The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $27,075 Ford EcoSport Titanium | ||||||
Difference: $3,275 | ||||||
Lowest Total Invoice: $26,413 Ford EcoSport Titanium | ||||||
Difference: $2,004 | ||||||
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Model Year | 2014 | 2014 | 2014 | 2014 | 2014 | 2018 |
Model | Optima | Optima | Optima | Optima | Optima | EcoSport |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Base Price | $23,950 | $31,995 | $25,500 | $27,500 | $35,300 | $25,740 |
Base Invoice | $22,429 | $29,670 | $23,877 | $25,763 | $32,963 | $25,096 |
Premium Package | 3,300 | 3,300 | ||||
Technology Package | 2,300 | 700 | 2,300 | |||
Panoramic sunroof | 1,500 | |||||
Premium Tech Package | 5,300 | |||||
Cold Weather Package | 340 | |||||
Premium Package | 3,059 | 3,059 | ||||
Technology Package | 2,129 | 650 | 2,129 | |||
Panoramic sunroof | 1,395 | |||||
Premium Tech Package | 4,919 | |||||
Cold Weather Package | 322 | |||||
Options (change) | 5,600 | 2,200 | 5,300 | 5,600 | 0 | 340 |
Options (change) | 5,188 | 2,045 | 4,919 | 5,188 | 0 | 322 |
Destination | 800 | 800 | 800 | 800 | 800 | 995 |
Total Price | $30,350 | $34,995 | $31,600 | $33,900 | $36,100 | $27,075 |
Total Invoice | $28,417 | $32,515 | $29,596 | $31,751 | $33,763 | $26,413 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford EcoSport dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Ford EcoSport Titanium | ||||||
TrueDelta Adjusted Price Difference: $3,420 | ||||||
TrueDelta Adjusted Invoice Difference: $2,145 | ||||||
Model Year | 2014 | 2014 | 2014 | 2014 | 2014 | 2018 |
Model | Optima | Optima | Optima | Optima | Optima | EcoSport |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Engine | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 | 123hp I3 |
Transmission | T6 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 | 675, 10 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 | 205/50-17 |
Total Price | $30,350 | $34,995 | $31,600 | $33,900 | $36,100 | $27,075 |
Adjustments for Features | 0 | -950 | -275 | -975 | -2,325 | -145 |
Feature-Adjusted Total Price | $30,350 | $34,045 | $31,325 | $32,925 | $33,775 | $26,930 |
Cost Above Minimum | $0 | $3,695 | $975 | $2,575 | $3,425 | $0 |
Total Invoice | $28,417 | $32,515 | $29,596 | $31,751 | $33,763 | $26,413 |
Adjustments for Features | 0 | -883 | -258 | -913 | -2,174 | -141 |
Feature-Adjusted Total Invoice | $28,417 | $31,632 | $29,338 | $30,838 | $31,589 | $26,272 |
Cost Above Minimum | $0 | $3,215 | $921 | $2,421 | $3,172 | $0 |
Model Year | 2014 | 2014 | 2014 | 2014 | 2014 | 2018 |
Model | Optima | Optima | Optima | Optima | Optima | EcoSport |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
AC power outlet | $100 | |||||
Heated steering wheel | $100 | $100 | $100 | $100 | ||
Remote app | $25 | |||||
Remote climate control | $25 | |||||
Remote start via app | $75 | |||||
Universal garage door opener | $100 | $100 | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |
Knee airbag, driver | $75 | |||||
Knee airbag, passenger | $75 | |||||
Rollover sensor | $50 | |||||
Safety key | $5 | |||||
Torque vectoring, brake-based | $100 | |||||
Cargo Management | ||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
Cargo cover | $75 | |||||
Cargo shelf, height-adjustable | $100 | |||||
Rear seat pass-through | $100 | |||||
Roof rails | $250 | |||||
Trailering equipment (4 wire) | $125 | |||||
Climate Control | ||||||
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | |
Rain-sensing wipers | $175 | |||||
Rear air vents | $100 | $100 | $100 | $100 | $100 | |
Rear wiper | $175 | |||||
Variable intermittent wipers | $75 | $75 | $75 | $75 | $75 | |
Wiper de-icer | $25 | |||||
Engine / Motor | ||||||
Automatic start / stop | $150 | $150 | ||||
Exterior | ||||||
Active grille shutters | $0 | |||||
Body kit | $0 | $0 | $0 | $0 | ||
