Kia Optima Kia Optima 2017 Ford Focus Ford Focus 2017

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Kia Optima vs. Ford Focus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Focus Invoice Comparison

Lowest Total Price: $26,040

Ford Focus Titanium   
Difference: $5,146

Lowest Total Invoice: $24,899

Ford Focus Titanium   
Difference: $3,820

Calculate Payments

  Down Payment Interest Rate Term
Model Year20172017201720172017
ModelOptimaOptimaOptimaOptimaFocus
TrimHybrid EXPlug-in Hybrid EXSXSX LimitedTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $30,990 $35,210 $26,855 $36,090 $23,575
Base Invoice $28,752 $32,743 $25,023 $33,481 $22,514
Technology Package     4,800   795
SX Base Package     3,085    
Remote start     425 425  
Navigation system         795
Technology Package     4,380   755
SX Base Package     2,842    
Remote start     353 353  
Navigation system         755
Options (change) 0 0 8,310 425 1,590
Options (change) 0 0 7,575 353 1,510
Destination 895 895 895 895 875
Gas Tax 0 -4,919 0 0 0
Total Price $31,885 $31,186 $36,060 $37,410 $26,040
Total Invoice $29,647 $28,719 $33,493 $34,729 $24,899

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Ford Focus

Lowest Adjusted Price and Invoice: Ford Focus Titanium
TrueDelta Adjusted Price Difference: $4,810
TrueDelta Adjusted Invoice Difference: $3,799
Model Year20172017201720172017
ModelOptimaOptimaOptimaOptimaFocus
TrimHybrid EXPlug-in Hybrid EXSXSX LimitedTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine154hp I4 H154hp I4 PiH245hp I4245hp I4160hp I4
TransmissionT6T6T6T6S6
DrivetrainFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 10630, 10630, 10630, 10355, 10
Tire (rear if not all the same)215/55-17215/55-17235/45-18235/45-18215/50-17
Total Price$31,885$31,186$36,060$37,410$26,040
Adjustments for Features-500-6,815-7,690-1,605
Feature-Adjusted Total Price$31,835$31,186$29,245$29,720$24,435
Cost Above Minimum$2,590$1,941$0$475$0
Total Invoice$29,647$28,719$33,493$34,729$24,899
Adjustments for Features-460-6,330-7,139-1,535
Feature-Adjusted Total Invoice$29,601$28,719$27,163$27,590$23,364
Cost Above Minimum$2,438$1,556$0$427$0

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Features Comparison: Kia Optima vs. Ford Focus

