Ford Taurus Ford Taurus 2012 Toyota RAV4 Toyota RAV4 2016

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Ford Taurus vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $33,621

Toyota RAV4 Limited   
Difference: $11,674

Lowest Total Invoice: $31,160

Toyota RAV4 Limited   
Difference: $10,209

Calculate Payments

  Down Payment Interest Rate Term
Model Year2012201620162016
ModelTaurusRAV4RAV4RAV4
TrimSHOSELimitedHybrid Limited
Body4dr Sedan4dr SUV4dr SUV4dr SUV
Base Price $38,155 $29,265 $31,510 $33,610
Base Invoice $35,025 $27,363 $29,461 $31,593
Navigation system 1,550      
Package 402A 3,100      
Adaptive cruise control 1,195      
All-weather floor mats 75 239 239 239
Remote start 425 499 499 499
Advanced Technology Package   3,030    
Cargo net   49 49 49
Door sill trim plates     199 199
Floor mats     225 225
Navigation system 1,349      
Package 402A 2,697      
Adaptive cruise control 1,040      
All-weather floor mats 65 135 135 135
Remote start 398 310 310 310
Advanced Technology Package   2,697    
Cargo net   35 35 35
Door sill trim plates     179 179
Floor mats     140 140
Options (change) 6,345 3,817 1,211 1,211
Options (change) 5,549 3,177 799 799
Destination 795 900 900 900
Total Price $45,295 $33,982 $33,621 $35,721
Total Invoice $41,369 $31,440 $31,160 $33,292

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $10,659
TrueDelta Adjusted Invoice Difference: $9,283
Model Year2012201620162016
ModelTaurusRAV4RAV4RAV4
TrimSHOSELimitedHybrid Limited
Body4dr Sedan4dr SUV4dr SUV4dr SUV
Engine365hp V6176hp I4176hp I4150hp I4 H
TransmissionT6T6T6CVT
DrivetrainAWDFWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12576, 11?, 6?, 6
Tire (rear if not all the same)255/45-19235/55-18235/55-18235/55-18
Total Price$45,295$33,982$33,621$35,721
Adjustments for Features-1,1050-90-1,640
Feature-Adjusted Total Price$44,190$33,982$33,531$34,081
Cost Above Minimum$0$451$0$550
Total Invoice$41,369$31,440$31,160$33,292
Adjustments for Features-1,0090-83-1,528
Feature-Adjusted Total Invoice$40,360$31,440$31,077$31,764
Cost Above Minimum$0$363$0$687

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Features Comparison: Ford Taurus vs. Toyota RAV4

Model Year2012201620162016
ModelTaurusRAV4RAV4RAV4
TrimSHOSELimitedHybrid Limited
Body4dr Sedan4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100 
CVT   $1000
AWD$1700  $1700
FWD $0$0 
Accessories 
Keyless entry keypad$50   
Power liftgate $350$350$350
Power-adjustable pedals$125   
Sunshade, rear, power$225   
Universal garage door opener$100 $100$100
Brakes, Airbags, and Other Safety 
911 assist$25   
Around view cameras $500  
Automatic braking, high-speed or partial $200$200$200
Automatic braking, low-speed $200$200$200
Knee airbag, driver $75$75$75
Lane departure prevention, steering-based $200$200$200
Lane departure warning $200$200$200
Obstacle detection, front $150$150$150
Pedestrian detection $50$50$50
Perimeter scan $25  
Rearview camera$200 $200$200
Safety key$5   
Seat cushion airbag, passenger $75$75$75
Trailer sway control  $25$25
Vehicle health reports$0   
Cargo Management 
Cargo cover $75$75$75
Cargo mat  $40$40
Cargo tray $40$40$40
Roof rails $250$250$250
Climate Control 
Rain-sensing wipers$175   
Rear air vents$100   
Rear wiper $175$175$175
Variable intermittent wipers $75$75$75
Exterior 
Bodyside cladding (gray/black) $250$250$250
Bright-finished exhaust tip(s)$25   
Deep-tinted rear windows $275$275$275
Wheel-lip moldings $75$75$75
Infotainment 
App support $0$0$0
Media drive$15   
Navigation, turn-by-turn$25   
Siri Eyes Free support $0$0$0
Surround sound$250$250  
Voice control for external devices$0   
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75   
Auto-dimming rearview mirror$150 $150$150
Fog lights $125$125$125
Interior ambient lighting$150   
Large energy flow and fuel economy display   $25
LED headlights, single projector or low beam only $750$750$750
Tachometer$75$75$75 
Turn signals on or near mirrors $25$25$25
Xenon HID headlights$500   
Seats and Interior Trim 
Cooled or ventilated front seats$300   
Heated second row seats$200   
Leather seating surfaces$900   
Manual recliner, second row seats $75$75$75
Memory system, driver seat$200 $200$200
Metal pedals$75   
Power lumbar adjuster, passenger seat$100   
Power recliner, passenger seat$100   
Synthetic leather seating surfaces $0$0$0
Synthetic suede inserts in leather seating surfaces$0   
Suspension, Wheels, and Tires 
Alloy wheels$350$350  
Chrome-coated alloy wheels  $600$600
Electronic systems calibration selector $200$200$200
Sport suspension (upgrade)$0$0  
Transmission 
Steering-wheel-mounted transmission controls$100$100  
Total Value of Features$7,395$6,290$6,380$7,930
Value of Feature Adjustments$1,105$0$90$1,640
Value of Feature Adjustments-1,0090-83-1,528

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Specifications Comparison: Ford Taurus vs. Toyota RAV4

Model Year20122016
ModelTaurusRAV4
Body4dr Sedan4dr SUV
Wheelbase112.9 in104.7 in
Length202.9 in183.5 in
Width76.2 in72.6 in
Height60.7 in65.9 in
Curb Weight4,016 lb.3,456 lb.
Fuel Capacity20.0 gal.15.9 gal.
Row 1 Headroom39.0 in39.8 in
Row 1 Shoulder Room57.9 in57.3 in
Row 1 Hip Room56.3 in54.3 in
Row 1 Legroom41.9 in42.6 in
Row 2 Headroom37.8 in38.9 in
Row 2 Shoulder Room56.9 in55.4 in
Row 2 Hip Room55.8 in48.9 in
Row 2 Legroom38.1 in37.2 in
Cargo Volume,
Minimum
20.1 ft338.4 ft3
Cargo Volume,
Maximum
20.173.4 ft3

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Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
HD radio50Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Package 402A
FeatureValueRequested?
Heated second row seats200No
Sunshade, rear, power225No
Heated front seats200Yes
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers25No
Power-adjustable pedals125No
Auto-dimming headlights200Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested185060%
Total Not Requested122540%

Option Package Details
Toyota RAV4 SE

All-weather floor mats
FeatureValueRequested?
All-weather floor mats75Yes
Cargo tray40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Around view cameras300No
Perimeter scan25No
Surround sound250Yes
JBL, 576W, 11 speakers (with subwoofer)350No
Obstacle detection, front150No
Obstacle detection, rear250Yes
Navigation system550Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
App support0No
Adaptive cruise control450Yes
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Lane departure prevention system, steering-based200No
Pedestrian detection50No
Auto-dimming headlights200Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200No
Forward collision warning200Yes
Total Requested197554%
Total Not Requested167546%

Option Package Details
Toyota RAV4 Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
All-weather floor mats
FeatureValueRequested?
All-weather floor mats75Yes
Cargo tray40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota RAV4 Hybrid Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
All-weather floor mats
FeatureValueRequested?
All-weather floor mats75Yes
Cargo tray40No
Total Requested7565%
Total Not Requested4035%

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