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Ford Fusion vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Fusion vs. Kia Optima Invoice Comparison

Lowest Total Price: $28,855

Ford Fusion SEL   
Difference: $745

Lowest Total Invoice: $26,298

Ford Fusion SEL   
Difference: $1,237

Calculate Payments

  Down Payment Interest Rate Term
Model Year20092011
ModelFusionOptima
TrimSELEX Turbo
Body4dr Sedan4dr Sedan
Base Price $22,310 $24,700
Base Invoice $20,464 $23,080
3.0L V6 1,445  
Navigation system 1,895  
Leather seating surfaces 1,190  
Moon and Tune Package 795  
Stability control 495  
Technology Package   2,000
Premium Package   2,150
3.0L V6 1,301  
Navigation system 1,649  
Leather seating surfaces 1,036  
Moon and Tune Package 692  
Stability control 431  
Technology Package   1,785
Premium Package   1,920
Options (change) 5,820 4,150
Options (change) 5,109 3,705
Destination 725 750
Total Price $28,855 $29,600
Total Invoice $26,298 $27,535

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Ford Fusion dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Ford Fusion vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX Turbo
TrueDelta Adjusted Price Difference: $1,155
TrueDelta Adjusted Invoice Difference: $530
Model Year20092011
ModelFusionOptima
TrimSELEX Turbo
Body4dr Sedan4dr Sedan
Engine221hp V6274hp I4
TransmissionA6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)18/26 MPG22/34 MPG
Audio (watts, speakers)?, 8550, 12
Tire (rear if not all the same)225/50-17215/55-17
Total Price$28,855$29,600
Adjustments for Features0-1,900
Feature-Adjusted Total Price$28,855$27,700
Total Invoice$26,298$27,535
Adjustments for Features0-1,767
Feature-Adjusted Total Invoice$26,298$25,768

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Features Comparison: Ford Fusion vs. Kia Optima

Model Year20092011
ModelFusionOptima
TrimSELEX Turbo
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automatic$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Heated steering wheel $100
Keyless entry keypad$50 
Proximity key $250
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
911 assist$25 
Active or whiplash-reducing head restraints, front seats $0
Brake assist $50
Rearview camera $200
Vehicle health reports$0 
Cargo Management 
Air-conditioned storage compartment $50
Climate Control 
Dual-zone climate control $125
Interior air filter $0
Rear air vents $100
Exterior 
Bodyside moldings$75 
Panoramic sunroof $1200
Sunroof$900 
Infotainment 
Bluetooth audio streaming $25
CD changer, in-dash$325 
CD player $125
SMS text-to-speech reader$25 
Traffic information $25
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Analog clock$25 
Interior ambient lighting$150 
Speaker lights $100
Turn signals on or near mirrors $25
Seats and Interior Trim 
Cooled or ventilated front seats $300
Folding passenger seat$150 
Heated second row seats $200
Manual lumbar adjuster, driver seat$50 
Memory system, driver seat $200
Power fore-aft adjuster, passenger seat $100
Power lumbar adjuster, driver seat $100
Power recliner, driver seat $100
Power recliner, passenger seat $100
Suspension, Wheels, and Tires 
Alloy wheels $350
Machined alloy wheels$350 
Total Value of Features$3,125$5,025
Value of Feature Adjustments$0$1,900
Value of Feature Adjustments0-1,767

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See a complete comparison of Ford Fusion vs. Kia Optima features.

Specifications Comparison: Ford Fusion vs. Kia Optima

Model Year20092011
ModelFusionOptima
Body4dr Sedan4dr Sedan
Wheelbase107.4 in110.0 in
Length190.2 in190.7 in
Width72.2 in72.1 in
Height57.2 in57.3 in
Curb Weight3,280 lb.3,385 lb.
Fuel Capacity17.5 gal.18.5 gal.
Row 1 Headroom38.7 in40.0 in
Row 1 Shoulder Room57.4 in57.2 in
Row 1 Hip Room54.0 in54.7 in
Row 1 Legroom42.3 in45.5 in
Row 2 Headroom37.8 in37.6 in
Row 2 Shoulder Room56.5 in55.7 in
Row 2 Hip Room53.6 in54.5 in
Row 2 Legroom37.0 in34.7 in
Cargo Volume15.8 ft315.4 ft3

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See a complete comparison of Ford Fusion vs. Kia Optima specs.

Option Package Details
Ford Fusion SEL

Moon and Tune Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 8 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Kia Optima EX Turbo

Technology Package
FeatureValueRequested?
Navigation system600Yes
Rearview camera200No
Voice control for nav and audio100Yes
Traffic information25No
Bluetooth audio streaming25No
Infinity, 550W, 12 speakers (with subwoofer)350No
Total Requested70054%
Total Not Requested60046%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Memory system, driver seat200No
Panoramic sunroof1200No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Total Requested2008%
Total Not Requested220092%

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