The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,090 Kia Optima EX | ||
Difference: $19,475 | ||
Lowest Total Invoice: $24,290 Kia Optima EX | ||
Difference: $18,331 | ||
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Model Year | 2012 | 2010 |
Model | RX | Optima |
Trim | 350 | EX |
Body | 4dr SUV | 4dr Sedan |
Base Price | $39,075 | $20,995 |
Base Invoice | $36,537 | $19,620 |
Premium Package | 2,400 | 2,200 |
Navigation Package | 2,465 | |
Unbranded 12 speakers | 110 | |
Heated front seats | 640 | |
2.7L V6 | 1,000 | |
Navigation system | 1,200 | |
Premium Package | 2,244 | 1,960 |
Navigation Package | 2,277 | |
Unbranded 12 speakers | 100 | |
Heated front seats | 588 | |
2.7L V6 | 940 | |
Navigation system | 1,075 | |
Options (change) | 5,615 | 4,400 |
Options (change) | 5,209 | 3,975 |
Destination | 875 | 695 |
Total Price | $45,565 | $26,090 |
Total Invoice | $42,621 | $24,290 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||
TrueDelta Adjusted Price Difference: $14,455 | ||
TrueDelta Adjusted Invoice Difference: $13,635 | ||
Model Year | 2012 | 2010 |
Model | RX | Optima |
Trim | 350 | EX |
Body | 4dr SUV | 4dr Sedan |
Engine | 275hp V6 | 194hp V6 |
Transmission | T6 | T5 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 18/25 MPG | 20/28 MPG |
Audio (watts, speakers) | ?, 12 | 360, 7 |
Tire (rear if not all the same) | 235/60-18 | 215/50-17 |
Total Price | $45,565 | $26,090 |
Adjustments for Features | -5,020 | 0 |
Feature-Adjusted Total Price | $40,545 | $26,090 |
Total Invoice | $42,621 | $24,290 |
Adjustments for Features | -4,696 | 0 |
Feature-Adjusted Total Invoice | $37,925 | $24,290 |
Model Year | 2012 | 2010 |
Model | RX | Optima |
Trim | 350 | EX |
Body | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
5-speed manually-shiftable automatic | $1000 | |
FWD | $0 | $0 |
Accessories | ||
Power liftgate | $350 | |
Power-adjustable pedals | $125 | |
Proximity key | $250 | |
Remote window/roof operation | $15 | |
Sunshade, rear | $125 | |
Tilt/telescoping steering wheel, manual | $250 | |
Tilt/telescoping steering wheel, power | $350 | |
Brakes, Airbags, and Other Safety | ||
Knee airbag, driver | $75 | |
Knee airbag, passenger | $75 | |
Rear side airbags | $300 | |
Rearview camera | $200 | |
Rollover sensor | $50 | |
Cargo Management | ||
Cargo cover | $75 | |
Roof rails | $250 | |
Climate Control | ||
Dual-zone climate control | $125 | |
Rear air vents | $100 | |
Rear wiper | $175 | |
Water-repellent front-door glass | $15 | |
Exterior | ||
Bodyside moldings | $75 | |
Deep-tinted rear windows | $275 | |
Laminated front side windows | $200 | |
Rear bumper protector | $40 | |
Rear spoiler | $200 | |
Infotainment | ||
Bluetooth audio streaming | $25 | |
Bluetooth cell phone link | $100 | |
CD changer, in-dash | $325 | |
CD player | $125 | |
Telematics service, such as OnStar | $200 | |
Traffic information | $25 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Auto-dimming driver-side mirror | $75 | |
Auto-dimming passenger-side mirror | $75 | |
Mirror tilt-down in reverse | $25 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Leather door panel trim | $250 | |
Manual fore-aft adjuster, second row seats | $75 | |
Manual lumbar adjuster, driver seat | $50 | |
Manual recliner, second row seats | $75 | |
Memory system, driver seat | $200 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Wood trim | $300 | |
Total Value of Features | $6,770 | $1,750 |
Value of Feature Adjustments | $5,020 | $0 |
Value of Feature Adjustments | -4,696 | 0 |
Model Year | 2012 | 2010 |
Model | RX | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 107.9 in | 107.1 in |
Length | 187.8 in | 189.0 in |
Width | 74.2 in | 71.1 in |
Height | 66.3 in | 58.3 in |
Curb Weight | 4,178 lb. | 3,294 lb. |
Fuel Capacity | 19.2 gal. | 16.4 gal. |
Row 1 Headroom | 39.1 in | 39.8 in |
Row 1 Shoulder Room | 58.0 in | 57.1 in |
Row 1 Hip Room | 55.6 in | 54.5 in |
Row 1 Legroom | 43.1 in | 43.7 in |
Row 2 Headroom | 37.7 in | 38.0 in |
Row 2 Shoulder Room | 57.6 in | 56.3 in |
Row 2 Hip Room | 54.5 in | 54.7 in |
Row 2 Legroom | 36.8 in | 37.8 in |
Cargo Volume, Minimum | 40.0 ft3 | 15.0 ft3 |
Cargo Volume, Maximum | 80.3 ft3 | 15.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Sunroof | 900 | Yes |
Memory system, driver seat | 200 | No |
Power liftgate | 350 | No |
Auto-dimming driver-side mirror | 75 | No |
Auto-dimming passenger-side mirror | 75 | No |
Upholstered door panels, leather | 250 | No |
USB port | 25 | Yes |
Total Requested | 1825 | 66% |
Total Not Requested | 950 | 34% |
Navigation Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Total Requested | 600 | 65% |
Total Not Requested | 325 | 35% |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Heated front seats | 200 | Yes |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1300 | 52% |
Total Not Requested | 1200 | 48% |
2.7L V6 DOHC-4v 194 hp@6000 184 lb-ft@4500 | ||
Feature | Value | Requested? |
2.7L V6 DOHC-4v 194 hp@6000 184 lb-ft@4500 | 1000 | Yes |
Bright-finished exhaust tip(s) | 25 | Yes |
Total Requested | 1025 | 100% |
Total Not Requested | 0 | 0% |