Kia Optima Kia Optima 2010 Lincoln MKZ Lincoln MKZ 2018

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Kia Optima vs. Lincoln MKZ Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Lincoln MKZ Invoice Comparison

Lowest Total Price: $25,090

Kia Optima EX   
Difference: $15,670

Lowest Total Invoice: $23,350

Kia Optima EX   
Difference: $15,313

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201820182018201820182018
ModelOptimaMKZMKZMKZMKZMKZMKZ
TrimEXSelectHybrid SelectReserveHybrid ReserveBlack LabelHybrid Black Label
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $20,995 $38,340 $38,340 $40,010 $40,010 $47,830 $47,830
Base Invoice $19,620 $36,377 $36,377 $37,809 $37,809 $44,960 $44,960
Premium Package 2,200            
Navigation system 1,200            
Sunroof   1,200 1,200 1,200 1,200    
Sunshade, rear, power   295 295 295 295    
Premium Package 1,960            
Navigation system 1,075            
Sunroof   1,092 1,092 1,092 1,092    
Sunshade, rear, power   269 269 269 269    
Options (change) 3,400 1,495 1,495 1,495 1,495 0 0
Options (change) 3,035 1,361 1,361 1,361 1,361 0 0
Destination 695 925 925 925 925 925 925
Total Price $25,090 $40,760 $40,760 $42,430 $42,430 $48,755 $48,755
Total Invoice $23,350 $38,663 $38,663 $40,095 $40,095 $45,885 $45,885

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Optima vs. Lincoln MKZ

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $9,210
TrueDelta Adjusted Invoice Difference: $9,185
Model Year2010201820182018201820182018
ModelOptimaMKZMKZMKZMKZMKZMKZ
TrimEXSelectHybrid SelectReserveHybrid ReserveBlack LabelHybrid Black Label
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine175hp I4245hp I4141hp I4 H245hp I4141hp I4 H245hp I4141hp I4 H
TransmissionT5T6CVTT6CVTT6CVT
DrivetrainFWDFWDFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)360, 7?, 11?, 11?, 14?, 14?, 20?, 20
Tire (rear if not all the same)215/50-17245/45-18245/45-18245/40-19245/40-19245/40-19245/40-19
Total Price$25,090$40,760$40,760$42,430$42,430$48,755$48,755
Adjustments for Features0-6,310-6,460-6,910-6,810-8,910-8,810
Feature-Adjusted Total Price$25,090$34,450$34,300$35,520$35,620$39,845$39,945
Cost Above Minimum$0$150$0$1,220$1,320$5,545$5,645
Total Invoice$23,350$38,663$38,663$40,095$40,095$45,885$45,885
Adjustments for Features0-5,985-6,128-6,530-6,435-8,386-8,291
Feature-Adjusted Total Invoice$23,350$32,678$32,535$33,565$33,660$37,499$37,594
Cost Above Minimum$0$143$0$1,030$1,125$4,964$5,059

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Features Comparison: Kia Optima vs. Lincoln MKZ

