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Kia Optima vs. Ford Fusion Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fusion Invoice Comparison

Lowest Total Price: $32,250

Kia Optima Hybrid   
Difference: $430

Lowest Total Invoice: $29,975

Kia Optima Hybrid   
Difference: $94

Calculate Payments

  Down Payment Interest Rate Term
Model Year201120132013
ModelOptimaFusionFusion
TrimHybridHybrid SEHybrid Titanium
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $26,500 $27,200 $32,100
Base Invoice $24,760 $25,092 $29,612
Premium Technology Package 5,000    
Luxury Package   2,000  
MyFord Touch Technology Package   895  
Navigation system   795 795
Sunroof   995 995
Rear spoiler     0
Premium Technology Package 4,465    
Luxury Package   1,785  
MyFord Touch Technology Package   799  
Navigation system   710 710
Sunroof   888 888
Rear spoiler     0
Options (change) 5,000 4,685 1,790
Options (change) 4,465 4,182 1,598
Destination 750 795 795
Total Price $32,250 $32,680 $34,685
Total Invoice $29,975 $30,069 $32,005

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Ford Fusion dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Ford Fusion

Lowest Adjusted Price and Invoice: Kia Optima Hybrid
TrueDelta Adjusted Price Difference: $1,535
TrueDelta Adjusted Invoice Difference: $1,121
Model Year201120132013
ModelOptimaFusionFusion
TrimHybridHybrid SEHybrid Titanium
Body4dr Sedan4dr Sedan4dr Sedan
Engine166hp I4 H141hp I4 H141hp I4 H
TransmissionT6CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)34/39 MPG44/41 MPG44/41 MPG
Audio (watts, speakers)550, 12?, 6390, 12
Tire (rear if not all the same)215/55-17225/50-17225/50-17
Total Price$32,250$32,680$34,685
Adjustments for Features-1,1050-1,400
Feature-Adjusted Total Price$31,145$32,680$33,285
Cost Above Minimum$0$0$605
Total Invoice$29,975$30,069$32,005
Adjustments for Features-1,0270-1,292
Feature-Adjusted Total Invoice$28,948$30,069$30,713
Cost Above Minimum$0$0$644

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Features Comparison: Kia Optima vs. Ford Fusion

Model Year201120132013
ModelOptimaFusionFusion
TrimHybridHybrid SEHybrid Titanium
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
CVT $1000$1000
FWD$0$0$0
Accessories 
AC power outlet $100$100
Active noise reduction $0$0
Heated steering wheel$100  
Keyless entry keypad $50$50
Proximity key$250 $250
Remote start  $150
Remote window/roof operation $15$15
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active or whiplash-reducing head restraints, front seats$0  
Knee airbag, driver $75$75
Knee airbag, passenger $75$75
Obstacle detection, rear  $250
Safety key $5$5
Torque vectoring, brake-based $100$100
Vehicle health reports $0$0
Cargo Management 
Air-conditioned storage compartment$50  
Rear seat pass-through$100  
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Body kit$0  
Bright-finished exhaust tip(s) $25$25
Panoramic sunroof$1200  
Rear spoiler$200 $200
Sunroof $900$900
Infotainment 
HD radio  $50
Navigation, turn-by-turn $25$25
SD Card slot $25$25
SMS text-to-speech reader $25$25
Surround sound  $250
Traffic + travel information $25$25
Voice control for external devices $0$0
Wi-Fi hotspot capability $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Auto-dimming passenger-side mirror $75$75
Interior ambient lighting$150 $150
Large color reconfigurable instrument cluster display $250$250
Large energy flow and fuel economy display$25  
Speaker lights$100  
Spotter mirror(s) $50$50
Xenon HID headlights$500  
Seats and Interior Trim 
Cooled or ventilated front seats$300  
Door sill trim plates  $100
Folding second row seats $300$300
Heated second row seats$200  
Illuminated door sill trim plates$200  
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Polished alloy wheels  $350
Total Value of Features$4,825$3,720$5,120
Value of Feature Adjustments$1,105$0$1,400
Value of Feature Adjustments-1,0270-1,292

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See a complete comparison of Kia Optima vs. Ford Fusion features.

Specifications Comparison: Kia Optima vs. Ford Fusion

Model Year20112013
ModelOptimaFusion
Body4dr Sedan4dr Sedan
Wheelbase110.0 in112.2 in
Length190.7 in191.7 in
Width72.1 in72.9 in
Height57.3 in58.1 in
Curb Weight3,490 lb.3,615 lb.
Fuel Capacity18.5 gal.16.5 gal.
Row 1 Headroom40.0 in39.2 in
Row 1 Shoulder Room57.2 in57.8 in
Row 1 Hip Room54.7 in55.0 in
Row 1 Legroom45.5 in41.8 in
Row 2 Headroom37.6 in37.8 in
Row 2 Shoulder Room55.7 in56.9 in
Row 2 Hip Room54.5 in54.4 in
Row 2 Legroom34.7 in38.3 in
Cargo Volume15.4 ft316.0 ft3

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See a complete comparison of Kia Optima vs. Ford Fusion specs.

Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500No
Heated steering wheel100No
Compass0Yes
215/55HR17 tires400No
Voice control for nav and audio100Yes
Interior ambient lighting150Yes
Illuminated door sill trim plates200No
Infinity, 550W, 12 speakers (with subwoofer)350No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200No
Total Requested260044%
Total Not Requested325056%

Option Package Details
Ford Fusion Hybrid SE

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Universal garage door opener100Yes
Total Requested1000100%
Total Not Requested00%
Luxury Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Auto-dimming rearview mirror150Yes
Fog lights125Yes
Memory system, driver seat200Yes
Leather-wrapped steering wheel150Yes
Auto-dimming driver-side mirror75No
Auto-dimming passenger-side mirror75No
Total Requested192593%
Total Not Requested1507%
MyFord Touch Technology Package
FeatureValueRequested?
AC power outlet100No
Rearview camera200Yes
A/V input jacks25No
SD Card slot25No
Wi-Fi hotspot capability0No
Traffic + travel information25No
Navigation, turn-by-turn25No
Total Requested20050%
Total Not Requested20050%

Option Package Details
Ford Fusion Hybrid Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Universal garage door opener100Yes
Total Requested1000100%
Total Not Requested00%

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See TrueDelta's information for all Sedans and Wagons.
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