The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,790 Kia Optima EX | |||||||
Difference: $5,220 | |||||||
Lowest Total Invoice: $20,029 Kia Optima EX | |||||||
Difference: $4,859 | |||||||
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Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Optima | Fusion | Fusion | Fusion | Fusion | Fusion | Fusion |
Trim | EX | SE | Hybrid SE | Energi SE | Titanium | Hybrid Titanium | Energi Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $19,100 | $23,935 | $27,280 | $34,700 | $30,600 | $32,600 | $36,500 |
Base Invoice | $17,605 | $22,079 | $25,166 | $32,011 | $28,229 | $30,074 | $33,671 |
Leather Package | 1,000 | ||||||
Floor mats | 85 | ||||||
Antilock brakes (ABS) | 795 | ||||||
Rear spoiler | 220 | 0 | 0 | 0 | |||
Luxury Package | 1,255 | 2,050 | |||||
Sunroof | 995 | 995 | 995 | 995 | 995 | 995 | |
Leather Package | 890 | ||||||
Floor mats | 65 | ||||||
Antilock brakes (ABS) | 710 | ||||||
Rear spoiler | 169 | 0 | 0 | 0 | |||
Luxury Package | 1,096 | 1,830 | |||||
Sunroof | 888 | 888 | 888 | 888 | 888 | 888 | |
Options (change) | 2,100 | 2,250 | 3,045 | 995 | 995 | 995 | 995 |
Options (change) | 1,834 | 1,984 | 2,718 | 888 | 888 | 888 | 888 |
Destination | 590 | 825 | 825 | 825 | 825 | 825 | 825 |
Gas Tax | 0 | 0 | 0 | -4,007 | 0 | 0 | -4,007 |
Total Price | $21,790 | $27,010 | $31,150 | $32,513 | $32,420 | $34,420 | $34,313 |
Total Invoice | $20,029 | $24,888 | $28,709 | $29,717 | $29,942 | $31,787 | $31,377 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Fusion dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | |||||||
TrueDelta Adjusted Price Difference: $2,500 | |||||||
TrueDelta Adjusted Invoice Difference: $2,353 | |||||||
Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Optima | Fusion | Fusion | Fusion | Fusion | Fusion | Fusion |
Trim | EX | SE | Hybrid SE | Energi SE | Titanium | Hybrid Titanium | Energi Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 138hp I4 | 175hp I4 | 141hp I4 H | 141hp I4 PiH | 240hp I4 | 141hp I4 H | 141hp I4 PiH |
Transmission | T4 | T6 | CVT | CVT | T6 | CVT | CVT |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 120, 6 | ?, 6 | ?, 6 | ?, 6 | 390, 12 | 390, 12 | 390, 12 |
Tire (rear if not all the same) | 205/60-15 | 235/50-17 | 225/50-17 | 225/50-17 | 235/45-18 | 225/50-17 | 225/50-17 |
Total Price | $21,790 | $27,010 | $31,150 | $32,513 | $32,420 | $34,420 | $34,313 |
Adjustments for Features | 0 | -2,720 | -3,445 | -4,120 | -4,795 | -4,945 | -5,470 |
Feature-Adjusted Total Price | $21,790 | $24,290 | $27,705 | $28,393 | $27,625 | $29,475 | $28,843 |
Cost Above Minimum | $0 | $0 | $3,415 | $4,103 | $3,335 | $5,185 | $4,553 |
Total Invoice | $20,029 | $24,888 | $28,709 | $29,717 | $29,942 | $31,787 | $31,377 |
Adjustments for Features | 0 | -2,506 | -3,175 | -3,766 | -4,428 | -4,567 | -5,002 |
Feature-Adjusted Total Invoice | $20,029 | $22,382 | $25,534 | $25,951 | $25,514 | $27,220 | $26,375 |
Cost Above Minimum | $0 | $0 | $3,152 | $3,569 | $3,132 | $4,838 | $3,993 |
Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Optima | Fusion | Fusion | Fusion | Fusion | Fusion | Fusion |
Trim | EX | SE | Hybrid SE | Energi SE | Titanium | Hybrid Titanium | Energi Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||||
4-speed manually-shiftable automatic | $900 | ||||||
6-speed manually-shiftable automatic | $1100 | $1100 | |||||
CVT | $1000 | $1000 | $1000 | $1000 | |||
FWD | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||||
AC power outlet | $100 | $100 | $100 | ||||
Active noise reduction | $0 | $0 | $0 | $0 | |||
Keyless entry keypad | $50 | $50 | $50 | $50 | $50 | $50 | |
Proximity key | $250 | $250 | $250 | ||||
Remote app | $25 | $25 | |||||
Remote start | $150 | $150 | $150 | ||||
Remote window/roof operation | $15 | $15 | $15 | $15 | $15 | $15 | |
Tilt steering wheel, manual | $150 | ||||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | $250 | |
Brakes, Airbags, and Other Safety | |||||||
911 assist | $25 | $25 | $25 | $25 | $25 | $25 | |
Brake assist | $50 | $50 | $50 | $50 | $50 | $50 | |
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | $75 | |
Obstacle detection, rear | $250 | $250 | $250 | ||||
Rearview camera | $200 | $200 | $200 | ||||
Safety key | $5 | $5 | $5 | $5 | $5 | $5 | |
Side curtain airbags | $350 | $350 | $350 | $350 | $350 | $350 | |
Stability control | $400 | $400 | $400 | $400 | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | $75 | $75 | $75 | $75 | |
Torque vectoring, brake-based | $100 | $100 | $100 | $100 | $100 | $100 | |
Traction control | $100 | $100 | $100 | $100 | $100 | $100 | |
Vehicle health reports | $0 | $0 | $0 | $0 | $0 | $0 | |
Cargo Management | |||||||
Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | $25 | |
Climate Control | |||||||
Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | $200 | |
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | ||
