Jeep Wrangler Jeep Wrangler 2008 Toyota RAV4 Toyota RAV4 2018

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Jeep Wrangler vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $29,670

Jeep Wrangler Unlimited Sahara   
Difference: $1,237

Lowest Total Invoice: $27,111

Jeep Wrangler Unlimited Sahara   
Difference: $1,515

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820182018201820182018
ModelWranglerRAV4RAV4RAV4RAV4RAV4
TrimUnlimited SaharaXLEAdventureSELimitedPlatinum
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $26,195 $25,500 $29,250 $28,790 $30,905 $34,750
Base Invoice $23,969 $23,844 $27,376 $26,919 $28,897 $32,491
MyGig Infotainment System with nav 1,275          
Front side airbags 490          
Remote start 185 499 499 499 499 499
4-speed automatic 825          
3.73 axle ratio 0          
RWD 0          
Entune Audio with Navigation   525 525      
Power Extra Value Package   1,215 1,025 1,010    
Floor mats   224 224   224  
Running boards   549 549 549 549 549
AWD   1,400 700 1,400 1,400 1,400
Entune Premium JBL Audio with Integrated Navigation       1,310    
MyGig Infotainment System with nav 1,122          
Front side airbags 431          
Remote start 163 310 310 310 310 310
4-speed automatic 726          
3.73 axle ratio 0          
RWD 0          
Entune Audio with Navigation   500 467      
Power Extra Value Package   1,154 985 959    
Floor mats   139 139   139  
Running boards   375 375 375 375 375
AWD   1,309 654 1,309 1,309 1,309
Entune Premium JBL Audio with Integrated Navigation       1,165    
Options (change) 2,775 4,412 3,522 4,768 2,672 2,448
Options (change) 2,442 3,787 2,930 4,118 2,133 1,994
Destination 700 995 995 995 995 995
Total Price $29,670 $30,907 $33,767 $34,553 $34,572 $38,193
Total Invoice $27,111 $28,626 $31,301 $32,032 $32,025 $35,480

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Jeep Wrangler vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 XLE
TrueDelta Adjusted Price Difference: $5,573
TrueDelta Adjusted Invoice Difference: $4,792
Model Year200820182018201820182018
ModelWranglerRAV4RAV4RAV4RAV4RAV4
TrimUnlimited SaharaXLEAdventureSELimitedPlatinum
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Engine202hp V6176hp I4176hp I4176hp I4176hp I4176hp I4
TransmissionA4T6T6T6T6T6
DrivetrainRWDAWDAWDAWDAWDAWD
EPA Fuel Economy (city/highway)15/20 MPG22/28 MPG22/28 MPG22/28 MPG22/28 MPG22/28 MPG
Audio (watts, speakers)368, 7?, 6?, 6576, 11?, 6576, 11
Tire (rear if not all the same)255/70-18225/65-17235/55-18235/55-18235/55-18235/55-18
Total Price$29,670$30,907$33,767$34,553$34,572$38,193
Adjustments for Features0-6,810-7,000-8,845-9,310-10,145
Feature-Adjusted Total Price$29,670$24,097$26,767$25,708$25,262$28,048
Cost Above Minimum$0$0$2,670$1,611$1,165$3,951
Total Invoice$27,111$28,626$31,301$32,032$32,025$35,480
Adjustments for Features0-6,307-6,489-8,200-8,624-9,424
Feature-Adjusted Total Invoice$27,111$22,319$24,812$23,832$23,401$26,056
Cost Above Minimum$0$0$2,493$1,513$1,082$3,737

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Features Comparison: Jeep Wrangler vs. Toyota RAV4

