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Kia Optima vs. Volkswagen Passat Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volkswagen Passat Invoice Comparison

Lowest Total Price: $32,250

Kia Optima Hybrid   
Difference: $140

Calculate Payments

  Down Payment Interest Rate Term
Model Year20112020
ModelOptimaPassat
TrimHybridSEL
Body4dr Sedan4dr Sedan
Base Price $26,500 $31,095
Premium Technology Package 5,000  
Rear spoiler   375
Premium Technology Package 4,465  
Rear spoiler   300
Options (change) 5,000 375
Options (change) 4,465 300
Destination 750 920
Total Price $32,250 $32,390

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Volkswagen Passat dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Volkswagen Passat

Lowest Adjusted Price and Invoice: Volkswagen Passat SEL
TrueDelta Adjusted Price Difference: $3,675
TrueDelta Adjusted Invoice Difference: $28,899
Model Year20112020
ModelOptimaPassat
TrimHybridSEL
Body4dr Sedan4dr Sedan
Engine166hp I4 H174hp I4
TransmissionT6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)550, 12400, 9
Tire (rear if not all the same)215/55-17235/45-18
Total Price$32,250$32,390
Adjustments for Features0-3,815
Feature-Adjusted Total Price$32,250$28,575

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Features Comparison: Kia Optima vs. Volkswagen Passat

Model Year20112020
ModelOptimaPassat
TrimHybridSEL
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0$0
Accessories 
Adaptive cruise control $600
Cruise control$150 
Hands-free trunk or liftgate $100
Heated steering wheel$100 
Remote app $25
Remote start $150
Semi-automated parking system $500
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic collision intervention, rear $100
Cross-traffic warning, rear $100
Forward collision warning $200
Lane departure prevention, steering-based $200
Lane departure warning $200
Obstacle detection, front $150
Obstacle detection, rear $250
Secondary collision brake assist $25
Temporary spare tire $150
Vehicle health reports $0
Cargo Management 
Air-conditioned storage compartment$50 
Climate Control 
Heated windshield washer nozzles $15
Rain-sensing wipers $175
Variable intermittent wipers$75 
Exterior 
Body kit$0 
Bodyside moldings $75
Bright-finished exhaust tip(s) $25
Panoramic sunroof$1200 
Sunroof $900
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
HD radio $50
Mirrorlink support $0
SD Card slot $25
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Traffic + travel information $25
Instruments, Lights, and Mirrors 
Analog clock $25
Compass$0 
Detailed driving style feedback$100 
Large energy flow and fuel economy display$25 
LED headlights $1000
Speaker lights$100 
Steering-linked fog lights $50
Xenon HID headlights$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates $100
Folding second row seats $300
Illuminated door sill trim plates$200 
Metal pedals $75
Power height adjuster, passenger seat $100
Power lumbar adjuster, passenger seat $100
Power tilt adjuster, passenger seat $100
Total Value of Features$4,000$7,815
Value of Feature Adjustments$0$3,815
Value of Feature Adjustments0-144

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See a complete comparison of Kia Optima vs. Volkswagen Passat features.

Specifications Comparison: Kia Optima vs. Volkswagen Passat

Model Year20112020
ModelOptimaPassat
Body4dr Sedan4dr Sedan
Wheelbase110.0 in110.4 in
Length190.7 in193.6 in
Width72.1 in72.2 in
Height57.3 in58.0 in
Curb Weight3,207 lb.3,326 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom40.0 in38.3 in
Row 1 Shoulder Room57.2 in56.9 in
Row 1 Hip Room54.7 in0.0 in
Row 1 Legroom45.5 in42.4 in
Row 2 Headroom37.6 in37.8 in
Row 2 Shoulder Room55.7 in57.0 in
Row 2 Hip Room54.5 in0.0 in
Row 2 Legroom34.7 in39.1 in
Cargo Volume15.4 ft315.9 ft3

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See a complete comparison of Kia Optima vs. Volkswagen Passat specs.

Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Xenon HID headlights500Yes
Heated steering wheel100No
Compass0No
215/55HR17 tires400No
Voice control for nav and audio100Yes
Interior ambient lighting150Yes
Illuminated door sill trim plates200No
Infinity, 550W, 12 speakers (with subwoofer)350No
Heated second row seats200Yes
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200No
Heated front seats200Yes
Total Requested320055%
Total Not Requested265045%

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