Kia Optima Kia Optima 2008 Ford Fusion Ford Fusion 2010

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Kia Optima vs. Ford Fusion Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fusion Invoice Comparison

Lowest Total Price: $24,120

Kia Optima EX   
Difference: $2,450

Lowest Total Invoice: $22,335

Kia Optima EX   
Difference: $2,126

Calculate Payments

  Down Payment Interest Rate Term
Model Year2008201020102010
ModelOptimaFusionFusionFusion
TrimEXSELSportHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $19,895 $24,655 $26,505 $27,950
Base Invoice $18,510 $22,700 $24,364 $25,666
Stability control 650      
Premium Package 1,300      
Convenience Package 700      
Appearance Package 700      
Rear spoiler 200 295    
Package 301A / 401A   895    
Package 402A     2,995  
Package 302A / 501A       1,595
Leather seating surfaces       1,190
Stability control 580      
Premium Package 1,160      
Convenience Package 625      
Appearance Package 625      
Rear spoiler 160 257    
Package 301A / 401A   779    
Package 402A     2,606  
Package 302A / 501A       1,388
Leather seating surfaces       1,036
Options (change) 3,550 1,190 2,995 2,785
Options (change) 3,150 1,036 2,606 2,424
Destination 675 725 725 725
Gas Tax 0 0 0 -3,400
Total Price $24,120 $26,570 $30,225 $28,060
Total Invoice $22,335 $24,461 $27,695 $25,415

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Ford Fusion dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Ford Fusion

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $1,850
TrueDelta Adjusted Invoice Difference: $1,574
Model Year2008201020102010
ModelOptimaFusionFusionFusion
TrimEXSELSportHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine162hp I4175hp I4263hp V6156hp I4 H
TransmissionT5A6T6CVT
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)360, 7390, 12390, 12390, 12
Tire (rear if not all the same)215/50-17225/50-17225/45-18225/50-17
Total Price$24,120$26,570$30,225$28,060
Adjustments for Features0-600-1,450-1,300
Feature-Adjusted Total Price$24,120$25,970$28,775$26,760
Cost Above Minimum$0$0$2,805$790
Total Invoice$22,335$24,461$27,695$25,415
Adjustments for Features0-552-1,329-1,177
Feature-Adjusted Total Invoice$22,335$23,909$26,366$24,238
Cost Above Minimum$0$0$2,457$329

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Features Comparison: Kia Optima vs. Ford Fusion

Model Year2008201020102010
ModelOptimaFusionFusionFusion
TrimEXSELSportHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000   
6-speed automatic $1000  
6-speed manually-shiftable automatic  $1100 
CVT   $1000
FWD$0$0$0$0
Accessories 
AC power outlet   $100
Keyless entry keypad $50$50$50
Power-adjustable pedals$125   
Sunshade, rear$125   
Universal garage door opener$100   
Brakes, Airbags, and Other Safety 
911 assist $25$25$25
Active or whiplash-reducing head restraints, front seats$0   
Blind spot warning system  $200$200
Brake assist$50   
Cross-traffic warning, rear  $100$100
Obstacle detection, rear  $250$250
Rearview camera  $200$200
Vehicle health reports $0$0$0
Climate Control 
Dual-zone climate control $125$125$125
Exterior 
Body kit  $0 
Bodyside moldings$75   
Bright-finished exhaust tip(s) $25$25$25
Rear spoiler$200$200$200 
Infotainment 
Bluetooth audio streaming $25$25$25
Bluetooth cell phone link $100$100$100
Satellite radio $200$200$200
SMS text-to-speech reader $25$25$25
Surround sound $250$250$250
Traffic + travel information $25$25$25
USB port $25$25$25
Voice control for audio system $25$25$25
Voice control for external devices $0$0$0
Instruments, Lights, and Mirrors 
Compass $0$0$0
Detailed driving style feedback   $100
Interior ambient lighting $150$150$150
Large color reconfigurable instrument cluster display   $250
Turn signals on or near mirrors$25   
Seats and Interior Trim 
Aluminum trim$100   
Door sill trim plates$100   
Folding passenger seat $150$150$150
Folding second row seats$300$300$300 
Power height adjuster, passenger seat $100$100$100
Power recliner, passenger seat$100   
Power tilt adjuster, passenger seat $100$100$100
Suspension, Wheels, and Tires 
Alloy wheels$350 $350$350
Machined alloy wheels $350  
Sport suspension (upgrade)  $0 
Total Value of Features$2,650$3,250$4,100$3,950
Value of Feature Adjustments$0$600$1,450$1,300
Value of Feature Adjustments0-552-1,329-1,177

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Specifications Comparison: Kia Optima vs. Ford Fusion

Model Year20082010
ModelOptimaFusion
Body4dr Sedan4dr Sedan
Wheelbase107.1 in107.4 in
Length186.4 in190.6 in
Width71.1 in72.2 in
Height58.3 in56.9 in
Curb Weight3,143 lb.3,286 lb.
Fuel Capacity17.0 gal.17.5 gal.
Row 1 Headroom39.8 in38.7 in
Row 1 Shoulder Room57.1 in57.4 in
Row 1 Hip Room54.5 in54.0 in
Row 1 Legroom43.7 in42.3 in
Row 2 Headroom38.0 in37.8 in
Row 2 Shoulder Room56.3 in56.5 in
Row 2 Hip Room54.7 in53.3 in
Row 2 Legroom37.8 in37.1 in
Cargo Volume14.8 ft316.5 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200Yes
MP3-compatible player50Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested115077%
Total Not Requested35023%
Convenience Package
FeatureValueRequested?
Heated front seats200Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested30046%
Total Not Requested35054%
Appearance Package
FeatureValueRequested?
215/50VR17 tires400No
Upgraded instruments0No
Aluminum trim100No
Special exterior trim0No
Total Requested00%
Total Not Requested500100%

Option Package Details
Ford Fusion SEL

Package 301A / 401A
FeatureValueRequested?
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested90060%
Total Not Requested60040%

Option Package Details
Ford Fusion Sport

Package 402A
FeatureValueRequested?
Heated front seats200Yes
Obstacle detection, rear250No
Rearview camera200No
Blind spot warning system200No
Rear cross-traffic detection100No
Interior ambient lighting150No
Automatic climate control, front200Yes
Heated mirrors25Yes
Power fore-aft adjuster, passenger seat100Yes
Automatic headlights125Yes
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat100No
Outside temperature display50Yes
Dual-zone climate control125No
Keyless entry keypad50No
Perimeter approach lighting25No
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested160046%
Total Not Requested190054%

Option Package Details
Ford Fusion Hybrid

Leather seating surfaces
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Total Requested1100100%
Total Not Requested00%
Package 302A / 501A
FeatureValueRequested?
Rearview camera200No
Blind spot warning system200No
Rear cross-traffic detection100No
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested90045%
Total Not Requested110055%

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