Model Year200820182018201820182018
ModelWranglerRAV4RAV4RAV4RAV4RAV4
TrimUnlimited SaharaXLEAdventureSELimitedPlatinum
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
4-speed automatic$800     
6-speed manually-shiftable automatic $1100$1100$1100$1100$1100
RWD$0     
AWD $1700$1700$1700$1700$1700
Accessories 
AC power outlet  $100   
Adaptive cruise control $600$600$600$600$600
Cruise control$150     
Hands-free trunk or liftgate     $100
Heated steering wheel     $100
Power liftgate $350$350$350$350$350
Proximity key $250$250$250$250$250
Tilt steering wheel, manual$150     
Tilt/telescoping steering wheel, manual $250$250$250$250$250
Universal garage door opener   $100$100$100
Brakes, Airbags, and Other Safety 
Around view cameras     $500
Automatic braking, high-speed or partial $200$200$200$200$200
Automatic braking, low-speed $200$200$200$200$200
Blind spot warning system $200$200$200$200$200
Cross-traffic warning, rear $100$100$100$100$100
Forward collision warning $200$200$200$200$200
Full-size spare tire$225     
Knee airbag, driver $75$75$75$75$75
Lane departure prevention, steering-based $200$200$200$200$200
Lane departure warning $200$200$200$200$200
Obstacle detection, front    $150$150
Obstacle detection, rear    $250$250
Pedestrian detection $50$50$50$50$50
Perimeter scan     $25
Radar- or camera-based collision preparation system $0$0$0$0$0
Rearview camera $200$200$200$200 
Roll bar$200     
Rollover sensor $50$50$50$50$50
Seat cushion airbag, passenger $75$75$75$75$75
Side curtain airbags $350$350$350$350$350
Temporary spare tire $150$150$150$150$150
Trailer sway control $25  $25$25
Cargo Management 
Cargo cover $75$75$75$75$75
Cargo mat $40$40 $40 
Cargo tray  $40   
Overhead sunglass holder $25$25$25$25$25
Roof rails $250$250$250$250$250
Climate Control 
Automatic climate control, front $200$200$200$200$200
Dual-zone climate control $125$125$125$125$125
Interior air filter $0$0$0$0$0
Rear defrost $200$200$200$200$200
Rear wiper $175$175$175$175$175
Drivetrain 
Lockable center differential $150$150$150$150$150
Exterior 
Black exterior trim (optional)  $0   
Bodyside cladding (gray/black) $250$250$250$250$250
Externally-mounted spare$0     
Rear spoiler $200$200$200$200$200
Removable soft top$2000     
Running boards $350$350$350$350$350
Sport rocker panels (optional)  $0   
Sunroof $900$900$900$900$900
Tow hook(s), front$40     
Tow hook(s), rear$25     
Tubular side steps$350     
Wheel-lip moldings $75$75$75$75$75
Infotainment 
App support $0$0$0$0$0
Audio controls on steering wheel $125$125$125$125$125
Bluetooth audio streaming $25$25$25$25$25
Bluetooth cell phone link $100$100$100$100$100
HD radio $50$50$50$50$50
Media drive$15     
Off-road navigation system$0     
Satellite radio $200$200$200$200$200
Satellite radio - one year subscription$250     
Siri Eyes Free support $0$0$0$0$0
SMS text-to-speech reader $25$25$25$25$25
Surround sound   $250 $250
Traffic + travel information $25$25$25$25$25
Traffic information$25     
Voice control for nav and audio $100$100$100$100$100
Instruments, Lights, and Mirrors 
Auto-dimming headlights $200$200$200$200$200
Auto-dimming rearview mirror   $150$150$150
Automatic headlights $125$125$125$125$125
Heated mirrors $25$25$25$25$25
Illuminated visor mirror, driver $50$50$50$50$50
Illuminated visor mirror, passenger $50$50$50$50$50
LED headlights, single projector or low beam only   $750$750$750
Power mirrors $150$150$150$150$150
Turn signals on or near mirrors $25$25$25$25$25
Seats and Interior Trim 
All-weather floor mats  $75   
Center armrest(s), second row $50$50$50$50$50
Door sill trim plates   $100 $100
Heated front seats   $200$200$200
Manual height adjuster, driver seat$50$50$50   
Manual recliner, second row seats $75$75$75$75$75
Memory system, driver seat    $200$200
Power fore-aft adjuster, driver seat   $100$100$100
Power height adjuster, driver seat   $100$100$100
Power lumbar adjuster, driver seat   $100$100$100
Power recliner, driver seat   $100$100$100
Power tilt adjuster, driver seat   $100$100$100
Stain-resistant fabric$100     
Synthetic leather seating surfaces   $0$0$0
Suspension, Wheels, and Tires 
All-terrain tires$0     
Alloy wheels$350$350$350$350  
Chrome-coated alloy wheels    $600$600
Electronic systems calibration selector $200$200$200$200$200
Sport suspension (upgrade)   $0  
Wheels, dark finish  $0   
White-letter tires$0     
Transmission 
Steering-wheel-mounted transmission controls   $100  
Total Value of Features$4,730$11,540$11,730$13,575$14,040$14,875
Value of Feature Adjustments$0$6,810$7,000$8,845$9,310$10,145
Value of Feature Adjustments0-6,307-6,489-8,200-8,624-9,424

