| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota Highlander vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota Highlander vs. Kia Optima Invoice Comparison
Lowest Total Price: $31,800 Kia Optima Hybrid | ||
| Difference: $18,729 | ||
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| Model Year | 2019 | 2012 |
| Model | Highlander | Optima |
| Trim | Hybrid Limited Platinum | Hybrid |
| Body | 4dr SUV | 4dr Sedan |
| Base Price | $49,180 | $25,700 |
| Floor mats | 229 | |
| Premium Technology Package | 5,350 | |
| Floor mats | 139 | |
| Premium Technology Package | 4,780 | |
| Options (change) | 229 | 5,350 |
| Options (change) | 139 | 4,780 |
| Destination | 1,120 | 750 |
| Total Price | $50,529 | $31,800 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota Highlander dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota Highlander vs. Kia Optima
| Lowest Adjusted Price: Kia Optima Hybrid | ||
| Lowest Adjusted Invoice: Toyota Highlander Hybrid Limited Platinum | ||
| TrueDelta Adjusted Price Difference: $10,339 | ||
| TrueDelta Adjusted Invoice Difference: $28,500 | ||
| Model Year | 2019 | 2012 |
| Model | Highlander | Optima |
| Trim | Hybrid Limited Platinum | Hybrid |
| Body | 4dr SUV | 4dr Sedan |
| Engine | 257hp V6 H | 166hp I4 H |
| Transmission | CVT | T6 |
| Drivetrain | AWD | FWD |
| EPA Fuel Economy (city/highway) | 30/28 MPG | 34/39 MPG |
| Audio (watts, speakers) | 825, 12 | 550, 12 |
| Tire (rear if not all the same) | 245/55-19 | 215/55-17 |
| Total Price | $50,529 | $31,800 |
| Adjustments for Features | -8,390 | 0 |
| Feature-Adjusted Total Price | $42,139 | $31,800 |
Features Comparison: Toyota Highlander vs. Kia Optima
| Model Year | 2019 | 2012 |
| Model | Highlander | Optima |
| Trim | Hybrid Limited Platinum | Hybrid |
| Body | 4dr SUV | 4dr Sedan |
| Transmission and Drivetrain | ||
| CVT | $1000 | |
| 6-speed manually-shiftable automatic | $1100 | |
| AWD | $1700 | |
| FWD | $0 | |
| Accessories | ||
| AC power outlet | $100 | |
| Adaptive cruise control | $600 | |
| Cruise control | $150 | |
| Power liftgate | $350 | |
| Sunshades, second row | $125 | |
| Brakes, Airbags, and Other Safety | ||
| Around view cameras | $500 | |
| Automatic braking, high-speed or partial | $200 | |
| Automatic braking, low-speed | $200 | |
| Blind spot warning system | $200 | |
| Cross-traffic warning, rear | $100 | |
| Forward collision warning | $200 | |
| Knee airbag, driver | $75 | |
| Lane departure prevention, steering-based | $200 | |
| Lane departure warning | $200 | |
| Obstacle detection, front | $150 | |
| Obstacle detection, rear | $250 | |
| Pedestrian detection | $50 | |
| Perimeter scan | $25 | |
| Radar- or camera-based collision preparation system | $0 | |
| Rearview camera | $200 | |
| Rollover sensor | $50 | |
| Seat cushion airbag, passenger | $75 | |
| Side curtain airbags | $350 | |
| Side curtain airbags, three rows | $500 | |
| Temporary spare tire | $150 | |
| Cargo Management | ||
| Air-conditioned storage compartment | $50 | |
| Cargo cover | $75 | |
| Cargo mat | $40 | |
| Liftglass or two-piece tailgate | $150 | |
| Rear seat pass-through | $100 | |
| Roof rails | $250 | |
| Climate Control | ||
| Rain-sensing wipers | $175 | |
| Rear air vents | $100 | |
| Rear air vents with automatic controls | $250 | |
