The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $23,090 Kia Optima EX | |||
Difference: $1,665 | |||
Lowest Total Invoice: $21,049 Kia Optima EX | |||
Difference: $2,356 | |||
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Model Year | 2006 | 2014 | 2014 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Base Price | $19,100 | $18,400 | $20,500 |
Base Invoice | $17,605 | $17,523 | $19,521 |
Leather Package | 1,000 | ||
Antilock brakes (ABS) | 795 | ||
Floor mats | 85 | 115 | 115 |
Rear spoiler | 220 | 395 | 395 |
2.7L V6 | 1,300 | ||
Primo Package | 3,000 | ||
Audio Package | 1,400 | ||
UVO e-Services Package | 500 | ||
Universal garage door opener | 350 | 350 | |
Sun & Sound Package | 2,600 | ||
Leather Package | 890 | ||
Antilock brakes (ABS) | 710 | ||
Floor mats | 65 | 93 | 93 |
Rear spoiler | 169 | 327 | 327 |
2.7L V6 | 1,020 | ||
Primo Package | 2,740 | ||
Audio Package | 1,292 | ||
UVO e-Services Package | 465 | ||
Universal garage door opener | 291 | 291 | |
Sun & Sound Package | 2,378 | ||
Options (change) | 3,400 | 5,760 | 3,460 |
Options (change) | 2,854 | 5,208 | 3,089 |
Destination | 590 | 795 | 795 |
Total Price | $23,090 | $24,955 | $24,755 |
Total Invoice | $21,049 | $23,526 | $23,405 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Soul + | |||
TrueDelta Adjusted Price Difference: $3,285 | |||
TrueDelta Adjusted Invoice Difference: $2,378 | |||
Model Year | 2006 | 2014 | 2014 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Engine | 170hp V6 | 164hp I4 | 164hp I4 |
Transmission | T4 | T6 | T6 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 20/27 MPG | 23/31 MPG | 23/31 MPG |
Audio (watts, speakers) | 120, 6 | 350, 10 | 350, 10 |
Tire (rear if not all the same) | 205/55-16 | 215/55-17 | 235/45-18 |
Total Price | $23,090 | $24,955 | $24,755 |
Adjustments for Features | 0 | -5,150 | -3,300 |
Feature-Adjusted Total Price | $23,090 | $19,805 | $21,455 |
Cost Above Minimum | $0 | $0 | $1,650 |
Total Invoice | $21,049 | $23,526 | $23,405 |
Adjustments for Features | 0 | -4,855 | -3,120 |
Feature-Adjusted Total Invoice | $21,049 | $18,671 | $20,285 |
Cost Above Minimum | $0 | $0 | $1,614 |
Model Year | 2006 | 2014 | 2014 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | |||
4-speed manually-shiftable automatic | $900 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |
FWD | $0 | $0 | $0 |
Accessories | |||
Heated steering wheel | $100 | ||
Proximity key | $250 | ||
Tilt steering wheel, manual | $150 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | |
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Brake assist | $50 | $50 | |
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | $50 | |
Side curtain airbags | $350 | $350 | |
Stability control | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | |
Traction control | $100 | $100 | |
Vehicle health reports | $0 | $0 | |
Cargo Management | |||
Air-conditioned storage compartment | $50 | ||
Cargo cover | $75 | $75 | |
Overhead sunglass holder | $25 | $25 | |
Climate Control | |||
Ionizing air filtration | $50 | $50 | |
Rear wiper | $175 | $175 | |
Exterior | |||
Bodyside moldings | $75 | ||
Deep-tinted rear windows | $275 | $275 | |
Panoramic sunroof | $1200 | $1200 | |
Sunroof | $900 | ||
Infotainment | |||
App support | $0 | $0 | |
Audio controls on steering wheel | $125 | $125 | |
Aux input | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
Cassette player | $50 | ||
HD radio | $50 | $50 | |
MP3-compatible player | $50 | $50 | |
Navigation system | $600 | $600 | |
Satellite radio | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | |
Traffic information | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Compass | $0 | $0 | |
Outside temperature display | $50 | $50 | |
Power-folding mirrors | $50 | ||
Speaker lights | $100 | $100 | |
Trip computer | $150 | $150 | |
Turn signals on or near mirrors | $25 | $25 | |
Seats and Interior Trim | |||
Cooled or ventilated front seats | $300 | ||
Heated front seats | $200 | ||
Heated second row seats | $200 | ||
Leather seating surfaces | $900 | $900 | |
Manual lumbar adjuster, driver seat | $50 | ||
Power fore-aft adjuster, passenger seat | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |
Power recliner, passenger seat | $100 | ||
Upholstered instrument cluster hood | $50 | $50 | |
Suspension, Wheels, and Tires | |||
Electronic systems calibration selector | $200 | $200 | |
Total Value of Features | $3,225 | $8,375 | $6,525 |
Value of Feature Adjustments | $0 | $5,150 | $3,300 |
Value of Feature Adjustments | 0 | -4,855 | -3,120 |
Model Year | 2006 | 2014 |
Model | Optima | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 106.3 in | 101.2 in |
Length | 185.8 in | 163.0 in |
Width | 71.5 in | 70.9 in |
Height | 55.5 in | 63.0 in |
Curb Weight | 3,279 lb. | 2,879 lb. |
Fuel Capacity | 17.2 gal. | 14.2 gal. |
Row 1 Headroom | 39.0 in | 39.6 in |
Row 1 Shoulder Room | 56.9 in | 55.5 in |
Row 1 Hip Room | 55.8 in | 53.2 in |
Row 1 Legroom | 43.3 in | 40.9 in |
Row 2 Headroom | 37.6 in | 39.5 in |
Row 2 Shoulder Room | 55.7 in | 54.7 in |
Row 2 Hip Room | 54.4 in | 49.3 in |
Row 2 Legroom | 36.2 in | 39.1 in |
Cargo Volume, Minimum | 13.6 ft3 | 24.2 ft3 |
Cargo Volume, Maximum | 13.6 | 61.3 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Total Requested | 900 | 82% |
Total Not Requested | 200 | 18% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Primo Package | ||
Feature | Value | Requested? |
Fog lights | 125 | Yes |
Panoramic sunroof | 1200 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | No |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Heated steering wheel | 100 | No |
Proximity key | 250 | No |
Engine immobilizer (optional) | 0 | No |
Total Requested | 1375 | 37% |
Total Not Requested | 2350 | 63% |
Audio Package | ||
Feature | Value | Requested? |
Navigation system | 600 | No |
Automatic climate control, front | 200 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Voice control for nav and audio | 100 | No |
Special interior trim | 0 | No |
Traffic information | 25 | No |
HD radio | 50 | No |
Upholstered instrument cluster hood | 50 | No |
Ionizing air filtration | 50 | No |
Speaker lights | 100 | No |
Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
Total Requested | 350 | 21% |
Total Not Requested | 1325 | 79% |
UVO e-Services Package | ||
Feature | Value | Requested? |
Automatic headlights | 100 | Yes |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 100 | 27% |
Total Not Requested | 275 | 73% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Sun & Sound Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Ionizing air filtration | 50 | No |
Speaker lights | 100 | No |
Navigation system | 600 | No |
Automatic climate control, front | 200 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
HD radio | 50 | No |
Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
Total Requested | 200 | 7% |
Total Not Requested | 2475 | 93% |