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Specifications Comparison: Jeep Wrangler vs. Toyota RAV4

Model Year20082018
ModelWranglerRAV4
Body4dr SUV4dr SUV
Wheelbase116.0 in104.7 in
Length184.4 in183.5 in
Width73.9 in72.6 in
Height72.3 in65.9 in
Curb Weight4,016 lb.3,570 lb.
Fuel Capacity21.6 gal.15.9 gal.
Row 1 Headroom41.3 in39.8 in
Row 1 Shoulder Room55.8 in57.3 in
Row 1 Hip Room55.6 in54.3 in
Row 1 Legroom41.0 in42.6 in
Row 2 Headroom40.3 in38.9 in
Row 2 Shoulder Room56.8 in55.4 in
Row 2 Hip Room56.7 in48.9 in
Row 2 Legroom37.2 in37.2 in
Cargo Volume,
Minimum
46.4 ft338.4 ft3
Cargo Volume,
Maximum
82.0 ft373.4 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

MyGig Infotainment System with nav
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Traffic information25Yes
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested65098%
Total Not Requested152%

Option Package Details
Toyota RAV4 XLE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75No
App support0No
Satellite radio200Yes
HD radio50No
Traffic + travel information25No
Siri Eyes Free support0No
Total Requested80084%
Total Not Requested15016%
Power Extra Value Package
FeatureValueRequested?
Power liftgate350No
Proximity key250No
Blind spot warning system200No
Cross-traffic warning, rear100No
Roof rails250No
Satellite radio200Yes
HD radio50No
Traffic + travel information25No
Siri Eyes Free support0No
Navigation app50Yes
Total Requested25017%
Total Not Requested122583%

Option Package Details
Toyota RAV4 Adventure

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75No
App support0No
Satellite radio200Yes
HD radio50No
Traffic + travel information25No
Siri Eyes Free support0No
Total Requested80084%
Total Not Requested15016%
Power Extra Value Package
FeatureValueRequested?
Power liftgate350No
Proximity key250No
Blind spot warning system200No
Cross-traffic warning, rear100No
Satellite radio200Yes
HD radio50No
Traffic + travel information25No
Siri Eyes Free support0No
Navigation app50Yes
Total Requested25020%
Total Not Requested97580%

Option Package Details
Toyota RAV4 SE

AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%
Entune Premium JBL Audio with Integrated Navigation
FeatureValueRequested?
Surround sound250No
JBL, 576W, 11 speakers (with subwoofer)350No
Navigation system550Yes
DVD-compatible player0Yes
Voice control for nav and audio75No
App support0No
Total Requested55045%
Total Not Requested67555%
Power Extra Value Package
FeatureValueRequested?
Universal garage door opener100No
Auto-dimming rearview mirror150No
Power liftgate350No
Proximity key250No
Blind spot warning system200No
Cross-traffic warning, rear100No
Total Requested00%
Total Not Requested1150100%

Option Package Details
Toyota RAV4 Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%

Option Package Details
Toyota RAV4 Platinum

AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%

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