Interior air filter | $0 | $0 | $0 | $0 | $0 | $0 | |
Rear air vents | $100 | $100 | $100 | $100 | $100 | $100 | |
Engine / Motor | |||||||
6.6 kW onboard charger | $500 | $500 | |||||
8 kWh battery pack | $0 | $0 | |||||
Automatic start / stop | $150 | $150 | $150 | $150 | |||
Exterior | |||||||
Bodyside moldings | $75 | ||||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | $25 | |
Rear spoiler | $200 | $200 | $200 | $200 | |||
Infotainment | |||||||
App support | $0 | $0 | |||||
Audio controls on steering wheel | $125 | $125 | $125 | $125 | $125 | $125 | |
Aux input | $50 | $50 | $50 | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | $100 | |
Cassette player | $50 | ||||||
HD radio | $50 | $50 | $50 | ||||
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | $50 | |
Navigation, turn-by-turn | $25 | $25 | $25 | $25 | |||
Satellite radio | $200 | $200 | $200 | $200 | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | $25 | |
Surround sound | $250 | $250 | $250 | ||||
Traffic + travel information | $25 | $25 | $25 | $25 | |||
Voice control for audio system | $25 | $25 | $25 | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | $0 | $0 | $0 | |
Wi-Fi hotspot capability | $0 | $0 | $0 | $0 | |||
Instruments, Lights, and Mirrors | |||||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | $75 | $75 | |
Auto-dimming passenger-side mirror | $75 | $75 | $75 | $75 | $75 | $75 | |
Compass | $0 | $0 | $0 | $0 | $0 | $0 | |
Detailed driving style feedback | $100 | $100 | $100 | $100 | |||
Large color reconfigurable instrument cluster display | $250 | $250 | $250 | $250 | $250 | ||
Outside temperature display | $50 | $50 | $50 | $50 | $50 | $50 | |
Spotter mirror(s) | $50 | $50 | $50 | $50 | $50 | $50 | |
Trip computer | $150 | $150 | $150 | $150 | $150 | $150 | |
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | $25 | |
Seats and Interior Trim | |||||||
Floor mats, second row (optional) | $0 | $0 | $0 | $0 | $0 | $0 | |
Heated front seats | $200 | $200 | $200 | $200 | $200 | $200 | |
Manual lumbar adjuster, driver seat | $50 | ||||||
Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | $200 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | |||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | ||
Polished alloy wheels | $350 | $350 | |||||
Transmission | |||||||
Steering-wheel-mounted transmission controls | $100 | ||||||
Total Value of Features | $1,975 | $4,695 | $5,420 | $6,095 | $6,770 | $6,920 | $7,445 |
Value of Feature Adjustments | $0 | $2,720 | $3,445 | $4,120 | $4,795 | $4,945 | $5,470 |
Value of Feature Adjustments | 0 | -2,506 | -3,175 | -3,766 | -4,428 | -4,567 | -5,002 |
Model Year | 2006 | 2014 |
Model | Optima | Fusion |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 106.3 in | 112.2 in |
Length | 185.8 in | 191.7 in |
Width | 71.5 in | 72.9 in |
Height | 55.5 in | 58.1 in |
Curb Weight | 3,282 lb. | 3,334 lb. |
Fuel Capacity | 17.2 gal. | 16.5 gal. |
Row 1 Headroom | 39.0 in | 39.2 in |
Row 1 Shoulder Room | 56.9 in | 57.8 in |
Row 1 Hip Room | 55.8 in | 55.0 in |
Row 1 Legroom | 43.3 in | 41.8 in |
Row 2 Headroom | 37.6 in | 37.8 in |
Row 2 Shoulder Room | 55.7 in | 56.9 in |
Row 2 Hip Room | 54.4 in | 54.4 in |
Row 2 Legroom | 36.2 in | 38.3 in |
Cargo Volume | 13.6 ft3 | 16.0 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Total Requested | 1100 | 100% |
Total Not Requested | 0 | 0% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Universal garage door opener | 100 | Yes |
Total Requested | 1000 | 100% |
Total Not Requested | 0 | 0% |
Luxury Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Fog lights | 125 | Yes |
Memory system, driver seat | 200 | No |
Leather-wrapped steering wheel | 150 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Auto-dimming passenger-side mirror | 75 | No |
Total Requested | 1525 | 73% |
Total Not Requested | 550 | 27% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Universal garage door opener | 100 | Yes |
Total Requested | 1000 | 100% |
Total Not Requested | 0 | 0% |
Luxury Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Fog lights | 125 | Yes |
Memory system, driver seat | 200 | No |
Leather-wrapped steering wheel | 150 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Auto-dimming passenger-side mirror | 75 | No |
Total Requested | 1525 | 73% |
Total Not Requested | 550 | 27% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Universal garage door opener | 100 | Yes |
Total Requested | 1000 | 100% |
Total Not Requested | 0 | 0% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Universal garage door opener | 100 | Yes |
Total Requested | 1000 | 100% |
Total Not Requested | 0 | 0% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Universal garage door opener | 100 | Yes |
Total Requested | 1000 | 100% |
Total Not Requested | 0 | 0% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Universal garage door opener | 100 | Yes |
Total Requested | 1000 | 100% |
Total Not Requested | 0 | 0% |