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Kia Optima vs. Ford Fusion Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fusion Invoice Comparison

Lowest Total Price: $29,220

Ford Fusion Hybrid   
Difference: $3,015

Lowest Total Invoice: $26,423

Ford Fusion Hybrid   
Difference: $3,515

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182010
ModelOptimaFusion
TrimHybrid EXHybrid
Body4dr Sedan4dr Sedan
Base Price $30,990 $27,950
Base Invoice $28,752 $25,666
Universal garage door opener 350  
Package 502A   3,945
Universal garage door opener 291  
Package 502A   3,432
Options (change) 350 3,945
Options (change) 291 3,432
Destination 895 725
Gas Tax 0 -3,400
Total Price $32,235 $29,220
Total Invoice $29,938 $26,423

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Ford Fusion dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Ford Fusion

Lowest Adjusted Price and Invoice: Ford Fusion Hybrid
TrueDelta Adjusted Price Difference: $3,705
TrueDelta Adjusted Invoice Difference: $4,139
Model Year20182010
ModelOptimaFusion
TrimHybrid EXHybrid
Body4dr Sedan4dr Sedan
Engine154hp I4 H156hp I4 H
TransmissionT6CVT
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)39/46 MPG41/36 MPG
Audio (watts, speakers)630, 10390, 12
Tire (rear if not all the same)215/55-17225/50-17
Total Price$32,235$29,220
Adjustments for Features0-690
Feature-Adjusted Total Price$32,235$28,530
Total Invoice$29,938$26,423
Adjustments for Features0-624
Feature-Adjusted Total Invoice$29,938$25,799

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Features Comparison: Kia Optima vs. Ford Fusion

Model Year20182010
ModelOptimaFusion
TrimHybrid EXHybrid
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
CVT $1000
FWD$0$0
Accessories 
AC power outlet $100
Heated steering wheel$100 
Keyless entry keypad $50
Proximity key$250 
Proximity trunk or liftgate opener$125 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Blind spot warning system $200
Brake assist$50 
Cross-traffic warning, rear $100
Knee airbag, driver$75 
Obstacle detection, rear $250
Rollover sensor$50 
Temporary spare tire $150
Climate Control 
Rear air vents$100 
Engine / Motor 
Automatic start / stop$150 
Exterior 
Active grille shutters$0 
Body kit$0 
Bright-finished exhaust tip(s) $25
Laminated front side windows$200 
Sunroof $900
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
CD player $125
DVD-compatible player $0
HD radio$50 
Media drive $15
MP3-compatible player $50
Traffic + travel information $25
Traffic information$25 
Instruments, Lights, and Mirrors 
Approach detection$25 
Fog lights $125
Interior ambient lighting $150
Large color reconfigurable instrument cluster display $250
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Folding passenger seat $150
Folding second row seats$300 
Manual height adjuster, passenger seat$50 
Manual lumbar adjuster, driver seat $50
Memory system, driver seat$200 
Power 4-way lumbar adjuster, driver seat$150 
Power fore-aft adjuster, passenger seat $100
Power height adjuster, passenger seat $100
Power tilt adjuster, passenger seat $100
Total Value of Features$3,325$4,015
Value of Feature Adjustments$0$690
Value of Feature Adjustments0-624

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See a complete comparison of Kia Optima vs. Ford Fusion features.

Specifications Comparison: Kia Optima vs. Ford Fusion

Model Year20182010
ModelOptimaFusion
Body4dr Sedan4dr Sedan
Wheelbase110.4 in107.4 in
Length191.1 in190.6 in
Width73.2 in72.2 in
Height57.7 in56.9 in
Curb Weight3,486 lb.3,720 lb.
Fuel Capacity18.5 gal.17.5 gal.
Row 1 Headroom39.8 in38.7 in
Row 1 Shoulder Room58.1 in57.4 in
Row 1 Hip Room56.0 in54.0 in
Row 1 Legroom45.5 in42.3 in
Row 2 Headroom37.8 in37.8 in
Row 2 Shoulder Room56.4 in56.5 in
Row 2 Hip Room56.0 in53.3 in
Row 2 Legroom35.6 in37.1 in
Cargo Volume15.9 ft316.5 ft3

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See a complete comparison of Kia Optima vs. Ford Fusion specs.

Option Package Details
Ford Fusion Hybrid

Package 502A
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Heated front seats200Yes
Large energy flow and fuel economy display25Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Rearview camera200Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Sunroof900No
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested225059%
Total Not Requested156541%

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See TrueDelta's information for all Sedans and Wagons.
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