Kia Optima Kia Optima 2008 Toyota Prius Toyota Prius 2015

We are 103,000+ car owners sharing real-world car information.

Join Us

Kia Optima vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Prius Invoice Comparison

Lowest Total Price: $22,720

Kia Optima EX   
Difference: $10,769

Lowest Total Invoice: $21,085

Kia Optima EX   
Difference: $9,880

Calculate Payments

  Down Payment Interest Rate Term
Model Year20082015
ModelOptimaPrius
TrimEXFour
Body4dr Sedan4dr Hatch
Base Price $19,895 $28,435
Base Invoice $18,510 $26,470
Premium Package 1,300  
Stability control 650  
Rear spoiler 200  
Solar Roof Package   3,820
Floor mats   200
Bodyside moldings   209
Premium Package 1,160  
Stability control 580  
Rear spoiler 160  
Solar Roof Package   3,418
Floor mats   127
Bodyside moldings   125
Options (change) 2,150 4,229
Options (change) 1,900 3,670
Destination 675 825
Total Price $22,720 $33,489
Total Invoice $21,085 $30,965

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Toyota Prius

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $8,729
TrueDelta Adjusted Invoice Difference: $7,994
Model Year20082015
ModelOptimaPrius
TrimEXFour
Body4dr Sedan4dr Hatch
Engine162hp I498hp I4 H
TransmissionT5CVT
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)360, 7120, 8
Tire (rear if not all the same)205/60-16195/65-15
Total Price$22,720$33,489
Adjustments for Features0-2,040
Feature-Adjusted Total Price$22,720$31,449
Total Invoice$21,085$30,965
Adjustments for Features0-1,886
Feature-Adjusted Total Invoice$21,085$29,079

Return to top

Features Comparison: Kia Optima vs. Toyota Prius

Model Year20082015
ModelOptimaPrius
TrimEXFour
Body4dr Sedan4dr Hatch
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
CVT $1000
FWD$0$0
Accessories 
Proximity key $250
Remote climate control $25
Brakes, Airbags, and Other Safety 
Knee airbag, driver $75
Rearview camera $200
Cargo Management 
Cargo cover $75
Cargo mat $40
Climate Control 
Rear wiper $175
Engine / Motor 
Automatic start / stop $150
Exterior 
Solar panel $300
Infotainment 
App support $0
Bluetooth audio streaming $25
Bluetooth cell phone link $100
CD changer, in-dash$325 
CD player $125
DVD-compatible player $0
HD radio $50
Navigation system $600
Satellite radio $200
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Traffic + travel information $25
USB port $25
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Digital instruments $0
Fog lights$125 
Head-up display (HUD) $350
Large energy flow and fuel economy display $25
Tachometer$75 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Door sill trim plates$100 
Heated front seats $200
Leather seating surfaces$900 
Manual lumbar adjuster, driver seat$50 
Power lumbar adjuster, driver seat $100
Synthetic leather seating surfaces $0
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200
Total Value of Features$2,600$4,640
Value of Feature Adjustments$0$2,040
Value of Feature Adjustments0-1,886

Return to top

Specifications Comparison: Kia Optima vs. Toyota Prius

Model Year20082015
ModelOptimaPrius
Body4dr Sedan4dr Hatch
Wheelbase107.1 in106.3 in
Length186.4 in176.4 in
Width71.1 in68.7 in
Height58.3 in58.7 in
Curb Weight3,143 lb.3,043 lb.
Fuel Capacity17.0 gal.11.9 gal.
Row 1 Headroom39.8 in38.6 in
Row 1 Shoulder Room57.1 in54.9 in
Row 1 Hip Room54.5 in52.7 in
Row 1 Legroom43.7 in42.5 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room56.3 in53.1 in
Row 2 Hip Room54.7 in51.2 in
Row 2 Legroom37.8 in36.0 in
Cargo Volume,
Minimum
14.8 ft321.6 ft3
Cargo Volume,
Maximum
14.839.6 ft3

Return to top

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
MP3-compatible player50Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested95063%
Total Not Requested55037%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Solar Roof Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Head-up display (HUD)350No
Sunroof900Yes
Solar panel300No
Remote air conditioning25No
Total Requested90051%
Total Not Requested87549%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.