Model Year2010201820182018201820182018
ModelOptimaMKZMKZMKZMKZMKZMKZ
TrimEXSelectHybrid SelectReserveHybrid ReserveBlack LabelHybrid Black Label
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000      
6-speed manually-shiftable automatic $1100 $1100 $1100 
CVT  $1000 $1000 $1000
FWD$0$0$0$0$0$0$0
Accessories 
AC power outlet $100$100$100$100$100$100
Active noise reduction $0$0$0$0$0$0
Keyless entry keypad $50$50$50$50$50$50
Power trunk closer $350$350$350$350$350$350
Power-adjustable pedals$125      
Proximity key $250$250$250$250$250$250
Remote app   $25$25$25$25
Remote climate control   $25$25$25$25
Remote start $150$150$150$150$150$150
Remote window/roof operation $15$15$15$15$15$15
Sunshade, rear$125      
Sunshade, rear, power $225$225$225$225$225$225
Tilt/telescoping steering wheel, manual$250      
Tilt/telescoping steering wheel, power $350$350$350$350$350$350
Brakes, Airbags, and Other Safety 
911 assist $25$25$25$25$25$25
Active or whiplash-reducing head restraints, front seats$0      
Blind spot warning system $200$200$200$200$200$200
Cross-traffic warning, rear $100$100$100$100$100$100
Inflatable rear seat belts     $200$200
Knee airbag, driver $75$75$75$75$75$75
Knee airbag, passenger $75$75$75$75$75$75
Obstacle detection, rear $250$250$250$250$250$250
Rearview camera $200$200$200$200$200$200
Safety key $5$5$5$5$5$5
Temporary spare tire$150$150$150$150 $150 
Vehicle health reports $0$0$0$0$0$0
Cargo Management 
Cargo mat $40$40$40$40$40$40
Console with shifter$150      
Console without shifter $150$150$150$150$150$150
Rear seat pass-through $100$100$100$100$100$100
Climate Control 
Dual-zone climate control $125$125$125$125$125$125
Rear air vents $100$100$100$100$100$100
Engine / Motor 
Automatic start / stop  $150 $150 $150
Exterior 
Bodyside cladding $350$350$350$350$350$350
Bodyside moldings$75      
Bright-finished exhaust tip(s) $25$25$25$25$25$25
Laminated front side windows $200$200$200$200$200$200
Infotainment 
Android Auto support $100$100$100$100$100$100
App support $0$0$0$0$0$0
Apple CarPlay support $100$100$100$100$100$100
Bluetooth audio streaming $25$25$25$25$25$25
Bluetooth cell phone link $100$100$100$100$100$100
Concierge Services - 4 year subscription     $200$200
HD radio   $50$50$50$50
SMS text-to-speech reader $25$25$25$25$25$25
Surround sound   $250$250$250$250
Traffic + travel information $25$25$25$25$25$25
Voice control for external devices $0$0$0$0$0$0
Voice control for nav and audio $100$100$100$100$100$100
Instruments, Lights, and Mirrors 
Approach detection $25$25$25$25$25$25
Auto-dimming driver-side mirror $75$75$75$75$75$75
Detailed driving style feedback  $100 $100 $100
Large color reconfigurable instrument cluster display $250$250$250$250$250$250
LED headlights     $1000$1000
Power-folding mirrors $50$50$50$50$50$50
Spotter mirror(s) $50$50    
Steering-linked headlights $150$150$150$150$150$150
Xenon HID headlights $500$500$500$500  
Seats and Interior Trim 
Cooled or ventilated front seats   $300$300$300$300
Door sill trim plates$100      
Illuminated door sill trim plates $200$200$200$200$200$200
Leather door panel trim     $250$250
Manual lumbar adjuster, driver seat$50      
Memory system, driver seat $200$200$200$200$200$200
Power 4-way lumbar adjuster, driver seat $150$150$150$150$150$150
Power 4-way lumbar adjuster, passenger seat $150$150$150$150$150$150
Power height adjuster, passenger seat $100$100$100$100$100$100
Power tilt adjuster, passenger seat $100$100$100$100$100$100
Synthetic suede headliner     $650$650
Upgraded floor mats     $0$0
Upholstered instrument cluster hood, leather     $200$200
Wood trim $300$300$300$300  
Wood trim, alternative type     $300$300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical $500$500$500$500$500$500
Electronic systems calibration selector $200$200$200$200$200$200
Transmission 
Steering-wheel-mounted transmission controls $100$100$100 $100 
Total Value of Features$2,025$8,335$8,485$8,935$8,835$10,935$10,835
Value of Feature Adjustments$0$6,310$6,460$6,910$6,810$8,910$8,810
Value of Feature Adjustments0-5,985-6,128-6,530-6,435-8,386-8,291

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Specifications Comparison: Kia Optima vs. Lincoln MKZ

Model Year20102018
ModelOptimaMKZ
Body4dr Sedan4dr Sedan
Wheelbase107.1 in112.2 in
Length189.0 in193.9 in
Width71.1 in73.4 in
Height58.3 in58.1 in
Curb Weight3,158 lb.3,740 lb.
Fuel Capacity16.4 gal.16.5 gal.
Row 1 Headroom39.8 in37.9 in
Row 1 Shoulder Room57.1 in57.7 in
Row 1 Hip Room54.5 in55.1 in
Row 1 Legroom43.7 in41.8 in
Row 2 Headroom38.0 in36.6 in
Row 2 Shoulder Room56.3 in55.3 in
Row 2 Hip Room54.7 in53.8 in
Row 2 Legroom37.8 in37.0 in
Cargo Volume15.0 ft315.4 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested142557%
Total Not Requested107543%

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