Kia Optima Kia Optima 2011 Toyota Prius Toyota Prius 2015

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Kia Optima vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Prius Invoice Comparison

Lowest Total Price: $27,250

Kia Optima Hybrid   
Difference: $2,210

Lowest Total Invoice: $25,510

Kia Optima Hybrid   
Difference: $1,912

Calculate Payments

  Down Payment Interest Rate Term
Model Year201120152015
ModelOptimaPriusPrius
TrimHybridFourFive
Body4dr Sedan4dr Hatch4dr Hatch
Base Price $26,500 $28,435 $30,005
Base Invoice $24,760 $26,470 $27,930
Floor mats   200 200
Floor mats   127 127
Options (change) 0 200 200
Options (change) 0 127 127
Destination 750 825 825
Total Price $27,250 $29,460 $31,030
Total Invoice $25,510 $27,422 $28,882

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Prius

Lowest Adjusted Price and Invoice: Kia Optima Hybrid
TrueDelta Adjusted Price Difference: $725
TrueDelta Adjusted Invoice Difference: $530
Model Year201120152015
ModelOptimaPriusPrius
TrimHybridFourFive
Body4dr Sedan4dr Hatch4dr Hatch
Engine166hp I4 H98hp I4 H98hp I4 H
TransmissionT6CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)34/39 MPG51/48 MPG51/48 MPG
Audio (watts, speakers)?, 6120, 8120, 8
Tire (rear if not all the same)205/65-16195/65-15215/45-17
Total Price$27,250$29,460$31,030
Adjustments for Features0-1,485-2,660
Feature-Adjusted Total Price$27,250$27,975$28,370
Cost Above Minimum$0$0$395
Total Invoice$25,510$27,422$28,882
Adjustments for Features0-1,382-2,476
Feature-Adjusted Total Invoice$25,510$26,040$26,406
Cost Above Minimum$0$0$366

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Features Comparison: Kia Optima vs. Toyota Prius

Model Year201120152015
ModelOptimaPriusPrius
TrimHybridFourFive
Body4dr Sedan4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
CVT $1000$1000
FWD$0$0$0
Accessories 
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
Knee airbag, driver $75$75
Temporary spare tire $150$150
Cargo Management 
Air-conditioned storage compartment$50  
Cargo cover $75$75
Cargo mat $40$40
Rear seat pass-through$100  
Climate Control 
Dual-zone climate control$125  
Rear air vents$100  
Rear wiper $175$175
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Body kit$0  
Infotainment 
App support $0$0
DVD-compatible player $0$0
HD radio $50$50
Media drive, small$5  
Navigation system $600$600
Traffic + travel information $25$25
Voice control for external devices$0  
Voice control for nav and audio $100$100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150
Detailed driving style feedback$100  
Digital instruments $0$0
Fog lights$125 $125
Headlight washers  $50
LED headlights  $1000
Speaker lights$100  
Tachometer$75  
Turn signals on or near mirrors$25  
Seats and Interior Trim 
Folding second row seats $300$300
Heated front seats $200$200
Synthetic leather seating surfaces $0$0
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$1,905$3,390$4,565
Value of Feature Adjustments$0$1,485$2,660
Value of Feature Adjustments0-1,382-2,476

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Specifications Comparison: Kia Optima vs. Toyota Prius

Model Year20112015
ModelOptimaPrius
Body4dr Sedan4dr Hatch
Wheelbase110.0 in106.3 in
Length190.7 in176.4 in
Width72.1 in68.7 in
Height57.3 in58.7 in
Curb Weight3,490 lb.3,042 lb.
Fuel Capacity18.5 gal.11.9 gal.
Row 1 Headroom40.0 in38.6 in
Row 1 Shoulder Room57.2 in54.9 in
Row 1 Hip Room54.7 in52.7 in
Row 1 Legroom45.5 in42.5 in
Row 2 Headroom37.6 in37.6 in
Row 2 Shoulder Room55.7 in53.1 in
Row 2 Hip Room54.5 in51.2 in
Row 2 Legroom34.7 in36.0 in
Cargo Volume,
Minimum
15.4 ft321.6 ft3
Cargo Volume,
Maximum
15.439.6 ft3

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Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Prius Five

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.