Model Year20172017201720172017
ModelOptimaOptimaOptimaOptimaFocus
TrimHybrid EXPlug-in Hybrid EXSXSX LimitedTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100$1100 
6-speed automated manual    $1100
FWD$0$0$0$0$0
Accessories 
Adaptive cruise control, all-speed  $850$850 
Cruise control$150$150  $150
Keyless entry keypad    $50
Proximity trunk or liftgate opener$125$125$125$125 
Remote start  $150$150$150
Sunshades, second row  $125$125 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0$0$0 
Around view cameras   $500 
Automatic braking, high-speed or partial  $200$200 
Automatic braking, low-speed  $200$200 
Blind spot warning system  $200$200$200
Cross-traffic warning, rear  $100$100$100
Forward collision warning  $200$200 
Lane departure warning  $200$200$200
Obstacle detection, rear  $250$250$250
Rearview camera$200$200$200 $200
Rollover sensor$50$50$50$50 
Safety key    $5
Temporary spare tire  $150$150$150
Torque vectoring, brake-based    $100
Cargo Management 
Cargo mat  $40$40 
Climate Control 
Rear air vents$100$100$100$100 
Engine / Motor 
10 kWh battery pack $0   
3.3 kW onboard charger $0   
Automatic start / stop$150$150   
Exterior 
Active grille shutters$0$0  $0
Body kit$0$0   
Bright-finished exhaust tip(s)  $25$25 
Laminated front side windows$200$200$200$200 
Painted brake calipers (optional)  $0$0 
Panoramic sunroof  $1200$1200 
Rear spoiler  $200$200$200
Sunroof    $900
Infotainment 
CD player    $125
MP3-compatible player    $50
Surround sound$250$250$250$250 
Traffic + travel information    $25
Traffic information$25$25$25$25 
Wireless charging station   $75 
Instruments, Lights, and Mirrors 
Approach detection  $25$25 
Auto-dimming headlights  $200$200$200
Auto-dimming rearview mirror $150$150$150 
Compass    $0
Detailed driving style feedback$100$100   
Fog lights    $125
Interior ambient lighting  $150$150 
Interior ambient lighting, configurable    $150
Large energy flow and fuel economy display$25$25   
LED headlights  $1000$1000 
Power-folding mirrors$50$50$50$50 
Spotter mirror(s)    $50
Steering-linked headlights  $150$150 
Seats and Interior Trim 
Cooled or ventilated front seats  $300$300 
Door sill trim plates $100$100$100 
Folding second row seats$300 $300$300$300
Heated second row seats  $200$200 
Manual height adjuster, passenger seat$50$50   
Memory system, driver seat$200$200$200$200 
Metal pedals  $75$75 
Power 4-way lumbar adjuster, driver seat$150$150$150$150 
Power fore-aft adjuster, passenger seat  $100$100 
Power height adjuster, passenger seat  $100$100 
Power lumbar adjuster, driver seat    $100
Power lumbar adjuster, passenger seat  $100$100 
Power recliner, passenger seat  $100$100 
Power tilt adjuster, driver seat$100$100$100$100 
Power tilt adjuster, passenger seat  $100$100 
Suspension, Wheels, and Tires 
Alloy wheels$350$350  $350
Chrome-plated alloy wheels   $850 
Electronic systems calibration selector  $200$200 
Machined alloy wheels  $350  
Performance steering system (optional)  $0$0 
Sport suspension (upgrade)  $0$0 
Transmission 
Steering-wheel-mounted transmission controls  $100$100 
Total Value of Features$3,675$3,625$10,440$11,315$5,230
Value of Feature Adjustments$50$0$6,815$7,690$1,605
Value of Feature Adjustments-460-6,330-7,139-1,535

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Specifications Comparison: Kia Optima vs. Ford Focus

Model Year20172017
ModelOptimaFocus
Body4dr Sedan4dr Sedan
Wheelbase110.4 in104.3 in
Length191.1 in178.5 in
Width73.2 in71.8 in
Height57.7 in57.7 in
Curb Weight3,220 lb.2,961 lb.
Fuel Capacity18.5 gal.12.4 gal.
Row 1 Headroom39.8 in38.3 in
Row 1 Shoulder Room58.1 in55.6 in
Row 1 Hip Room56.0 in53.9 in
Row 1 Legroom45.5 in41.9 in
Row 2 Headroom37.8 in38.0 in
Row 2 Shoulder Room56.4 in53.7 in
Row 2 Hip Room56.0 in52.7 in
Row 2 Legroom35.6 in33.2 in
Cargo Volume15.9 ft313.2 ft3

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Option Package Details
Kia Optima SX

Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Heated second row seats200No
Surround sound250No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200No
Interior ambient lighting150Yes
Rear reading lights0No
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested110021%
Total Not Requested405079%
SX Base Package
FeatureValueRequested?
Auto-dimming rearview mirror150No
Steering-linked headlights150No
Door sill trim plates100No
LED headlights1000No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Proximity key250Yes
Perimeter approach lighting25No
Approach detection25No
Proximity trunk or liftgate opener125No
Total Requested102539%
Total Not Requested157561%

Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%
Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Lane departure warning system200Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested700100%
Total Not Requested00%

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