411 lb.
Fuel Capacity12.4 gal.15.8 gal.
Row 1 Headroom38.3 in40.3 in
Row 1 Shoulder Room55.6 in55.1 in
Row 1 Hip Room53.9 in0.0 in
Row 1 Legroom41.9 in42.0 in
Row 2 Headroom38.0 in37.7 in
Row 2 Shoulder Room53.7 in55.1 in
Row 2 Hip Room52.7 in0.0 in
Row 2 Legroom33.2 in35.1 in
Cargo Volume13.2 ft313.0 ft3

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Option Package Details
Ford Focus SEL

Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Obstacle detection, rear250Yes
215/50HR17 tires400No
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Total Requested175081%
Total Not Requested40019%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150Yes
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested850100%
Total Not Requested00%
MyFord Touch and Sony Package
FeatureValueRequested?
Satellite radio200Yes
HD radio50Yes
Sony, 355W, 10 speakers (with subwoofer)350No
Wi-Fi hotspot capability0No
A/V input jacks25No
SD Card slot25No
Total Requested25038%
Total Not Requested40062%

Option Package Details
Ford Focus Titanium

Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Obstacle detection, rear250Yes
215/50HR17 tires400No
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Total Requested175081%
Total Not Requested40019%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150Yes
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested850100%
Total Not Requested00%

Option Package Details
BMW 3-Series 320i

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25Yes
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested72564%
Total Not Requested41536%
Premium Package
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Proximity key250Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Satellite radio - one year subscription250No
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat50No
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat50No
Power fore-aft adjuster, driver seat100Yes
Total Requested165056%
Total Not Requested130044%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Folding second row seats300Yes
Heated steering wheel100No
Headlight washers50No
Second-row 3-section 3-person split bench150No
Total Requested50050%
Total Not Requested50050%

Option Package Details
BMW 3-Series 328i

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25Yes
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested72564%
Total Not Requested41536%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Proximity key250Yes
Satellite radio - one year subscription250No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested205076%
Total Not Requested65024%

Option Package Details
BMW 3-Series 328d

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25Yes
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested72564%
Total Not Requested41536%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested205076%
Total Not Requested65024%

Option Package Details
BMW 3-Series 335i

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25Yes
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested72564%
Total Not Requested41536%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Satellite radio - one year subscription250No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW 3-Series ActiveHybrid 3

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25Yes
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested72564%
Total Not Requested41536%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Proximity key250Yes
Satellite radio - one year subscription250No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested115064%
Total Not Requested65036%

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