Bodyside cladding (gray/black) | $250 | |||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | |||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | |||
Sunroof | $900 | |||||
Tow hook(s), front | $40 | |||||
Tow hook(s), rear | $25 | |||||
Infotainment | ||||||
4G LTE connectivity | $0 | |||||
Android Auto support | $100 | |||||
Apple CarPlay support | $100 | |||||
Aux input | $50 | $50 | $50 | $50 | $50 | |
CD player | $125 | $125 | $125 | $125 | $125 | |
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | |
Surround sound | $250 | $250 | $250 | $250 | $250 | |
Traffic + travel information | $25 | |||||
Traffic information | $25 | $25 | $25 | $25 | $25 | |
Wi-Fi hotspot | $50 | |||||
Instruments, Lights, and Mirrors | ||||||
Detailed driving style feedback | $100 | |||||
Interior ambient lighting | $150 | $150 | $150 | $150 | $150 | |
Interior ambient lighting, configurable | $150 | |||||
Large energy flow and fuel economy display | $25 | |||||
Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | $100 | $100 | |
Xenon HID headlights | $500 | $500 | $500 | |||
Seats and Interior Trim | ||||||
All-weather floor mats | $75 | |||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | $300 | |
Floor mats | $75 | |||||
Floor mats, second row (optional) | $0 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | ||
Leather door panel trim | $250 | |||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
Manual height adjuster, passenger seat | $50 | |||||
Manual lumbar adjuster, driver seat | $50 | |||||
Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | |
Metal pedals | $75 | $75 | $75 | |||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Wood trim | $300 | |||||
Wood/leather-wrapped steering wheel | $150 | |||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | |||||
Electronic systems calibration selector | $200 | $200 | ||||
Sport suspension (upgrade) | $0 | $0 | $0 | |||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |||
Total Value of Features | $5,825 | $6,775 | $6,100 | $6,800 | $8,150 | $5,970 |
Value of Feature Adjustments | $0 | $950 | $275 | $975 | $2,325 | $145 |
Value of Feature Adjustments | 0 | -883 | -258 | -913 | -2,174 | -141 |
Model Year | 2014 | 2018 |
Model | Optima | EcoSport |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.0 in | 99.2 in |
Length | 190.7 in | 161.3 in |
Width | 72.1 in | 69.5 in |
Height | 57.9 in | 64.8 in |
Curb Weight | 3,238 lb. | 3,061 lb. |
Fuel Capacity | 18.5 gal. | 13.6 gal. |
Row 1 Headroom | 40.0 in | 39.8 in |
Row 1 Shoulder Room | 57.3 in | 53.3 in |
Row 1 Hip Room | 54.7 in | 51.6 in |
Row 1 Legroom | 45.5 in | 40.9 in |
Row 2 Headroom | 37.6 in | 37.5 in |
Row 2 Shoulder Room | 55.7 in | 51.3 in |
Row 2 Hip Room | 54.5 in | 50.9 in |
Row 2 Legroom | 34.7 in | 36.7 in |
Cargo Volume, Minimum | 15.4 ft3 | 20.9 ft3 |
Cargo Volume, Maximum | 15.4 | 50.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Panoramic sunroof | 1200 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
App support | 0 | Yes |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 625 | 19% |
Total Not Requested | 2750 | 81% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1275 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 550 | 100% |
Total Not Requested | 0 | 0% |
Premium Tech Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
App support | 0 | Yes |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 1800 | 40% |
Total Not Requested | 2750 | 60% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
App support | 0 | Yes |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 525 | 16% |
Total Not Requested | 2750 | 84% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1275 | 100% |
Total Not Requested | 0 | 0% |
Cold Weather Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
All-weather floor mats | 75 | No |
Wiper de-icer | 25 | No |
Total Requested | 100 | 50% |
Total Not Requested | 100 | 50% |