| Rear HVAC unit | $400 | |
| Rear wiper | $175 | |
| Variable intermittent wipers | $75 | |
| Wiper de-icer | $25 | |
| Exterior | ||
| Body kit | $0 | |
| Bodyside cladding | $350 | |
| Deep-tinted rear windows | $275 | |
| Wheel-lip moldings | $75 | |
| Infotainment | ||
| App support | $0 | |
| DVD-compatible player | $0 | |
| Intercom | $25 | |
| Siri Eyes Free support | $0 | |
| SMS text-to-speech reader | $25 | |
| Telematics service, such as OnStar | $200 | |
| Traffic + travel information | $25 | |
| Voice control for nav and audio | $100 | |
| Instruments, Lights, and Mirrors | ||
| Auto-dimming headlights | $200 | |
| Compass | $0 | |
| Conversation mirror | $25 | |
| Detailed driving style feedback | $100 | |
| Power-folding mirrors | $50 | |
| Speaker lights | $100 | |
| Tachometer | $75 | |
| Xenon HID headlights | $500 | |
| Seats and Interior Trim | ||
| Door sill trim plates | $100 | |
| Foldaway tray table, second row | $75 | |
| Folding second row seats | $300 | |
| Folding third row seats | $600 | |
| Illuminated door sill trim plates | $200 | |
| Manual fore-aft adjuster, second row seats | $75 | |
| Manual recliner, second row seats | $75 | |
| Manual recliner, third row seats | $125 | |
| Power thigh support length adjuster, driver seat | $100 | |
| Suspension, Wheels, and Tires | ||
| Alloy wheels | $350 | |
| Chrome-clad alloy wheels | $600 | |
| Total Value of Features | $11,890 | $3,500 |
| Value of Feature Adjustments | $8,390 | $0 |
| Value of Feature Adjustments | -209 | 0 |
Specifications Comparison: Toyota Highlander vs. Kia Optima
| Model Year | 2019 | 2012 |
| Model | Highlander | Optima |
| Body | 4dr SUV | 4dr Sedan |
| Wheelbase | 109.8 in | 110.0 in |
| Length | 192.5 in | 190.7 in |
| Width | 75.8 in | 72.1 in |
| Height | 68.1 in | 57.3 in |
| Curb Weight | 4,825 lb. | 3,490 lb. |
| Fuel Capacity | 19.2 gal. | 18.5 gal. |
| Row 1 Headroom | 40.7 in | 40.0 in |
| Row 1 Shoulder Room | 59.3 in | 57.2 in |
| Row 1 Hip Room | 57.2 in | 54.7 in |
| Row 1 Legroom | 44.2 in | 45.5 in |
| Row 2 Headroom | 39.9 in | 37.6 in |
| Row 2 Shoulder Room | 59.6 in | 55.7 in |
| Row 2 Hip Room | 57.1 in | 54.5 in |
| Row 2 Legroom | 38.4 in | 34.7 in |
| Row 3 Headroom | 35.9 in | 0.0 in |
| Row 3 Shoulder Room | 55.0 in | 0.0 in |
| Row 3 Hip Room | 45.6 in | 0.0 in |
| Row 3 Legroom | 27.7 in | 0.0 in |
| Cargo Volume, Minimum | 13.8 ft3 | 15.4 ft3 |
| Cargo Volume, Behind R2 | 42.3 ft3 | 15.4 ft3 |
| Cargo Volume, Maximum | 83.7 ft3 | 15.4 ft3 |
Option Package Details
Kia Optima Hybrid
| Premium Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | No |
| Heated steering wheel | 100 | Yes |
| Compass | 0 | No |
| 215/55HR17 tires | 400 | No |
| Interior ambient lighting | 150 | Yes |
| Illuminated door sill trim plates | 200 | No |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Cooled or ventilated front seats | 300 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Panoramic sunroof | 1200 | Yes |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Rearview camera | 200 | Yes |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | Yes |
| Media drive, small | 5 | No |
| Total Requested | 4925 | 76% |
| Total Not Requested | 1530 | 24% |
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