Kia Optima Kia Optima 2010 Ford Fusion Ford Fusion 2013

We are 103,000+ car owners sharing real-world car information.

Join Us

Kia Optima vs. Ford Fusion Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fusion Invoice Comparison

Lowest Total Price: $26,090

Kia Optima EX   
Difference: $5,200

Lowest Total Invoice: $24,290

Kia Optima EX   
Difference: $4,468

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020132013
ModelOptimaFusionFusion
TrimEXSETitanium
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $20,995 $23,830 $30,200
Base Invoice $19,620 $21,983 $27,860
2.7L V6 1,000    
Premium Package 2,200    
Navigation system 1,200 795 795
Luxury Package   1,485  
Sunroof   995 995
MyFord Touch Technology Package   1,000  
2.0L I4   1,795  
235/45VR18   595  
Rear spoiler     0
2.7L V6 940    
Premium Package 1,960    
Navigation system 1,075 710 710
Luxury Package   1,301  
Sunroof   888 888
MyFord Touch Technology Package   893  
2.0L I4   1,657  
235/45VR18   531  
Rear spoiler     0
Options (change) 4,400 6,665 1,790
Options (change) 3,975 5,980 1,598
Destination 695 795 795
Total Price $26,090 $31,290 $32,785
Total Invoice $24,290 $28,758 $30,253

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Ford Fusion dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Ford Fusion

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $3,780
TrueDelta Adjusted Invoice Difference: $3,163
Model Year201020132013
ModelOptimaFusionFusion
TrimEXSETitanium
Body4dr Sedan4dr Sedan4dr Sedan
Engine194hp V6240hp I4240hp I4
TransmissionT5T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)20/28 MPG22/33 MPG22/33 MPG
Audio (watts, speakers)360, 7?, 6390, 12
Tire (rear if not all the same)215/50-17235/45-18235/45-18
Total Price$26,090$31,290$32,785
Adjustments for Features0-1,420-2,895
Feature-Adjusted Total Price$26,090$29,870$29,890
Cost Above Minimum$0$0$20
Total Invoice$24,290$28,758$30,253
Adjustments for Features0-1,305-2,671
Feature-Adjusted Total Invoice$24,290$27,453$27,582
Cost Above Minimum$0$0$129

Return to top

Features Comparison: Kia Optima vs. Ford Fusion

Model Year201020132013
ModelOptimaFusionFusion
TrimEXSETitanium
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000  
6-speed manually-shiftable automatic $1100$1100
FWD$0$0$0
Accessories 
Keyless entry keypad $50$50
Power-adjustable pedals$125  
Proximity key  $250
Remote start  $150
Remote window/roof operation $15$15
Sunshade, rear$125  
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active or whiplash-reducing head restraints, front seats$0  
Knee airbag, driver $75$75
Knee airbag, passenger $75$75
Obstacle detection, rear  $250
Rearview camera $200$200
Safety key $5$5
Torque vectoring, brake-based $100$100
Vehicle health reports $0$0
Climate Control 
Dual-zone climate control $125$125
Rear air vents $100$100
Exterior 
Bodyside moldings$75  
Rear spoiler  $200
Infotainment 
Bluetooth audio streaming $25$25
Bluetooth cell phone link $100$100
HD radio  $50
Navigation, turn-by-turn $25$25
SD Card slot $25$25
SMS text-to-speech reader $25$25
Surround sound  $250
Traffic + travel information $25$25
Voice control for external devices $0$0
Voice control for nav and audio $100$100
Wi-Fi hotspot capability $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Auto-dimming passenger-side mirror $75$75
Interior ambient lighting$150 $150
Large color reconfigurable instrument cluster display $250$250
Spotter mirror(s) $50$50
Seats and Interior Trim 
Door sill trim plates$100 $100
Manual lumbar adjuster, driver seat$50  
Memory system, driver seat $200$200
Metal pedals  $75
Power lumbar adjuster, driver seat $100$100
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Polished alloy wheels  $350
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$1,975$3,395$4,870
Value of Feature Adjustments$0$1,420$2,895
Value of Feature Adjustments0-1,305-2,671

Return to top

Specifications Comparison: Kia Optima vs. Ford Fusion

Model Year20102013
ModelOptimaFusion
Body4dr Sedan4dr Sedan
Wheelbase107.1 in112.2 in
Length189.0 in191.7 in
Width71.1 in72.9 in
Height58.3 in58.1 in
Curb Weight3,294 lb.3,526 lb.
Fuel Capacity16.4 gal.16.5 gal.
Row 1 Headroom39.8 in39.2 in
Row 1 Shoulder Room57.1 in57.8 in
Row 1 Hip Room54.5 in55.0 in
Row 1 Legroom43.7 in41.8 in
Row 2 Headroom38.0 in37.8 in
Row 2 Shoulder Room56.3 in56.9 in
Row 2 Hip Room54.7 in54.4 in
Row 2 Legroom37.8 in38.3 in
Cargo Volume15.0 ft316.0 ft3

Return to top

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested130052%
Total Not Requested120048%

Option Package Details
Ford Fusion SE

Sunroof
FeatureValueRequested?
Sunroof900Yes
Universal garage door opener100Yes
Total Requested1000100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75No
Traffic + travel information25No
Total Requested60086%
Total Not Requested10014%
Luxury Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Auto-dimming rearview mirror150Yes
Fog lights125Yes
Memory system, driver seat200No
Leather-wrapped steering wheel150Yes
Auto-dimming driver-side mirror75No
Auto-dimming passenger-side mirror75No
Total Requested172583%
Total Not Requested35017%
MyFord Touch Technology Package
FeatureValueRequested?
Automatic climate control, front200Yes
Rearview camera200No
Dual-zone climate control125No
Large color reconfigurable instrument cluster display250No
A/V input jacks25No
SD Card slot25No
Wi-Fi hotspot capability0No
Traffic + travel information25No
Navigation, turn-by-turn25No
Total Requested20023%
Total Not Requested67577%
turbocharged
2.0L I4
DOHC-4v
240 hp@5500
270 lb-ft@3000
FeatureValueRequested?
turbocharged
2.0L I4
DOHC-4v
240 hp@5500
270 lb-ft@3000
1000Yes
Steering-wheel-mounted transmission controls100No
Total Requested100091%
Total Not Requested1009%

Option Package Details
Ford Fusion Titanium

Sunroof
FeatureValueRequested?
Sunroof900Yes
Universal garage door opener100Yes
Total Requested1000100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75No
Total Requested60089%
Total Not Requested7511%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.