The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $24,790 Ford Focus SE | |||
Difference: $8,995 | |||
Lowest Total Invoice: $22,960 Ford Focus SE | |||
Difference: $8,507 | |||
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Model Year | 2017 | 2017 | 2015 |
Model | Optima | Optima | Focus |
Trim | SX | SX Limited | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,855 | $36,090 | $18,460 |
Base Invoice | $25,023 | $33,481 | $17,215 |
Launch Edition | 2,900 | ||
SX Base Package | 3,085 | ||
Cargo net | 50 | 50 | 75 |
Appearance Package | 1,995 | ||
Cold Weather Package | 645 | ||
Sony and MyFord Touch Package | 1,495 | ||
Door sill trim plates | 95 | ||
Obstacle detection, rear | 255 | ||
Sunroof | 895 | ||
Launch Edition | 2,665 | ||
SX Base Package | 2,842 | ||
Cargo net | 42 | 42 | 67 |
Appearance Package | 1,781 | ||
Cold Weather Package | 575 | ||
Sony and MyFord Touch Package | 1,335 | ||
Door sill trim plates | 85 | ||
Obstacle detection, rear | 228 | ||
Sunroof | 799 | ||
Options (change) | 6,035 | 50 | 5,455 |
Options (change) | 5,549 | 42 | 4,870 |
Destination | 895 | 895 | 875 |
Total Price | $33,785 | $37,035 | $24,790 |
Total Invoice | $31,467 | $34,418 | $22,960 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Focus dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Ford Focus SE | |||
TrueDelta Adjusted Price Difference: $3,610 | |||
TrueDelta Adjusted Invoice Difference: $3,491 | |||
Model Year | 2017 | 2017 | 2015 |
Model | Optima | Optima | Focus |
Trim | SX | SX Limited | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 245hp I4 | 245hp I4 | 160hp I4 |
Transmission | T6 | T6 | M5 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 22/31 MPG | 23/32 MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | 355, 10 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 215/50-17 |
Total Price | $33,785 | $37,035 | $24,790 |
Adjustments for Features | -5,385 | -8,160 | 0 |
Feature-Adjusted Total Price | $28,400 | $28,875 | $24,790 |
Cost Above Minimum | $0 | $475 | $0 |
Total Invoice | $31,467 | $34,418 | $22,960 |
Adjustments for Features | -5,016 | -7,583 | 0 |
Feature-Adjusted Total Invoice | $26,451 | $26,835 | $22,960 |
Cost Above Minimum | $0 | $384 | $0 |
Model Year | 2017 | 2017 | 2015 |
Model | Optima | Optima | Focus |
Trim | SX | SX Limited | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | |
5-speed manual | $0 | ||
FWD | $0 | $0 | $0 |
Accessories | |||
Adaptive cruise control, all-speed | $850 | ||
Cruise control | $150 | $150 | |
Proximity key | $250 | $250 | |
Proximity trunk or liftgate opener | $125 | $125 | |
Sunshades, second row | $125 | $125 | |
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
Around view cameras | $500 | ||
Automatic braking, high-speed or partial | $200 | ||
Automatic braking, low-speed | $200 | ||
Blind spot warning system | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | |
Forward collision warning | $200 | ||
Lane departure warning | $200 | ||
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | $50 | |
Safety key | $5 | ||
Torque vectoring, brake-based | $100 | ||
Cargo Management | |||
Cargo mat | $40 | $40 | |
Climate Control | |||
Rear air vents | $100 | $100 | |
Exterior | |||
Active grille shutters | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | $0 | |
Panoramic sunroof | $1200 | $1200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
App support | $0 | $0 | |
Apple CarPlay support | $100 | $100 | |
CD player | $125 | ||
MP3-compatible player | $50 | ||
Navigation, turn-by-turn | $25 | ||
SD Card slot | $25 | ||
Surround sound | $250 | $250 | |
Traffic + travel information | $25 | ||
Traffic information | $25 | $25 | |
Wi-Fi hotspot capability | $0 | ||
Wireless charging station | $75 | ||
Instruments, Lights, and Mirrors | |||
Approach detection | $25 | $25 | |
Auto-dimming headlights | $200 | ||
Auto-dimming rearview mirror | $150 | $150 | |
Compass | $0 | ||
Fog lights | $125 | ||
Interior ambient lighting | $150 | $150 | |
Interior ambient lighting, configurable | $150 | ||
LED headlights | $1000 | $1000 | |
Power-folding mirrors | $50 | $50 | |
Spotter mirror(s) | $50 | ||
Steering-linked headlights | $150 | $150 | |
Seats and Interior Trim | |||
All-weather floor mats | $75 | ||
Cooled or ventilated front seats | $300 | $300 | |
Floor mats, second row (optional) | $0 | ||
Heated second row seats | $200 | ||
Interior trim, special color | $0 | ||
Memory system, driver seat | $200 | $200 | |
Metal pedals | $75 | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | |
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | ||
Chrome-plated alloy wheels | $850 | ||
Electronic systems calibration selector | $200 | $200 | |
Machined alloy wheels | $350 | ||
Performance steering system (optional) | $0 | $0 | |
Sport suspension (upgrade) | $0 | $0 | |
Touring suspension (upgrade) | $0 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $7,840 | $10,615 | $2,455 |
Value of Feature Adjustments | $5,385 | $8,160 | $0 |
Value of Feature Adjustments | -5,016 | -7,583 | 0 |
Model Year | 2017 | 2015 |
Model | Optima | Focus |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 104.3 in |
Length | 191.1 in | 178.5 in |
Width | 73.2 in | 71.8 in |
Height | 57.7 in | 57.7 in |
Curb Weight | 3,494 lb. | 3,210 lb. |
Fuel Capacity | 18.5 gal. | 12.4 gal. |
Row 1 Headroom | 39.8 in | 38.3 in |
Row 1 Shoulder Room | 58.1 in | 55.6 in |
Row 1 Hip Room | 56.0 in | 53.9 in |
Row 1 Legroom | 45.5 in | 41.9 in |
Row 2 Headroom | 37.8 in | 38.0 in |
Row 2 Shoulder Room | 56.4 in | 53.7 in |
Row 2 Hip Room | 56.0 in | 52.7 in |
Row 2 Legroom | 35.6 in | 33.2 in |
Cargo Volume | 15.9 ft3 | 13.2 ft3 |
Launch Edition | ||
Feature | Value | Requested? |
Surround sound | 250 | No |
Dark-colored headliner (optional) | 0 | No |
Interior trim, special color | 0 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Rear reading lights | 0 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Rear cross-traffic detection | 100 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | No |
Total Requested | 400 | 12% |
Total Not Requested | 2850 | 88% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | No |
Steering-linked headlights | 150 | No |
Door sill trim plates | 100 | Yes |
LED headlights | 1000 | No |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Proximity key | 250 | No |
Perimeter approach lighting | 25 | No |
Total Requested | 875 | 34% |
Total Not Requested | 1725 | 66% |
Appearance Package | ||
Feature | Value | Requested? |
Touring suspension (upgrade) | 250 | Yes |
Power lumbar adjuster, driver seat | 50 | Yes |
Fog lights | 125 | No |
Rear spoiler | 200 | Yes |
215/50HR17 tires | 400 | No |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Center armrest(s), second row | 50 | Yes |
4-wheel disc brakes | 150 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Satellite radio | 200 | Yes |
Alarm | 100 | No |
Overhead sunglass holder | 25 | Yes |
Interior ambient lighting, configurable | 150 | No |
Total Requested | 2225 | 74% |
Total Not Requested | 775 | 26% |
Cold Weather Package | ||
Feature | Value | Requested? |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Heated steering wheel | 100 | Yes |
All-weather floor mats | 75 | No |
Total Requested | 475 | 86% |
Total Not Requested | 75 | 14% |
Sony and MyFord Touch Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Automatic climate control, front | 200 | Yes |
Dual-zone climate control | 125 | Yes |
Voice control for nav and audio | 75 | Yes |
Aux input | 50 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Sony, 355W, 10 speakers (with subwoofer) | 350 | No |
A/V input jacks | 25 | No |
SD Card slot | 25 | No |
Wi-Fi hotspot capability | 0 | No |
Navigation, turn-by-turn | 25 | No |
Total Requested | 1100 | 71% |
Total Not Requested | 450 | 29% |